Alex Trebek Audience in United States

Alex Trebek has an estimated audience of 1,071,989 people in United States. 67.9% are female, 32.1% are male, average age 54.6. Top regions: California, Texas, Florida. Top brand affinities: Christopher Guest, Jeopardy!, Robert Redford, Taron Egerton, Once upon a time.

The average Alex Trebek fan in United States is 54.6 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Christopher Guest, Jeopardy!, Robert Redford, with strongest over-indexing on Christopher Guest (41.94× the country average). Demographically, the Alex Trebek audience skews more female with an average age of 54.6, and over-indexes on personality traits such as Family Orientation, Price Sensitivity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Person · Subtype: Game show

Demographics of Alex Trebek fans

Demographic split for Alex Trebek audience in United States
MetricValue
Female67.9%
Male32.1%
Average age54.6
Estimated audience size1,071,989

Audience persona

The typical Alex Trebek fan in United States is more female, around 54.6 years old, with strong Family Orientation tendencies and a notable affinity for Christopher Guest.

Top regions in United States

Top regions ranked by reach for Alex Trebek in United States
RegionReachAffinity
California105,0300.89×
Texas72,6760.79×
Florida67,7080.93×
New York64,0591.07×
Pennsylvania43,5051.21×
Ohio41,4381.25×
Illinois39,4501.1×
Michigan35,6391.27×
North Carolina33,5191.04×
Georgia32,3560.98×
New Jersey30,6131.12×
Virginia27,7421.06×
Indiana22,9051.17×
Tennessee22,3791.04×
Massachusetts22,2561.05×
Washington21,4971×
Arizona19,7150.9×
Missouri18,6261.08×
Wisconsin18,4161.14×
Maryland17,8600.97×
Minnesota15,9941.04×
South Carolina15,7510.98×
Colorado15,4860.92×
Kentucky14,8211.1×
Alabama13,5280.9×
Oregon12,6071.03×
Louisiana12,4260.9×
Connecticut11,3601.06×
Oklahoma11,1960.94×
Iowa9,4571.07×
Nevada9,1050.88×
Arkansas8,4310.95×
Utah8,0400.84×
Kansas7,9420.94×
Mississippi7,5520.86×
West Virginia5,7641.15×
Nebraska5,6121.04×
Idaho5,3220.99×
New Hampshire5,0421.19×
Maine4,5831.19×
New Mexico4,3830.82×
Rhode Island3,7451.1×
Hawaii3,4230.74×
Delaware3,0411.03×
Montana2,9570.99×
Washington, District of Columbia2,9170.91×
South Dakota2,2450.91×
North Dakota2,0640.94×
Vermont1,9401.03×
Alaska1,6390.71×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Alex Trebek audience
BrandAffinityCategory
Christopher Guest41.94×Movies & TV
Jeopardy!31.72×Movies & TV
Robert Redford8.01×Movies & TV
Taron Egerton20×Movies & TV
Once upon a time20×Movies & TV
Wheel of Fortune (U.S. game show)8.52×Movies & TV
Monarchy9.69×Politics & Society
Bob Barker16.7×Movies & TV
Hobby Lobby2.88×Home & Garden
Aldi2.82×Shopping
Black comedy5.32×Movies & TV
Multiple myeloma awareness9.31×Health
Fox News Channel1.92×Movies & TV
United States Postal Service2.41×Business & Career
Texas Roadhouse2.34×Food & Beverages
Dollar General2.27×Shopping
Prince Harry7.73×Politics & Society
Solitaire4.71×Games
Quiz3.73×Games
Best Buy2.21×Shopping

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Alex Trebek audience
TraitClusterScore
Family OrientationCONSERVATISM1.92
Price SensitivityPREMIUM1.41
TraditionCONSERVATISM1.4
PatriotismCONSERVATISM1.34
Community OrientationOPEN1.28
Need for SecurityCONSERVATISM1.23

Worldwide distribution

Worldwide audience distribution share by country for Alex Trebek
CountryShare
United States83.6%
Canada6.8%
Germany1.8%

See Alex Trebek audiences in other countries

More Game show audiences in United States

Frequently asked questions

How many fans does Alex Trebek have in United States?

Alex Trebek has an estimated audience of 1,071,989 people in United States, concentrated in California and Texas.

What is the gender split and age of Alex Trebek fans?

67.9% of Alex Trebek fans are female, 32.1% are male, with an average age of 54.6 years.

Which brands do Alex Trebek fans like most?

Alex Trebek fans show strongest brand affinity for Christopher Guest (41.94×), Jeopardy! (31.72×), and Robert Redford (8.01×) over the country average.

Where do Alex Trebek fans live in United States?

Alex Trebek fans in United States are most concentrated in California (reach 105,030), Texas (reach 72,676), and Florida (reach 67,708). These three regions account for the largest share of the active audience.

What other brands do Alex Trebek fans also like?

Beyond Alex Trebek itself, the audience over-indexes on Jeopardy! (31.72×), Robert Redford (8.01×), Taron Egerton (20×), and Once upon a time (20×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Alex Trebek. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.