Rascasse Audience Intelligence

Big cat Audience in United States

A data profile of the people who buy, follow and care about Big cat in United States — modelled from more than twelve digital signal sources. Big cat has an estimated audience of 2,563,637 people in United States.

#5554among Topic in United States#232in Pets & Animals

The average Big cat fan in United States is 40.9 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Bram Stoker's Dracula, Planet Fitness, Funny animal, with strongest over-indexing on Bram Stoker's Dracula (19.28× the country average).

Demographically, the Big cat audience skews balanced with an average age of 40.9, and over-indexes on personality traits such as Patriotism, Indulgence.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Big cat fan in United States is balanced, around 40.9 years old, with strong Patriotism tendencies and a notable affinity for Bram Stoker's Dracula.

Category: Pets & Animals · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Big cat profile in United States.

Audience size
2.6M
in United States
Gender
53.2%♀
46.8% male
Age
40.9
average years
Country rank
#11691
Topic in United States
Fig. 01

Search interest · 12-month trend

+10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Big cat fans

53.2% are female, 46.8% are male, average age 40.9.

Fig. 02

Gender split

53.2%
Female
46.8%
Male
Demographic split for Big cat audience in United States
MetricValue
Female53.2%
Male46.8%
Average age40.9
Estimated audience size2,563,637
Fig. 03

Age distribution

Ø 40.9
average years
Age distribution of the Big cat audience in United States
Age bracketShare%
16-1920%
20-2916%
30-3916%
40-4920%
50+28%
Fig. 04

Worldwide distribution

23.8%

of the worldwide Big cat audience comes from United States.

Worldwide audience distribution share by country for Big cat
CountryShare
United States23.8%
United Kingdom8.2%
Spain7.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Big cat audience in United States is strongest.

Fig. 05

Top regions by affinity

Big cat fans by region: top regions in United States
#RegionReachAffinity×
01North Carolina~200K1.98×
02Illinois~100K1.32×
03Alabama~50K1.26×
04New Hampshire~10K1.26×
05Iowa~30K1.22×
06Arkansas~20K1.15×
07Kentucky~40K1.11×
08Oklahoma~30K1.11×
09Indiana~50K1.10×
10Wisconsin~40K1.09×
11Kansas~20K1.09×
12Missouri~40K1.08×
13West Virginia~10K1.06×
14Louisiana~30K1.04×
15Ohio~80K1.03×
16Michigan~70K1.02×
17Washington~50K1.02×
18Utah~20K1.02×
19Mississippi~20K1.02×
20Pennsylvania~90K1.01×
21Massachusetts~50K1.01×
22Nebraska~10K1.00×
23Arizona~50K0.99×
24Idaho~10K0.99×
25Montana~7K0.99×
26Oregon~30K0.98×
27South Dakota~6K0.98×
28Alaska~5K0.98×
29Georgia~80K0.97×
30Minnesota~40K0.97×
31North Dakota~5K0.97×
32Texas~200K0.96×
33Tennessee~50K0.96×
34Maine~9K0.94×
35Rhode Island~8K0.93×
36Florida~200K0.92×
37South Carolina~40K0.92×
38California~300K0.91×
39Virginia~60K0.91×
40New Mexico~10K0.91×
41Colorado~40K0.90×
42Nevada~20K0.88×
43Washington, District of Columbia~7K0.88×
44Connecticut~20K0.87×
45New York~100K0.85×
46Hawaii~9K0.85×
47Vermont~4K0.84×
48Maryland~40K0.83×
49Delaware~6K0.83×
50New Jersey~50K0.79×
Fig. 06

Affinity by region

Affinity by region — Big cat, United States
0.79×1.00×1.98×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Big cat audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Big cat audience
#·InterestCategoryAffinity×
01CroquetteFood & Beverages20.54×
02Bram Stoker's DraculaMovies & TV19.28×
03Funny animalInternet & Social Media13.20×
04Anne HathawayMovies & TV3.93×
05Weather forecastingHome & Garden2.92×
06Virtual realityTechnology & Electronics2.67×
07FedExBusiness & Career2.64×
08Fly fishingSports2.58×
09Diaper bagKids & Family2.51×
10Renewable energyBusiness & Career2.50×
11Detroit TigersSports2.49×
12NASDAQBusiness & Career2.35×
13Rail transportTravel & Leisure2.32×
14Planet FitnessSports2.14×
15Bass guitarMusic & Radio1.98×
16SubwayFood & Beverages1.79×
17RedditInternet & Social Media1.77×
18Pizza HutFood & Beverages1.75×
19RadioTechnology & Electronics1.74×
20PinterestInternet & Social Media1.67×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Big cat audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Big cat audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.46×
IndulgenceJOY1.62×
SpiritualityBALANCE1.60×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Big cat audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.67×
Quality AwarenessPREMIUM0.79×
Healthy LifestyleBALANCE0.82×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Big cat have in United States?

Big cat has an estimated audience of 2,563,637 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Big cat fans?

53.2% of Big cat fans are female, 46.8% are male, with an average age of 40.9 years.

03

Which brands do Big cat fans like most?

Big cat fans show strongest brand affinity for Bram Stoker's Dracula (19.28×), Planet Fitness (2.14×), and Funny animal (13.2×) over the country average.

04

Where do Big cat fans live in United States?

Big cat fans in United States are most concentrated in California (reach ~300K), Texas (reach ~200K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Big cat fans also like?

Beyond Big cat itself, the audience over-indexes on Planet Fitness (2.14×), Funny animal (13.2×), Pinterest (1.67×), and FedEx (2.64×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Pets & Animals audiences in United States

See Big cat audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Big cat. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →