Baldur's Gate (series) Audience in United States

Baldur's Gate (series) logo

Baldur's Gate (series) has an estimated audience of 287,777 people in United States. 20.9% are female, 79.1% are male, average age 36.2. Top regions: California, Texas, Florida. Top brand affinities: Grammarly, Grinch, Vocal harmony, Passaic County, New Jersey, MULIA.

The average Baldur's Gate (series) fan in United States is 36.2 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Grammarly, Grinch, Vocal harmony, with strongest over-indexing on Grammarly (35.59× the country average). Demographically, the Baldur's Gate (series) audience skews more male with an average age of 36.2, and over-indexes on personality traits such as LGBTQ+ Identity, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Games · Type: Video / Board Game

Demographics of Baldur's Gate (series) fans

Demographic split for Baldur's Gate (series) audience in United States
MetricValue
Female20.9%
Male79.1%
Average age36.2
Estimated audience size287,777

Audience persona

The typical Baldur's Gate (series) fan in United States is more male, around 36.2 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Grammarly.

Top regions in United States

Top regions ranked by reach for Baldur's Gate (series) in United States
RegionReachAffinity
California36,0061.14×
Texas24,4560.99×
Florida17,4010.89×
New York15,3760.96×
Illinois9,5280.99×
Ohio9,0771.02×
Pennsylvania9,0260.93×
Washington8,5971.49×
North Carolina8,3940.97×
Georgia7,9780.9×
Michigan7,6911.02×
Arizona7,4461.27×
Virginia7,1571.02×
Massachusetts5,5920.99×
New Jersey5,5820.76×
Tennessee5,4680.95×
Indiana5,3681.02×
Colorado5,1951.15×
Missouri4,8081.04×
Oregon4,7511.44×
Maryland4,2820.87×
Wisconsin4,2540.98×
Minnesota4,2001.02×
Alabama3,9030.97×
Kentucky3,5991×
Oklahoma3,4121.07×
Utah3,3921.32×
South Carolina3,2500.75×
Louisiana2,8250.76×
Nevada2,7430.99×
Connecticut2,4820.86×
Arkansas2,3480.99×
Iowa2,2360.94×
Kansas2,2290.98×
Idaho1,6991.18×
Mississippi1,6620.7×
Nebraska1,3990.97×
New Mexico1,3020.9×
West Virginia1,2310.92×
Hawaii1,2150.98×
New Hampshire1,1671.03×
Maine1,1231.09×
Alaska1,0491.7×
Washington, District of Columbia8681×
Rhode Island8260.9×
Montana8131.02×
Delaware5710.72×
North Dakota5360.91×
South Dakota5290.8×
Vermont5061×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Baldur's Gate (series) audience
BrandAffinityCategory
Grammarly35.59×Business & Career
Grinch21.11×Movies & TV
Vocal harmony17.42×Music & Radio
Passaic County, New Jersey35.69×Travel & Leisure
MULIA46.68×Travel & Leisure
Harmony Korine28.81×Movies & TV
Jerry Savelle92.44×Literature
Home staging12.13×Home & Garden
Gordita21.15×Food & Beverages
Wok12.26×Food & Beverages
Personalised Gifts6.61×Home & Garden
Grace Slick12.89×Music & Radio
Goop6.86×Internet & Social Media
La Jolla10.94×Travel & Leisure
Captain America (1990 film)5.16×Movies & TV
Berenstain Bears9.22×Literature
Elsword18.45×Games
Combat sport1.7×Sports
Google Photos2.64×Technology & Electronics
Hemnet14.15×Home & Garden

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Baldur's Gate (series) audience
TraitClusterScore
LGBTQ+ IdentityOPEN1.92
Early Adopter MentalityPOWER1.71
Urban LifestyleOPEN1.45
Risk AppetiteTHRILL1.43
TraditionCONSERVATISM1.3
ExtroversionTHRILL1.28

Worldwide distribution

Worldwide audience distribution share by country for Baldur's Gate (series)
CountryShare
United States13.4%
China9.2%
Germany4.2%

See Baldur's Gate (series) audiences in other countries

More Games audiences in United States

Frequently asked questions

How many fans does Baldur's Gate (series) have in United States?

Baldur's Gate (series) has an estimated audience of 287,777 people in United States, concentrated in California and Texas.

What is the gender split and age of Baldur's Gate (series) fans?

20.9% of Baldur's Gate (series) fans are female, 79.1% are male, with an average age of 36.2 years.

Which brands do Baldur's Gate (series) fans like most?

Baldur's Gate (series) fans show strongest brand affinity for Grammarly (35.59×), Grinch (21.11×), and Vocal harmony (17.42×) over the country average.

Where do Baldur's Gate (series) fans live in United States?

Baldur's Gate (series) fans in United States are most concentrated in California (reach 36,006), Texas (reach 24,456), and Florida (reach 17,401). These three regions account for the largest share of the active audience.

What other brands do Baldur's Gate (series) fans also like?

Beyond Baldur's Gate (series) itself, the audience over-indexes on Grinch (21.11×), Vocal harmony (17.42×), Passaic County, New Jersey (35.69×), and MULIA (46.68×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Baldur's Gate (series). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.