Rascasse Audience Intelligence

Ben Shapiro Audience in United States

A data profile of the people who buy, follow and care about Ben Shapiro in United States — modelled from more than twelve digital signal sources. Ben Shapiro has an estimated audience of 4,837,369 people in United States.

#767among Person in United States#442in Politics & Society

The average Ben Shapiro fan in United States is 40.4 years old, more male, and lives primarily in California.

The audience is concentrated in California, New York, Texas.

Top brand affinities include Podcast, Donald Trump, Drudge Report, with strongest over-indexing on Podcast (2.06× the country average).

Demographically, the Ben Shapiro audience skews more male with an average age of 40.4, and over-indexes on personality traits such as Patriotism, Risk Appetite.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Ben Shapiro fan in United States is more male, around 40.4 years old, with strong Patriotism tendencies and a notable affinity for Podcast.

Category: Politics & Society · Type: Person

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Ben Shapiro profile in United States.

Audience size
4.8M
in United States
Gender
43.3%♀
56.7% male
Age
40.4
average years
Country rank
#6903
Person in United States
Fig. 01

Search interest · 12-month trend

-26%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Ben Shapiro fans

43.3% are female, 56.7% are male, average age 40.4.

Fig. 02

Gender split

43.3%
Female
56.7%
Male
Demographic split for Ben Shapiro audience in United States
MetricValue
Female43.3%
Male56.7%
Average age40.4
Estimated audience size4,837,369
Fig. 03

Age distribution

Ø 40.4
average years
Age distribution of the Ben Shapiro audience in United States
Age bracketShare%
16-1919%
20-2918%
30-3919%
40-4921%
50+24%
Fig. 04

Worldwide distribution

66.0%

of the worldwide Ben Shapiro audience comes from United States.

Worldwide audience distribution share by country for Ben Shapiro
CountryShare
United States66.0%
Canada6.5%
United Kingdom6.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Ben Shapiro audience in United States is strongest.

Fig. 05

Top regions by affinity

Ben Shapiro fans by region: top regions in United States
#RegionReachAffinity×
01New Jersey~200K1.43×
02Utah~60K1.35×
03New York~400K1.32×
04Idaho~30K1.19×
05Montana~20K1.17×
06Pennsylvania~200K1.16×
07Connecticut~60K1.14×
08Washington, District of Columbia~20K1.14×
09Alaska~10K1.14×
10Tennessee~100K1.13×
11Arizona~100K1.12×
12Wisconsin~80K1.09×
13Minnesota~80K1.07×
14Oregon~60K1.07×
15New Hampshire~20K1.07×
16Alabama~80K1.06×
17Illinois~200K1.05×
18Washington~100K1.05×
19Massachusetts~100K1.05×
20Missouri~90K1.05×
21Colorado~80K1.04×
22Ohio~200K1.03×
23Virginia~100K1.03×
24Kansas~40K1.03×
25Michigan~100K1.02×
26Nebraska~30K1.01×
27Indiana~90K1.00×
28Maryland~90K1.00×
29Rhode Island~20K0.98×
30California~500K0.97×
31Oklahoma~50K0.96×
32Kentucky~60K0.94×
33West Virginia~20K0.94×
34North Dakota~10K0.93×
35Florida~300K0.92×
36North Carolina~100K0.91×
37Iowa~40K0.91×
38Maine~20K0.90×
39Louisiana~60K0.87×
40Arkansas~40K0.87×
41New Mexico~20K0.87×
42South Dakota~10K0.87×
43South Carolina~70K0.86×
44Georgia~100K0.85×
45Vermont~8K0.84×
46Texas~400K0.83×
47Nevada~40K0.83×
48Delaware~10K0.77×
49Mississippi~30K0.76×
50Hawaii~10K0.67×
Fig. 06

Affinity by region

Affinity by region — Ben Shapiro, United States
0.67×1.00×1.43×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Ben Shapiro audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Ben Shapiro audience
#·InterestCategoryAffinity×
01Changing HabitsHealth5.93×
02Anthony JoshuaSports3.73×
03Joe RoganSports3.28×
04Drudge ReportSports3.07×
05JudoSports2.65×
06PoliticoPolitics & Society2.38×
07New York PostNews2.24×
08GrapplingSports2.23×
09Rick and MortyMovies & TV2.09×
10PodcastMusic & Radio2.06×
11Chuck NorrisMovies & TV1.92×
12Political scienceBusiness & Career1.80×
13Fox News ChannelMovies & TV1.71×
14Mixed martial artsSports1.65×
15Real propertyHome & Garden1.64×
16InnovationBusiness & Career1.64×
17DemocracyPolitics & Society1.63×
18Talk radioMusic & Radio1.62×
19Donald TrumpPolitics & Society1.54×
20FandomLiterature1.52×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Ben Shapiro audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Ben Shapiro audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.26×
Risk AppetiteTHRILL1.34×
Early Adopter MentalityPOWER1.29×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Ben Shapiro audience · Rather not
TraitClusterDeviationScore
Quality AwarenessPREMIUM0.82×
CreativityOPEN0.83×
Price SensitivityPREMIUM0.83×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Ben Shapiro have in United States?

Ben Shapiro has an estimated audience of 4,837,369 people in United States, concentrated in California and New York.

02

What is the gender split and age of Ben Shapiro fans?

43.3% of Ben Shapiro fans are female, 56.7% are male, with an average age of 40.4 years.

03

Which brands do Ben Shapiro fans like most?

Ben Shapiro fans show strongest brand affinity for Podcast (2.06×), Donald Trump (1.54×), and Drudge Report (3.07×) over the country average.

04

Where do Ben Shapiro fans live in United States?

Ben Shapiro fans in United States are most concentrated in California (reach ~500K), New York (reach ~400K), and Texas (reach ~400K). These three regions account for the largest share of the active audience.

05

What other brands do Ben Shapiro fans also like?

Beyond Ben Shapiro itself, the audience over-indexes on Donald Trump (1.54×), Drudge Report (3.07×), Fox News Channel (1.71×), and New York Post (2.24×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Politics & Society audiences in United States

See Ben Shapiro audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Ben Shapiro. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →