Rascasse Audience Intelligence

Bachelor of Science in Nursing Audience in United States

A data profile of the people who buy, follow and care about Bachelor of Science in Nursing in United States — modelled from more than twelve digital signal sources. Bachelor of Science in Nursing has an estimated audience of 4,009,176 people in United States.

#2among Degree in United States#4313among Topic in United States#718in Business & Career

The average Bachelor of Science in Nursing fan in United States is 33.6 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Academic degree, Health care, General practitioner, with strongest over-indexing on Academic degree (4.17× the country average).

Demographically, the Bachelor of Science in Nursing audience skews more female with an average age of 33.6, and over-indexes on personality traits such as Patriotism, Career Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Bachelor of Science in Nursing fan in United States is more female, around 33.6 years old, with strong Patriotism tendencies and a notable affinity for Academic degree.

Category: Business & Career · Type: Topic · Subtype: Degree

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Bachelor of Science in Nursing profile in United States.

Audience size
4M
in United States
Gender
74.7%♀
25.3% male
Age
33.6
average years
Country rank
#8042
Topic in United States
Fig. 01

Search interest · 12-month trend

-22%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Bachelor of Science in Nursing fans

74.7% are female, 25.3% are male, average age 33.6.

Fig. 02

Gender split

74.7%
Female
25.3%
Male
Demographic split for Bachelor of Science in Nursing audience in United States
MetricValue
Female74.7%
Male25.3%
Average age33.6
Estimated audience size4,009,176
Fig. 03

Age distribution

Ø 33.6
average years
Age distribution of the Bachelor of Science in Nursing audience in United States
Age bracketShare%
16-1933%
20-2923%
30-3919%
40-4917%
50+9%
Fig. 04

Worldwide distribution

42.1%

of the worldwide Bachelor of Science in Nursing audience comes from United States.

Worldwide audience distribution share by country for Bachelor of Science in Nursing
CountryShare
United States42.1%
Japan15.3%
Germany6.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Bachelor of Science in Nursing audience in United States is strongest.

Fig. 05

Top regions by affinity

Bachelor of Science in Nursing fans by region: top regions in United States
#RegionReachAffinity×
01Louisiana~70K1.36×
02Texas~500K1.31×
03Mississippi~40K1.28×
04Utah~40K1.20×
05Alabama~70K1.17×
06Georgia~100K1.16×
07Hawaii~20K1.15×
08New York~300K1.14×
09North Dakota~9K1.13×
10California~500K1.11×
11Nebraska~20K1.10×
12Ohio~100K1.09×
13Nevada~40K1.09×
14Arkansas~40K1.08×
15Arizona~90K1.06×
16Oklahoma~50K1.06×
17Illinois~100K1.02×
18Kansas~30K1.01×
19Washington, District of Columbia~10K1.01×
20Idaho~20K1.00×
21Kentucky~50K0.99×
22Delaware~10K0.99×
23South Dakota~9K0.99×
24Alaska~9K0.99×
25Pennsylvania~100K0.98×
26Tennessee~80K0.97×
27Colorado~60K0.97×
28Minnesota~60K0.97×
29New Mexico~20K0.97×
30West Virginia~20K0.97×
31Florida~300K0.96×
32South Carolina~60K0.96×
33Vermont~7K0.96×
34North Carolina~100K0.95×
35Virginia~90K0.94×
36Washington~80K0.94×
37Missouri~60K0.94×
38Montana~10K0.94×
39Maryland~60K0.93×
40Oregon~40K0.93×
41Indiana~70K0.92×
42Connecticut~40K0.92×
43Rhode Island~10K0.92×
44New Jersey~90K0.90×
45Maine~10K0.90×
46Michigan~90K0.89×
47Massachusetts~70K0.89×
48Iowa~30K0.89×
49New Hampshire~10K0.89×
50Wisconsin~50K0.87×
Fig. 06

Affinity by region

Affinity by region — Bachelor of Science in Nursing, United States
0.87×1.00×1.36×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Bachelor of Science in Nursing audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Bachelor of Science in Nursing audience
#·InterestCategoryAffinity×
01ZimmermannHome & Garden9.48×
02Super Size MeMovies & TV9.48×
03UTV (TV channel)Movies & TV8.96×
04Škoda AutoCars & Mobility7.73×
05General practitionerHealth7.28×
06Liza MinnelliMusic & Radio5.42×
07Doctor of MedicineBusiness & Career5.11×
08Academic degreeBusiness & Career4.17×
09Employment websiteBusiness & Career3.00×
10Career developmentBusiness & Career2.64×
11Bath and BodyworksShopping2.57×
12Enterprise Rent-A-CarCars & Mobility2.12×
13Health careBusiness & Career2.05×
14Real propertyHome & Garden1.94×
15PharmacyBusiness & Career1.80×
16Discount storesShopping1.71×
17Personal careHealth1.68×
18Shopping mallsShopping1.56×
19Indeed.comBusiness & Career1.55×
20Skin careBeauty & Wellness1.54×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Bachelor of Science in Nursing audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Bachelor of Science in Nursing audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.94×
Career OrientationPOWER1.63×
Family OrientationCONSERVATISM1.45×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Bachelor of Science in Nursing audience · Rather not
TraitClusterDeviationScore
Early Adopter MentalityPOWER0.90×
DIY MentalityTHRILL0.91×
SustainabilityBALANCE0.96×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Bachelor of Science in Nursing have in United States?

Bachelor of Science in Nursing has an estimated audience of 4,009,176 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Bachelor of Science in Nursing fans?

74.7% of Bachelor of Science in Nursing fans are female, 25.3% are male, with an average age of 33.6 years.

03

Which brands do Bachelor of Science in Nursing fans like most?

Bachelor of Science in Nursing fans show strongest brand affinity for Academic degree (4.17×), Health care (2.05×), and General practitioner (7.28×) over the country average.

04

Where do Bachelor of Science in Nursing fans live in United States?

Bachelor of Science in Nursing fans in United States are most concentrated in California (reach ~500K), Texas (reach ~500K), and Florida (reach ~300K). These three regions account for the largest share of the active audience.

05

What other brands do Bachelor of Science in Nursing fans also like?

Beyond Bachelor of Science in Nursing itself, the audience over-indexes on Health care (2.05×), General practitioner (7.28×), Zimmermann (9.48×), and Doctor of Medicine (5.11×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Degree audiences in United States

See Bachelor of Science in Nursing audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Bachelor of Science in Nursing. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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