Baldur's Gate Audience in United States

Baldur's Gate has an estimated audience of 523,901 people in United States. 19.4% are female, 80.6% are male, average age 29.2. Top regions: California, Texas, Florida. Top brand affinities: Mission: Impossible, Red Dead Redemption, Unibet, Peugeot, Magic: The Gathering.

The average Baldur's Gate fan in United States is 29.2 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Mission: Impossible, Red Dead Redemption, Unibet, with strongest over-indexing on Mission: Impossible (41.87× the country average). Demographically, the Baldur's Gate audience skews more male with an average age of 29.2, and over-indexes on personality traits such as LGBTQ+ Identity, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Games · Type: Video / Board Game · Subtype: Video game

Demographics of Baldur's Gate fans

Demographic split for Baldur's Gate audience in United States
MetricValue
Female19.4%
Male80.6%
Average age29.2
Estimated audience size523,901

Audience persona

The typical Baldur's Gate fan in United States is more male, around 29.2 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Mission: Impossible.

Top regions in United States

Top regions ranked by reach for Baldur's Gate in United States
RegionReachAffinity
California65,5491.14×
Texas44,5220.99×
Florida31,6780.89×
New York27,9920.96×
Illinois17,3460.99×
Ohio16,5261.02×
Pennsylvania16,4330.93×
Washington15,6511.49×
North Carolina15,2810.97×
Georgia14,5240.9×
Michigan14,0021.02×
Arizona13,5561.27×
Virginia13,0301.02×
Massachusetts10,1810.99×
New Jersey10,1630.76×
Tennessee9,9550.95×
Indiana9,7721.02×
Colorado9,4571.15×
Missouri8,7531.04×
Oregon8,6491.44×
Maryland7,7950.87×
Wisconsin7,7450.98×
Minnesota7,6451.02×
Alabama7,1060.97×
Kentucky6,5531×
Oklahoma6,2121.07×
Utah6,1751.32×
South Carolina5,9160.75×
Louisiana5,1440.76×
Nevada4,9940.99×
Connecticut4,5180.86×
Arkansas4,2750.99×
Iowa4,0710.94×
Kansas4,0580.98×
Idaho3,0931.18×
Mississippi3,0260.7×
Nebraska2,5470.97×
New Mexico2,3700.9×
West Virginia2,2410.92×
Hawaii2,2110.98×
New Hampshire2,1241.03×
Maine2,0441.09×
Alaska1,9091.7×
Washington, District of Columbia1,5791×
Rhode Island1,5040.9×
Montana1,4801.02×
Delaware1,0400.72×
North Dakota9760.91×
South Dakota9640.8×
Vermont9211×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Baldur's Gate audience
BrandAffinityCategory
Mission: Impossible41.87×Movies & TV
Red Dead Redemption53.57×Games
Unibet56.9×Games
Peugeot31.61×Cars & Mobility
Magic: The Gathering18.24×Games
Action role-playing game13.57×Games
World of Warcraft11.85×Games
The Legend of Zelda12.95×Games
Pokémon6.5×Games
Bloodborne27.6×Games
Superman2.9×Movies & TV
Role-playing games6.06×Games
Miles Teller15.31×Movies & TV
Dungeons & Dragons11.53×Games
Real-time strategy7.7×Games
League of Legends7.86×Games
Patreon9.67×Internet & Social Media
Strategy games6.69×Games
Mobile game3.71×Games
Mobile gambling15.25×Games

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Baldur's Gate audience
TraitClusterScore
LGBTQ+ IdentityOPEN3.56
Family OrientationCONSERVATISM2.13
PatriotismCONSERVATISM1.75
Early Adopter MentalityPOWER1.68
IndividualismJOY1.43
Social Media UsageJOY1.22

Worldwide distribution

Worldwide audience distribution share by country for Baldur's Gate
CountryShare
United States39.0%
Canada9.8%
Australia4.2%

See Baldur's Gate audiences in other countries

More Video game audiences in United States

Frequently asked questions

How many fans does Baldur's Gate have in United States?

Baldur's Gate has an estimated audience of 523,901 people in United States, concentrated in California and Texas.

What is the gender split and age of Baldur's Gate fans?

19.4% of Baldur's Gate fans are female, 80.6% are male, with an average age of 29.2 years.

Which brands do Baldur's Gate fans like most?

Baldur's Gate fans show strongest brand affinity for Mission: Impossible (41.87×), Red Dead Redemption (53.57×), and Unibet (56.9×) over the country average.

Where do Baldur's Gate fans live in United States?

Baldur's Gate fans in United States are most concentrated in California (reach 65,549), Texas (reach 44,522), and Florida (reach 31,678). These three regions account for the largest share of the active audience.

What other brands do Baldur's Gate fans also like?

Beyond Baldur's Gate itself, the audience over-indexes on Red Dead Redemption (53.57×), Unibet (56.9×), Peugeot (31.61×), and Magic: The Gathering (18.24×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Baldur's Gate. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.