Clarins Audience in United States

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Clarins has an estimated audience of 3,082,734 people in United States. 77.7% are female, 22.3% are male, average age 36.7. Top regions: California, New York, Florida. Top brand affinities: Indoor tanning lotion, Euphoria, Macy's, Designer clothing, Environmental technology.

The average Clarins fan in United States is 36.7 years old, more female, and lives primarily in California. The audience is concentrated in California, New York, Florida. Top brand affinities include Indoor tanning lotion, Euphoria, Macy's, with strongest over-indexing on Indoor tanning lotion (20.17× the country average). Demographically, the Clarins audience skews more female with an average age of 36.7, and over-indexes on personality traits such as Design Affinity, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Beauty & Wellness · Type: Brand · Subtype: Personal care

Demographics of Clarins fans

Demographic split for Clarins audience in United States
MetricValue
Female77.7%
Male22.3%
Average age36.7
Estimated audience size3,082,734

Audience persona

The typical Clarins fan in United States is more female, around 36.7 years old, with strong Design Affinity tendencies and a notable affinity for Indoor tanning lotion.

Top regions in United States

Top regions ranked by reach for Clarins in United States
RegionReachAffinity
California688,4122.03×
New York443,0532.57×
Florida344,9311.65×
Texas317,3221.2×
New Jersey159,4842.03×
Illinois152,7301.49×
Massachusetts113,4131.87×
Pennsylvania110,6161.07×
Georgia103,6691.09×
Virginia99,7491.33×
Washington90,4901.46×
North Carolina89,0760.96×
Maryland76,6091.45×
Ohio67,8960.71×
Michigan63,9400.79×
Arizona63,7301.01×
Tennessee48,1940.78×
Connecticut46,9441.52×
Colorado45,1180.93×
Minnesota39,4520.89×
Indiana39,2770.7×
South Carolina36,9690.8×
Missouri35,0070.7×
Oregon34,4500.97×
Nevada34,3971.15×
Wisconsin31,0380.67×
Alabama29,3130.68×
Kentucky26,2750.68×
Louisiana25,2380.63×
Hawaii24,5131.85×
Oklahoma22,0420.64×
Utah17,3120.63×
Kansas16,8560.69×
Arkansas15,6210.62×
Iowa15,5780.61×
Washington, District of Columbia15,3631.66×
Mississippi12,3920.49×
New Mexico11,9280.77×
New Hampshire11,6760.96×
Rhode Island11,2741.15×
Maine9,9490.9×
Nebraska9,4810.61×
Delaware8,4711×
Idaho8,4260.55×
West Virginia7,3960.52×
Alaska4,7600.72×
Montana4,3900.51×
Vermont4,2190.78×
South Dakota3,3240.47×
North Dakota3,2360.51×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Clarins audience
BrandAffinityCategory
Indoor tanning lotion20.17×Beauty & Wellness
Euphoria2.38×Movies & TV
Macy's3.43×Shopping
Designer clothing5.18×Fashion & Accessoires
Environmental technology9.27×Home & Garden
Food and drink1.7×Food & Beverages
Wedding reception5.35×Kids & Family
Women's clothing2.54×Fashion & Accessoires
Cuisine2.11×Food & Beverages
Beauty1.75×Beauty & Wellness
Gown4.04×Fashion & Accessoires
Fashion show4.61×Fashion & Accessoires
Serum (blood)7.94×Health
Hair products2.28×Beauty & Wellness
Dresses2.65×Fashion & Accessoires
Balmain10.54×Fashion & Accessoires
Shoes1.97×Fashion & Accessoires
Fashion Nova3.48×Shopping
Louis Vuitton3.69×Fashion & Accessoires
Stella McCartney9.78×Fashion & Accessoires

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Clarins audience
TraitClusterScore
Design AffinityPREMIUM2.51
SustainabilityBALANCE1.99
Early Adopter MentalityPOWER1.79
DIY MentalityTHRILL1.59
Luxury OrientationPREMIUM1.58
IndulgenceJOY1.55

Worldwide distribution

Worldwide audience distribution share by country for Clarins
CountryShare
United States16.1%
France14.4%
United Kingdom11.3%

See Clarins audiences in other countries

More Personal care audiences in United States

Frequently asked questions

How many fans does Clarins have in United States?

Clarins has an estimated audience of 3,082,734 people in United States, concentrated in California and New York.

What is the gender split and age of Clarins fans?

77.7% of Clarins fans are female, 22.3% are male, with an average age of 36.7 years.

Which brands do Clarins fans like most?

Clarins fans show strongest brand affinity for Indoor tanning lotion (20.17×), Euphoria (2.38×), and Macy's (3.43×) over the country average.

Where do Clarins fans live in United States?

Clarins fans in United States are most concentrated in California (reach 688,412), New York (reach 443,053), and Florida (reach 344,931). These three regions account for the largest share of the active audience.

What other brands do Clarins fans also like?

Beyond Clarins itself, the audience over-indexes on Euphoria (2.38×), Macy's (3.43×), Designer clothing (5.18×), and Environmental technology (9.27×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Clarins. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.