Rascasse Audience Intelligence

Red Dead Redemption Audience in United States

A data profile of the people who buy, follow and care about Red Dead Redemption in United States — modelled from more than twelve digital signal sources. Red Dead Redemption has an estimated audience of 3,092,692 people in United States.

#55among Video game in United States#81among Video / Board Game in United States#200in Games

The average Red Dead Redemption fan in United States is 31.2 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Baldur's Gate 3, God of War (series), Red Dead Redemption 2, with strongest over-indexing on Baldur's Gate 3 (30.46× the country average).

Demographically, the Red Dead Redemption audience skews more male with an average age of 31.2, and over-indexes on personality traits such as Price Sensitivity, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Red Dead Redemption fan in United States is more male, around 31.2 years old, with strong Price Sensitivity tendencies and a notable affinity for Baldur's Gate 3.

Category: Games · Type: Video / Board Game · Subtype: Video game

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Red Dead Redemption profile in United States.

Audience size
3.1M
in United States
Gender
19.4%♀
80.6% male
Age
31.2
average years
Country rank
#10031
Video / Board Game in United States
Fig. 01

Search interest · 12-month trend

+26%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Red Dead Redemption fans

19.4% are female, 80.6% are male, average age 31.2.

Fig. 02

Gender split

19.4%
Female
80.6%
Male
Demographic split for Red Dead Redemption audience in United States
MetricValue
Female19.4%
Male80.6%
Average age31.2
Estimated audience size3,092,692
Fig. 03

Age distribution

Ø 31.2
average years
Age distribution of the Red Dead Redemption audience in United States
Age bracketShare%
16-1940%
20-2925%
30-3916%
40-4911%
50+8%
Fig. 04

Worldwide distribution

28.6%

of the worldwide Red Dead Redemption audience comes from United States.

Worldwide audience distribution share by country for Red Dead Redemption
CountryShare
United States28.6%
Germany6.3%
United Kingdom4.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Red Dead Redemption audience in United States is strongest.

Fig. 05

Top regions by affinity

Red Dead Redemption fans by region: top regions in United States
#RegionReachAffinity×
01West Virginia~20K1.35×
02Kentucky~50K1.30×
03Oklahoma~40K1.30×
04Arkansas~30K1.20×
05Oregon~40K1.17×
06Arizona~70K1.15×
07Missouri~60K1.13×
08New Mexico~20K1.13×
09Montana~10K1.11×
10Alaska~7K1.11×
11Washington~70K1.10×
12Indiana~60K1.10×
13Utah~30K1.10×
14Tennessee~70K1.09×
15Mississippi~30K1.09×
16Texas~300K1.08×
17Alabama~50K1.07×
18Idaho~20K1.07×
19South Dakota~8K1.07×
20California~400K1.06×
21Kansas~30K1.06×
22Louisiana~40K1.05×
23Iowa~30K1.03×
24North Dakota~7K1.03×
25Ohio~100K1.01×
26Nevada~30K1.00×
27North Carolina~90K0.99×
28Colorado~50K0.99×
29Nebraska~20K0.99×
30Michigan~80K0.98×
31Maine~10K0.97×
32Pennsylvania~100K0.94×
33Georgia~90K0.94×
34Vermont~5K0.93×
35Illinois~90K0.92×
36Virginia~70K0.91×
37South Carolina~40K0.90×
38Minnesota~40K0.90×
39New Hampshire~10K0.90×
40Wisconsin~40K0.88×
41Rhode Island~9K0.88×
42Florida~200K0.82×
43New York~100K0.82×
44Maryland~40K0.81×
45Connecticut~30K0.81×
46Delaware~7K0.81×
47Massachusetts~50K0.80×
48New Jersey~60K0.77×
49Hawaii~9K0.70×
50Washington, District of Columbia~6K0.65×
Fig. 06

Affinity by region

Affinity by region — Red Dead Redemption, United States
0.65×1.00×1.35×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Red Dead Redemption audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Red Dead Redemption audience
#·InterestCategoryAffinity×
01Baldur's GateGames58.37×
02Half-Life (video game)Games47.27×
03Doom (series)Games44.94×
04State of Decay (video game)Video / Board Game44.63×
05Just Cause (video game)Games42.69×
06OverwatchGames41.92×
07God of War (series)Games31.75×
08Baldur's Gate 3Games30.46×
09Red Dead Redemption 2Games26.77×
10Death StrandingGames26.37×
11Final Fantasy XIVGames20.66×
12Dead Island 2Games17.08×
13Historical fictionLiterature15.86×
14Fallout (series)Games13.82×
15Call of Duty: World at WarGames13.49×
16The WitcherGames12.86×
17Action role-playing gameGames7.33×
18YouTube MusicInternet & Social Media5.00×
19A Knight of the Seven KingdomsMovies & TV4.93×
20SupermanMovies & TV2.50×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Red Dead Redemption audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Red Dead Redemption audience · What stands out
TraitClusterDeviationScore
Price SensitivityPREMIUM1.60×
PatriotismCONSERVATISM1.10×
Early Adopter MentalityPOWER1.00×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Red Dead Redemption audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.27×
SpiritualityBALANCE0.39×
CreativityOPEN0.43×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Red Dead Redemption have in United States?

Red Dead Redemption has an estimated audience of 3,092,692 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Red Dead Redemption fans?

19.4% of Red Dead Redemption fans are female, 80.6% are male, with an average age of 31.2 years.

03

Which brands do Red Dead Redemption fans like most?

Red Dead Redemption fans show strongest brand affinity for Baldur's Gate 3 (30.46×), God of War (series) (31.75×), and Red Dead Redemption 2 (26.77×) over the country average.

04

Where do Red Dead Redemption fans live in United States?

Red Dead Redemption fans in United States are most concentrated in California (reach ~400K), Texas (reach ~300K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Red Dead Redemption fans also like?

Beyond Red Dead Redemption itself, the audience over-indexes on God of War (series) (31.75×), Red Dead Redemption 2 (26.77×), Doom (series) (44.94×), and Baldur's Gate (58.37×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Video game audiences in United States

See Red Dead Redemption audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Red Dead Redemption. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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