A data profile of the people who buy, follow and care about Arroganz in United States — modelled from more than twelve digital signal sources. Arroganz has an estimated audience of 1,658,817 people in United States.
The average Arroganz fan in United States is 40.6 years old, balanced, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Concerts, Livemusic, Talk radio, with strongest over-indexing on Concerts (2.03× the country average).
Demographically, the Arroganz audience skews balanced with an average age of 40.6, and over-indexes on personality traits such as Indulgence, Extroversion.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Arroganz fan in United States is balanced, around 40.6 years old, with strong Indulgence tendencies and a notable affinity for Concerts.
The key figures that characterise the Arroganz profile in United States.
46.9% are female, 53.1% are male, average age 40.6.
| Metric | Value |
|---|---|
| Female | 46.9% |
| Male | 53.1% |
| Average age | 40.6 |
| Estimated audience size | 1,658,817 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 18% | |
| 20-29 | 18% | |
| 30-39 | 19% | |
| 40-49 | 22% | |
| 50+ | 24% |
of the worldwide Arroganz audience comes from United States.
| Country | Share |
|---|---|
| United States | 48.6% |
| India | 7.1% |
| United Kingdom | 6.9% |
Where the Arroganz audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Mississippi | ~20K | 1.28× | |
| 02 | Georgia | ~70K | 1.26× | |
| 03 | Louisiana | ~30K | 1.26× | |
| 04 | California | ~200K | 1.24× | |
| 05 | Texas | ~200K | 1.24× | |
| 06 | Hawaii | ~9K | 1.17× | |
| 07 | Alaska | ~4K | 1.15× | |
| 08 | North Carolina | ~60K | 1.14× | |
| 09 | Alabama | ~30K | 1.12× | |
| 10 | Oklahoma | ~20K | 1.12× | |
| 11 | Maryland | ~30K | 1.11× | |
| 12 | Indiana | ~30K | 1.10× | |
| 13 | Arkansas | ~20K | 1.08× | |
| 14 | Pennsylvania | ~60K | 1.07× | |
| 15 | Illinois | ~60K | 1.07× | |
| 16 | Arizona | ~40K | 1.07× | |
| 17 | South Dakota | ~4K | 1.07× | |
| 18 | South Carolina | ~30K | 1.06× | |
| 19 | North Dakota | ~4K | 1.05× | |
| 20 | Virginia | ~40K | 1.02× | |
| 21 | New Jersey | ~40K | 1.00× | |
| 22 | Kentucky | ~20K | 1.00× | |
| 23 | Delaware | ~5K | 1.00× | |
| 24 | Michigan | ~40K | 0.99× | |
| 25 | Tennessee | ~30K | 0.99× | |
| 26 | Kansas | ~10K | 0.99× | |
| 27 | New Mexico | ~8K | 0.99× | |
| 28 | Ohio | ~50K | 0.98× | |
| 29 | Florida | ~100K | 0.97× | |
| 30 | Missouri | ~30K | 0.97× | |
| 31 | Washington | ~30K | 0.96× | |
| 32 | Connecticut | ~20K | 0.96× | |
| 33 | Nebraska | ~8K | 0.96× | |
| 34 | New York | ~90K | 0.95× | |
| 35 | Nevada | ~20K | 0.95× | |
| 36 | Montana | ~4K | 0.95× | |
| 37 | Wisconsin | ~20K | 0.94× | |
| 38 | Minnesota | ~20K | 0.93× | |
| 39 | Iowa | ~10K | 0.93× | |
| 40 | Idaho | ~8K | 0.92× | |
| 41 | Oregon | ~20K | 0.91× | |
| 42 | West Virginia | ~7K | 0.91× | |
| 43 | Massachusetts | ~30K | 0.88× | |
| 44 | Maine | ~5K | 0.88× | |
| 45 | Rhode Island | ~5K | 0.87× | |
| 46 | New Hampshire | ~5K | 0.82× | |
| 47 | Colorado | ~20K | 0.81× | |
| 48 | Utah | ~10K | 0.80× | |
| 49 | Vermont | ~2K | 0.79× | |
| 50 | Washington, District of Columbia | ~4K | 0.77× |
The strongest cross-interests of the Arroganz audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Concerts | Music & Radio | 2.03× | ||
| 02 | Labor Day | Politics & Society | 1.61× | ||
| 03 | Mongolia | Travel & Leisure | 1.61× | ||
| 04 | Taxicab | Cars & Mobility | 1.60× | ||
| 05 | Compact car | Cars & Mobility | 1.59× | ||
| 06 | Online auction | Shopping | 1.58× | ||
| 07 | Depop | Fashion & Accessoires | 1.57× | ||
| 08 | Masonry | Home & Garden | 1.56× | ||
| 09 | Deodorant | Beauty & Wellness | 1.55× | ||
| 10 | Entry-level job | Business & Career | 1.55× | ||
| 11 | Livemusic | Music & Radio | 1.54× | ||
| 12 | Cutlery | Home & Garden | 1.54× | ||
| 13 | Talk radio | Music & Radio | 1.53× | ||
| 14 | Ancient Egypt | Politics & Society | 1.53× | ||
| 15 | Progressive rock | Music & Radio | 1.53× | ||
| 16 | Us Weekly | Internet & Social Media | 1.52× | ||
| 17 | Costume jewelry | Fashion & Accessoires | 1.52× | ||
| 18 | Driver's license | Cars & Mobility | 1.51× | ||
| 19 | Logging | Technology & Electronics | 1.51× | ||
| 20 | Tony Award | Arts & Culture | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Indulgence | JOY | 1.22× | |
| Extroversion | THRILL | 1.21× | |
| Community Orientation | OPEN | 1.17× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Healthy Lifestyle | BALANCE | 0.90× | |
| Pet Ownership | JOY | 0.91× | |
| Creativity | OPEN | 0.92× |
Arroganz has an estimated audience of 1,658,817 people in United States, concentrated in California and Texas.
46.9% of Arroganz fans are female, 53.1% are male, with an average age of 40.6 years.
Arroganz fans show strongest brand affinity for Concerts (2.03×), Livemusic (1.54×), and Talk radio (1.53×) over the country average.
Arroganz fans in United States are most concentrated in California (reach ~200K), Texas (reach ~200K), and Florida (reach ~100K). These three regions account for the largest share of the active audience.
Beyond Arroganz itself, the audience over-indexes on Livemusic (1.54×), Talk radio (1.53×), Labor Day (1.61×), and Ancient Egypt (1.53×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Arroganz. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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