Rascasse Audience Intelligence

Red Dead Redemption 2 Audience in United States

A data profile of the people who buy, follow and care about Red Dead Redemption 2 in United States — modelled from more than twelve digital signal sources. Red Dead Redemption 2 has an estimated audience of 2,784,742 people in United States.

#62among Video game in United States#92among Video / Board Game in United States#224in Games

The average Red Dead Redemption 2 fan in United States is 28.9 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Red Dead Redemption, Assassin's Creed, Mobile game, with strongest over-indexing on Red Dead Redemption (26.77× the country average).

Demographically, the Red Dead Redemption 2 audience skews more male with an average age of 28.9, and over-indexes on personality traits such as Patriotism, Early Adopter Mentality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Red Dead Redemption 2 fan in United States is more male, around 28.9 years old, with strong Patriotism tendencies and a notable affinity for Red Dead Redemption.

Category: Games · Type: Video / Board Game · Subtype: Video game

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Red Dead Redemption 2 profile in United States.

Audience size
2.8M
in United States
Gender
25.3%♀
74.7% male
Age
28.9
average years
Country rank
#10924
Video / Board Game in United States
Fig. 01

Search interest · 12-month trend

-4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Red Dead Redemption 2 fans

25.3% are female, 74.7% are male, average age 28.9.

Fig. 02

Gender split

25.3%
Female
74.7%
Male
Demographic split for Red Dead Redemption 2 audience in United States
MetricValue
Female25.3%
Male74.7%
Average age28.9
Estimated audience size2,784,742
Fig. 03

Age distribution

Ø 28.9
average years
Age distribution of the Red Dead Redemption 2 audience in United States
Age bracketShare%
16-1950%
20-2923%
30-3913%
40-499%
50+6%
Fig. 04

Worldwide distribution

24.0%

of the worldwide Red Dead Redemption 2 audience comes from United States.

Worldwide audience distribution share by country for Red Dead Redemption 2
CountryShare
United States24.0%
Germany8.2%
United Kingdom6.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Red Dead Redemption 2 audience in United States is strongest.

Fig. 05

Top regions by affinity

Red Dead Redemption 2 fans by region: top regions in United States
#RegionReachAffinity×
01Kentucky~50K1.36×
02Oklahoma~40K1.35×
03West Virginia~20K1.34×
04Arkansas~30K1.29×
05Idaho~20K1.20×
06Utah~30K1.19×
07New Mexico~20K1.14×
08Indiana~60K1.13×
09Missouri~50K1.13×
10Kansas~20K1.13×
11Montana~9K1.13×
12Oregon~40K1.12×
13North Dakota~6K1.11×
14Tennessee~60K1.10×
15South Dakota~7K1.10×
16Mississippi~20K1.09×
17Alaska~6K1.09×
18Wyoming~4K1.09×
19Texas~300K1.08×
20Arizona~60K1.08×
21Alabama~40K1.06×
22Washington~60K1.05×
23Iowa~20K1.03×
24Ohio~90K1.02×
25Louisiana~40K1.02×
26Michigan~70K1.01×
27Colorado~40K1.01×
28Nebraska~10K1.01×
29California~300K0.98×
30North Carolina~80K0.97×
31Maine~10K0.97×
32Wisconsin~40K0.96×
33Nevada~30K0.93×
34Virginia~60K0.92×
35Pennsylvania~90K0.91×
36Illinois~80K0.91×
37Georgia~80K0.90×
38South Carolina~40K0.90×
39Minnesota~40K0.89×
40New Hampshire~10K0.88×
41Rhode Island~8K0.85×
42Florida~200K0.83×
43Maryland~40K0.82×
44Delaware~6K0.80×
45Massachusetts~40K0.79×
46Connecticut~20K0.77×
47New York~100K0.76×
48New Jersey~50K0.75×
49Hawaii~7K0.62×
50Washington, District of Columbia~5K0.58×
Fig. 06

Affinity by region

Affinity by region — Red Dead Redemption 2, United States
0.58×1.00×1.36×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Red Dead Redemption 2 audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Red Dead Redemption 2 audience
#·InterestCategoryAffinity×
01Red Dead RedemptionGames26.77×
02Watch DogsGames17.54×
03Need for SpeedGames17.51×
04Grand Theft Auto VGames15.98×
05Assassin's CreedGames15.12×
06International educationBusiness & Career14.07×
07Action role-playing gameGames11.74×
08Action-adventure gameGames9.73×
09Historical fictionLiterature9.28×
10Rick and MortyMovies & TV8.80×
11Massively multiplayer online gamesGames7.52×
12Collectible card gameGames6.76×
13Mobile gameGames6.25×
14Micro CenterShopping6.19×
15Adventure gameGames5.30×
16PokémonGames4.98×
17Anime and manga fandomLiterature4.42×
18Online gamesGames3.36×
19SupermanMovies & TV2.52×
20Video gamesGames2.23×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Red Dead Redemption 2 audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Red Dead Redemption 2 audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM3.01×
Early Adopter MentalityPOWER1.82×
Family OrientationCONSERVATISM1.41×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Red Dead Redemption 2 audience · Rather not
TraitClusterDeviationScore
Quality AwarenessPREMIUM0.51×
CreativityOPEN0.59×
Design AffinityPREMIUM0.69×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Red Dead Redemption 2 have in United States?

Red Dead Redemption 2 has an estimated audience of 2,784,742 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Red Dead Redemption 2 fans?

25.3% of Red Dead Redemption 2 fans are female, 74.7% are male, with an average age of 28.9 years.

03

Which brands do Red Dead Redemption 2 fans like most?

Red Dead Redemption 2 fans show strongest brand affinity for Red Dead Redemption (26.77×), Assassin's Creed (15.12×), and Mobile game (6.25×) over the country average.

04

Where do Red Dead Redemption 2 fans live in United States?

Red Dead Redemption 2 fans in United States are most concentrated in California (reach ~300K), Texas (reach ~300K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Red Dead Redemption 2 fans also like?

Beyond Red Dead Redemption 2 itself, the audience over-indexes on Assassin's Creed (15.12×), Mobile game (6.25×), Action role-playing game (11.74×), and Action-adventure game (9.73×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Red Dead Redemption 2. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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