Rascasse Audience Intelligence

Amorepacific Corporation Target Market in United States

A data profile of the people who buy, follow and care about Amorepacific Corporation in United States — modelled from more than twelve digital signal sources. Amorepacific Corporation has an estimated audience of 505,173 people in United States.

#67among Cosmetics in United States#3748among Brand in United States#399in Beauty & Wellness

The average Amorepacific Corporation fan in United States is 40.3 years old, more female, and lives primarily in California.

The audience is concentrated in California, New York, Texas.

Top brand affinities include BB cream, Kiehl's, Discount stores, with strongest over-indexing on BB cream (14.68× the country average).

Demographically, the Amorepacific Corporation audience skews more female with an average age of 40.3, and over-indexes on personality traits such as Indulgence, Price Sensitivity.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Amorepacific Corporation fan in United States is more female, around 40.3 years old, with strong Indulgence tendencies and a notable affinity for BB cream.

Category: Beauty & Wellness · Type: Brand · Subtype: Cosmetics

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Amorepacific Corporation profile in United States.

Audience size
505K
in United States
Gender
73.3%♀
26.7% male
Age
40.3
average years
Country rank
#36421
Brand in United States
Fig. 01

Search interest · 12-month trend

+10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Customer demographics of Amorepacific Corporation

73.3% are female, 26.7% are male, average age 40.3.

Fig. 02

Gender split

73.3%
Female
26.7%
Male
Demographic split for Amorepacific Corporation audience in United States
MetricValue
Female73.3%
Male26.7%
Average age40.3
Estimated audience size505,173
Fig. 03

Age distribution

Ø 40.3
average years
Age distribution of the Amorepacific Corporation audience in United States
Age bracketShare%
16-1922%
20-2916%
30-3917%
40-4919%
50+27%
Fig. 04

Worldwide distribution

55.2%

of the worldwide Amorepacific Corporation audience comes from United States.

Worldwide audience distribution share by country for Amorepacific Corporation
CountryShare
United States55.2%
Indonesia9.0%
United Kingdom6.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Amorepacific Corporation audience in United States is strongest.

Fig. 05

Top regions by affinity

Amorepacific Corporation customers by region in United States
#RegionReachAffinity×
01New York~90K3.10×
02Hawaii~6K2.77×
03California~100K2.67×
04New Jersey~30K2.30×
05Washington~20K1.56×
06Massachusetts~10K1.34×
07Virginia~20K1.24×
08Washington, District of Columbia~2K1.22×
09Illinois~20K1.18×
10Nevada~6K1.17×
11Connecticut~6K1.14×
12Vermont<1K1.09×
13Oregon~6K1.08×
14Georgia~20K1.07×
15Maryland~9K1.07×
16Texas~40K0.99×
17Rhode Island~2K0.99×
18Florida~30K0.98×
19Alaska~1K0.98×
20North Dakota~1K0.97×
21Montana~1K0.96×
22South Dakota~1K0.96×
23New Hampshire~2K0.95×
24Maine~2K0.95×
25Delaware~1K0.95×
26Pennsylvania~20K0.94×
27Arizona~10K0.94×
28Idaho~2K0.94×
29Colorado~7K0.93×
30West Virginia~2K0.93×
31New Mexico~2K0.91×
32Nebraska~2K0.91×
33Utah~4K0.90×
34Mississippi~4K0.90×
35Kansas~4K0.90×
36Arkansas~4K0.89×
37Minnesota~6K0.87×
38Oklahoma~5K0.87×
39Iowa~4K0.87×
40Louisiana~6K0.85×
41Alabama~6K0.84×
42Kentucky~5K0.84×
43North Carolina~10K0.82×
44Wisconsin~6K0.82×
45South Carolina~6K0.82×
46Tennessee~8K0.81×
47Michigan~10K0.80×
48Missouri~7K0.80×
49Indiana~7K0.78×
50Ohio~10K0.74×
Fig. 06

Affinity by region

Affinity by region — Amorepacific Corporation, United States
0.74×1.00×3.10×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Amorepacific Corporation audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Amorepacific Corporation audience
#·InterestCategoryAffinity×
01FreshiiFood & Beverages55.52×
02Kate BosworthMovies & TV17.13×
03Rick OwensFashion & Accessoires15.48×
04GuerlainBeauty & Wellness15.13×
05KérastaseBeauty & Wellness14.88×
06BB creamBeauty & Wellness14.68×
07MujiHome & Garden14.05×
08LaneigeBeauty & Wellness13.77×
09Kiehl'sBeauty & Wellness11.72×
10ClarinsBeauty & Wellness11.60×
11La Roche-PosayBeauty & Wellness11.57×
12CliniqueBeauty & Wellness8.93×
13Lip balmBeauty & Wellness7.02×
14Dillard'sFashion & Accessoires4.97×
15QVCMovies & TV4.92×
16Discount storesShopping4.51×
17Shopping mallsShopping3.13×
18SephoraShopping3.08×
19IKEAHome & Garden3.01×
20WalgreensShopping2.98×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Amorepacific Corporation audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Amorepacific Corporation audience · What stands out
TraitClusterDeviationScore
IndulgenceJOY3.03×
Price SensitivityPREMIUM2.60×
Pet OwnershipJOY2.06×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Amorepacific Corporation audience · Rather not
TraitClusterDeviationScore
Risk AppetiteTHRILL0.76×
DIY MentalityTHRILL0.82×
IndividualismJOY0.88×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

Who is Amorepacific Corporation's target market in United States?

Amorepacific Corporation's target market in United States covers an estimated 505,173 people, concentrated in California and New York.

02

What is the gender split and age of Amorepacific Corporation customers?

73.3% of the Amorepacific Corporation audience are female, 26.7% are male, with an average age of 40.3 years.

03

Which brands do Amorepacific Corporation fans like most?

Amorepacific Corporation fans show strongest brand affinity for BB cream (14.68×), Kiehl's (11.72×), and Discount stores (4.51×) over the country average.

04

Where do Amorepacific Corporation fans live in United States?

Amorepacific Corporation fans in United States are most concentrated in California (reach ~100K), New York (reach ~90K), and Texas (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Amorepacific Corporation fans also like?

Beyond Amorepacific Corporation itself, the audience over-indexes on Kiehl's (11.72×), Discount stores (4.51×), Rick Owens (15.48×), and Kérastase (14.88×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Amorepacific Corporation. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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