A data profile of the people who buy, follow and care about 8 Seconds in United States — modelled from more than twelve digital signal sources. 8 Seconds has an estimated audience of 504,573 people in United States.
The average 8 Seconds fan in United States is 33.1 years old, balanced, and lives primarily in Texas.
The audience is concentrated in Texas, California, Florida.
Top brand affinities include Gorgonzola, Donatos Pizza, Scone, with strongest over-indexing on Gorgonzola (284.99× the country average).
Demographically, the 8 Seconds audience skews balanced with an average age of 33.1, and over-indexes on personality traits such as Convenience Orientation, Patriotism.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical 8 Seconds fan in United States is balanced, around 33.1 years old, with strong Convenience Orientation tendencies and a notable affinity for Gorgonzola.
The key figures that characterise the 8 Seconds profile in United States.
48.8% are female, 51.2% are male, average age 33.1.
| Metric | Value |
|---|---|
| Female | 48.8% |
| Male | 51.2% |
| Average age | 33.1 |
| Estimated audience size | 504,573 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 39% | |
| 20-29 | 19% | |
| 30-39 | 15% | |
| 40-49 | 14% | |
| 50+ | 12% |
of the worldwide 8 Seconds audience comes from United States.
| Country | Share |
|---|---|
| United States | 59.1% |
| United Kingdom | 6.6% |
| Australia | 4.2% |
Where the 8 Seconds audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Wyoming | ~2K | 2.87× | |
| 02 | South Dakota | ~3K | 2.36× | |
| 03 | Oklahoma | ~10K | 2.32× | |
| 04 | Montana | ~3K | 2.28× | |
| 05 | New Mexico | ~5K | 2.07× | |
| 06 | North Dakota | ~2K | 2.02× | |
| 07 | Arkansas | ~8K | 1.94× | |
| 08 | Idaho | ~5K | 1.83× | |
| 09 | Kansas | ~7K | 1.67× | |
| 10 | Nebraska | ~4K | 1.61× | |
| 11 | Mississippi | ~7K | 1.60× | |
| 12 | Iowa | ~6K | 1.56× | |
| 13 | Utah | ~7K | 1.50× | |
| 14 | Missouri | ~10K | 1.38× | |
| 15 | Kentucky | ~9K | 1.38× | |
| 16 | West Virginia | ~3K | 1.33× | |
| 17 | Indiana | ~10K | 1.29× | |
| 18 | Tennessee | ~10K | 1.24× | |
| 19 | Louisiana | ~8K | 1.22× | |
| 20 | Alabama | ~8K | 1.21× | |
| 21 | Texas | ~50K | 1.17× | |
| 22 | Colorado | ~7K | 0.92× | |
| 23 | Arizona | ~9K | 0.88× | |
| 24 | Oregon | ~5K | 0.86× | |
| 25 | Minnesota | ~6K | 0.78× | |
| 26 | South Carolina | ~6K | 0.77× | |
| 27 | Alaska | <1K | 0.77× | |
| 28 | North Carolina | ~10K | 0.70× | |
| 29 | Wisconsin | ~5K | 0.70× | |
| 30 | Georgia | ~10K | 0.67× | |
| 31 | Ohio | ~10K | 0.64× | |
| 32 | Rhode Island | ~1K | 0.63× | |
| 33 | Washington | ~6K | 0.62× | |
| 34 | Nevada | ~3K | 0.61× | |
| 35 | Maine | ~1K | 0.59× | |
| 36 | Delaware | <1K | 0.58× | |
| 37 | New Hampshire | ~1K | 0.55× | |
| 38 | Hawaii | ~1K | 0.54× | |
| 39 | Washington, District of Columbia | <1K | 0.53× | |
| 40 | Michigan | ~7K | 0.51× | |
| 41 | Illinois | ~8K | 0.49× | |
| 42 | Virginia | ~6K | 0.49× | |
| 43 | Pennsylvania | ~7K | 0.40× | |
| 44 | Connecticut | ~2K | 0.39× | |
| 45 | Florida | ~10K | 0.38× | |
| 46 | California | ~20K | 0.34× | |
| 47 | Maryland | ~3K | 0.32× | |
| 48 | Massachusetts | ~3K | 0.28× | |
| 49 | New Jersey | ~3K | 0.26× | |
| 50 | New York | ~6K | 0.22× |
The strongest cross-interests of the 8 Seconds audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Gorgonzola | Food & Beverages | 284.99× | ||
| 02 | Donatos Pizza | Food & Beverages | 131.89× | ||
| 03 | Scone | Food & Beverages | 118.83× | ||
| 04 | Life Is Beautiful | Movies & TV | 90.42× | ||
| 05 | Appaloosa | Pets & Animals | 67.72× | ||
| 06 | Hank Williams | Music & Radio | 31.48× | ||
| 07 | The Vitamin Shoppe | Health | 14.80× | ||
| 08 | Peter Thiel | Business & Career | 14.10× | ||
| 09 | Vera Farmiga | Movies & TV | 11.57× | ||
| 10 | Tim Horton | Sports | 6.37× | ||
| 11 | Weather forecasting | Home & Garden | 5.16× | ||
| 12 | FedEx | Business & Career | 3.28× | ||
| 13 | Solar energy | Home & Garden | 3.17× | ||
| 14 | Mortgage loans | Business & Career | 2.95× | ||
| 15 | Discount stores | Shopping | 2.92× | ||
| 16 | Planet Fitness | Sports | 2.85× | ||
| 17 | Subway | Food & Beverages | 2.70× | ||
| 18 | Pizza Hut | Food & Beverages | 2.54× | ||
| 19 | Internet & Social Media | 2.14× | |||
| 20 | McDonald's | Food & Beverages | 2.14× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Convenience Orientation | PREMIUM | 1.98× | |
| Patriotism | CONSERVATISM | 1.88× | |
| Need for Security | CONSERVATISM | 1.68× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Mindfulness | BALANCE | 0.66× | |
| Design Affinity | PREMIUM | 0.66× | |
| Healthy Lifestyle | BALANCE | 0.69× |
8 Seconds has an estimated audience of 504,573 people in United States, concentrated in Texas and California.
48.8% of 8 Seconds fans are female, 51.2% are male, with an average age of 33.1 years.
8 Seconds fans show strongest brand affinity for Gorgonzola (284.99×), Donatos Pizza (131.89×), and Scone (118.83×) over the country average.
8 Seconds fans in United States are most concentrated in Texas (reach ~50K), California (reach ~20K), and Florida (reach ~10K). These three regions account for the largest share of the active audience.
Beyond 8 Seconds itself, the audience over-indexes on Donatos Pizza (131.89×), Scone (118.83×), Life Is Beautiful (90.42×), and Appaloosa (67.72×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for 8 Seconds. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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