Red Dead Redemption 2 Audience in United States

Red Dead Redemption 2 logo

Red Dead Redemption 2 has an estimated audience of 2,811,533 people in United States. 25.8% are female, 74.2% are male, average age 29.5. Top regions: California, Texas, Florida. Top brand affinities: Keene, New Hampshire, Combat sport, Urban Outfitters, Dog breed, Grammarly.

The average Red Dead Redemption 2 fan in United States is 29.5 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Keene, New Hampshire, Combat sport, Urban Outfitters, with strongest over-indexing on Keene, New Hampshire (225.42× the country average). Demographically, the Red Dead Redemption 2 audience skews more male with an average age of 29.5, and over-indexes on personality traits such as LGBTQ+ Identity, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Games · Type: Video / Board Game · Subtype: Video game

Demographics of Red Dead Redemption 2 fans

Demographic split for Red Dead Redemption 2 audience in United States
MetricValue
Female25.8%
Male74.2%
Average age29.5
Estimated audience size2,811,533

Audience persona

The typical Red Dead Redemption 2 fan in United States is more male, around 29.5 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Keene, New Hampshire.

Top regions in United States

Top regions ranked by reach for Red Dead Redemption 2 in United States
RegionReachAffinity
California319,6771.03×
Texas270,9471.12×
Florida166,1390.87×
New York127,4100.81×
Ohio90,1091.04×
Illinois89,4580.96×
Pennsylvania88,0410.93×
North Carolina84,9131×
Georgia81,6100.94×
Michigan75,4781.03×
Virginia66,4630.97×
Arizona64,8621.13×
Tennessee62,9881.12×
Washington62,3141.1×
Indiana59,9871.17×
New Jersey55,0190.77×
Missouri52,9111.17×
Kentucky47,3021.34×
Colorado46,6051.05×
Massachusetts44,9400.81×
Wisconsin41,5800.98×
Alabama41,4301.05×
Oklahoma41,4281.33×
Maryland39,9420.83×
South Carolina38,6210.91×
Louisiana37,7171.04×
Minnesota36,5050.91×
Oregon36,4751.13×
Utah30,8391.22×
Arkansas28,6081.24×
Nevada25,3580.93×
Kansas24,9491.13×
Mississippi24,1521.04×
Iowa24,0581.04×
Connecticut22,1030.78×
Idaho16,3661.16×
West Virginia16,0191.22×
New Mexico16,0031.13×
Nebraska13,5430.96×
New Hampshire9,6040.87×
Maine9,4720.94×
Montana8,4201.08×
Rhode Island7,4030.83×
Hawaii7,0880.59×
South Dakota6,7681.04×
Delaware6,0770.78×
Alaska5,7560.96×
North Dakota5,6560.98×
Washington, District of Columbia5,0320.6×
Vermont4,4070.89×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Red Dead Redemption 2 audience
BrandAffinityCategory
Keene, New Hampshire225.42×Travel & Leisure
Combat sport2.79×Sports
Urban Outfitters2.88×Shopping
Dog breed1.65×Pets & Animals
Grammarly6.49×Business & Career
Monogram5.22×Home & Garden
Harmony Korine14.11×Movies & TV
Bridget Jones: The Edge of Reason24.72×Movies & TV
Wikia4.02×Internet & Social Media
ENA (Emergency Nurses Association)14.06×Health
Pro-Ject4.6×Music & Radio
Zach Ertz8.72×Sports
Product design2.02×Business & Career
Hog Hunting3.15×Sports
Home equity1.59×Home & Garden
Mathcore6.36×Music & Radio
Google Photos1.96×Technology & Electronics
Gordita8.44×Food & Beverages
3D printing1.87×Technology & Electronics
Captain America (1990 film)3.26×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Red Dead Redemption 2 audience
TraitClusterScore
LGBTQ+ IdentityOPEN2.75
Early Adopter MentalityPOWER1.84
PatriotismCONSERVATISM1.42
ExtroversionTHRILL1.31
Social Media UsageJOY1.23
Family OrientationCONSERVATISM1.17

Worldwide distribution

Worldwide audience distribution share by country for Red Dead Redemption 2
CountryShare
United States24.3%
Germany8.8%
United Kingdom6.2%

See Red Dead Redemption 2 audiences in other countries

More Video game audiences in United States

Frequently asked questions

How many fans does Red Dead Redemption 2 have in United States?

Red Dead Redemption 2 has an estimated audience of 2,811,533 people in United States, concentrated in California and Texas.

What is the gender split and age of Red Dead Redemption 2 fans?

25.8% of Red Dead Redemption 2 fans are female, 74.2% are male, with an average age of 29.5 years.

Which brands do Red Dead Redemption 2 fans like most?

Red Dead Redemption 2 fans show strongest brand affinity for Keene, New Hampshire (225.42×), Combat sport (2.79×), and Urban Outfitters (2.88×) over the country average.

Where do Red Dead Redemption 2 fans live in United States?

Red Dead Redemption 2 fans in United States are most concentrated in California (reach 319,677), Texas (reach 270,947), and Florida (reach 166,139). These three regions account for the largest share of the active audience.

What other brands do Red Dead Redemption 2 fans also like?

Beyond Red Dead Redemption 2 itself, the audience over-indexes on Combat sport (2.79×), Urban Outfitters (2.88×), Dog breed (1.65×), and Grammarly (6.49×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Red Dead Redemption 2. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.