Acer Inc. Audience in United States

Acer Inc. logo

Acer Inc. has an estimated audience of 1,748,102 people in United States. 25.9% are female, 74.1% are male, average age 34.1. Top regions: California, Texas, Florida. Top brand affinities: Asus, Dell, Lenovo, Star Citizen, Gmail.

The average Acer Inc. fan in United States is 34.1 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Asus, Dell, Lenovo, with strongest over-indexing on Asus (21.5× the country average). Demographically, the Acer Inc. audience skews more male with an average age of 34.1, and over-indexes on personality traits such as LGBTQ+ Identity, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Technology & Electronics · Type: Brand · Subtype: Computer / hardware

Demographics of Acer Inc. fans

Demographic split for Acer Inc. audience in United States
MetricValue
Female25.9%
Male74.1%
Average age34.1
Estimated audience size1,748,102

Audience persona

The typical Acer Inc. fan in United States is more male, around 34.1 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Asus.

Top regions in United States

Top regions ranked by reach for Acer Inc. in United States
RegionReachAffinity
California226,0551.18×
Texas167,7391.12×
Florida125,3331.06×
New York118,6991.22×
Pennsylvania56,5590.96×
Illinois56,0690.96×
Georgia55,4111.03×
North Carolina51,2320.97×
Ohio50,2100.93×
Virginia47,2591.11×
New Jersey45,6801.03×
Washington45,0051.28×
Michigan44,1740.97×
Massachusetts42,0631.22×
Arizona36,9571.04×
Tennessee32,9010.94×
Maryland32,4961.08×
Indiana30,3330.95×
Missouri29,1781.04×
Alabama26,8401.1×
Colorado26,4420.96×
Minnesota25,2111.01×
South Carolina24,1230.92×
Wisconsin23,4880.89×
Oregon22,5481.13×
Louisiana21,6770.96×
Kentucky21,5520.98×
Connecticut18,5651.06×
Oklahoma18,4270.95×
Nevada17,2821.02×
Iowa14,9371.04×
Utah14,5190.93×
Arkansas13,7050.95×
Kansas13,6680.99×
Mississippi13,4480.93×
Hawaii10,0881.34×
Idaho8,4950.97×
Nebraska8,2540.94×
New Mexico7,4340.85×
West Virginia7,4230.91×
New Hampshire6,5470.95×
Maine5,9650.95×
Washington, District of Columbia5,230
Rhode Island4,4670.8×
Montana4,4290.91×
Alaska4,3681.17×
Delaware3,9670.82×
Vermont3,3141.08×
South Dakota3,2820.81×
North Dakota3,0900.86×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Acer Inc. audience
BrandAffinityCategory
Asus21.5×Technology & Electronics
Dell16.67×Technology & Electronics
Lenovo16.67×Technology & Electronics
Star Citizen29.41×News
Gmail3.94×Internet & Social Media
Electronics3.83×Technology & Electronics
Video card20.69×Technology & Electronics
Computer hardware5.39×Technology & Electronics
AutoZone3.46×Cars & Mobility
Computer processors6.34×Technology & Electronics
Age of Empires22.39×Games
Graphics processing unit9.61×Technology & Electronics
Google Maps3.2×Internet & Social Media
Newegg11.14×Shopping
Radeon24.14×Technology & Electronics
Office 3657.9×Technology & Electronics
O'Reilly Auto Parts4.68×Cars & Mobility
GeForce14.53×Technology & Electronics
Best Buy2.79×Shopping
Online shopping1.75×Shopping

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Acer Inc. audience
TraitClusterScore
LGBTQ+ IdentityOPEN2.06
Early Adopter MentalityPOWER1.95
Convenience OrientationPREMIUM1.95
Luxury OrientationPREMIUM1.87
IndulgenceJOY1.78
Pet OwnershipJOY1.4

Worldwide distribution

Worldwide audience distribution share by country for Acer Inc.
CountryShare
United States12.4%
India9.6%
Brazil7.4%

See Acer Inc. audiences in other countries

More Computer / hardware audiences in United States

Frequently asked questions

How many fans does Acer Inc. have in United States?

Acer Inc. has an estimated audience of 1,748,102 people in United States, concentrated in California and Texas.

What is the gender split and age of Acer Inc. fans?

25.9% of Acer Inc. fans are female, 74.1% are male, with an average age of 34.1 years.

Which brands do Acer Inc. fans like most?

Acer Inc. fans show strongest brand affinity for Asus (21.5×), Dell (16.67×), and Lenovo (16.67×) over the country average.

Where do Acer Inc. fans live in United States?

Acer Inc. fans in United States are most concentrated in California (reach 226,055), Texas (reach 167,739), and Florida (reach 125,333). These three regions account for the largest share of the active audience.

What other brands do Acer Inc. fans also like?

Beyond Acer Inc. itself, the audience over-indexes on Dell (16.67×), Lenovo (16.67×), Star Citizen (29.41×), and Gmail (3.94×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Acer Inc.. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.