Arizona Rattlers Audience in United States

Arizona Rattlers logo

Arizona Rattlers has an estimated audience of 404,674 people in United States. 49.7% are female, 50.3% are male, average age 40.5. Top regions: Arizona, California, Texas. Top brand affinities: Throne of Glass, Jumia, Minnesota, Wikia, Nationality.

The average Arizona Rattlers fan in United States is 40.5 years old, balanced, and lives primarily in Arizona. The audience is concentrated in Arizona, California, Texas. Top brand affinities include Throne of Glass, Jumia, Minnesota, with strongest over-indexing on Throne of Glass (18.6× the country average). Demographically, the Arizona Rattlers audience skews balanced with an average age of 40.5, and over-indexes on personality traits such as Extroversion, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Team

Demographics of Arizona Rattlers fans

Demographic split for Arizona Rattlers audience in United States
MetricValue
Female49.7%
Male50.3%
Average age40.5
Estimated audience size404,674

Audience persona

The typical Arizona Rattlers fan in United States is balanced, around 40.5 years old, with strong Extroversion tendencies and a notable affinity for Throne of Glass.

Top regions in United States

Top regions ranked by reach for Arizona Rattlers in United States
RegionReachAffinity
Arizona244,01729.53×
California21,5010.48×
Texas11,4440.33×
Florida6,9390.25×
Nevada5,9521.52×
North Carolina4,2610.35×
Pennsylvania3,9370.29×
Georgia3,9060.31×
New York3,8960.17×
Illinois3,7210.28×
Ohio3,4080.27×
New Mexico3,1971.58×
Indiana2,9510.4×
Colorado2,8500.45×
Michigan2,6240.25×
Washington2,3910.29×
Iowa2,3060.69×
Tennessee2,2610.28×
Minnesota2,1900.38×
Missouri2,1180.32×
Virginia2,1100.21×
Wisconsin2,0690.34×
Oklahoma2,0170.45×
Utah2,0060.55×
Alabama1,9960.35×
New Jersey1,8330.18×
Maryland1,7500.25×
Massachusetts1,7170.22×
Nebraska1,5460.76×
Kansas1,4920.47×
Oregon1,4840.32×
Arkansas1,4560.44×
Louisiana1,4160.27×
South Carolina1,3180.22×
Kentucky1,2060.24×
Connecticut1,1200.28×
South Dakota1,0971.17×
Idaho1,0760.53×
Mississippi1,0010.3×
Montana9480.84×
West Virginia5640.3×
Hawaii5300.3×
North Dakota4710.57×
Alaska4500.52×
New Hampshire4020.25×
Wyoming3950.66×
Rhode Island3590.28×
Maine3590.25×
Vermont3530.5×
Washington, District of Columbia3290.27×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Arizona Rattlers audience
BrandAffinityCategory
Throne of Glass18.6×Literature
Jumia29.69×Fashion & Accessoires
Minnesota2.78×Travel & Leisure
Wikia5.29×Internet & Social Media
Nationality3.08×Politics & Society
Whitley County, Kentucky21.65×Travel & Leisure
Historic site5.15×Arts & Culture
Justice3.36×Politics & Society
Vocal harmony5.02×Music & Radio
Alaska1.87×Travel & Leisure
Elsword16.5×Games
Jingoism2.05×Politics & Society
Nebraska2.53×Travel & Leisure
Sinaloa3.27×Travel & Leisure
Mathcore6.91×Music & Radio
Goop3.83×Internet & Social Media
Google Analytics3.43×Internet & Social Media
Governor of Michigan5.16×Politics & Society
HispanicTV20.14×Movies & TV
Grinch2.66×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Arizona Rattlers audience
TraitClusterScore
ExtroversionTHRILL1.31
IndulgenceJOY1.28
Career OrientationPOWER1.15
Community OrientationOPEN1.09
PatriotismCONSERVATISM1.09
Sports ActivityPOWER1.08

Worldwide distribution

Worldwide audience distribution share by country for Arizona Rattlers
CountryShare
United States96.4%
Mexico1.3%
China0.4%

See Arizona Rattlers audiences in other countries

More Sports audiences in United States

Frequently asked questions

How many fans does Arizona Rattlers have in United States?

Arizona Rattlers has an estimated audience of 404,674 people in United States, concentrated in Arizona and California.

What is the gender split and age of Arizona Rattlers fans?

49.7% of Arizona Rattlers fans are female, 50.3% are male, with an average age of 40.5 years.

Which brands do Arizona Rattlers fans like most?

Arizona Rattlers fans show strongest brand affinity for Throne of Glass (18.6×), Jumia (29.69×), and Minnesota (2.78×) over the country average.

Where do Arizona Rattlers fans live in United States?

Arizona Rattlers fans in United States are most concentrated in Arizona (reach 244,017), California (reach 21,501), and Texas (reach 11,444). These three regions account for the largest share of the active audience.

What other brands do Arizona Rattlers fans also like?

Beyond Arizona Rattlers itself, the audience over-indexes on Jumia (29.69×), Minnesota (2.78×), Wikia (5.29×), and Nationality (3.08×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Arizona Rattlers. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.