A data profile of the people who buy, follow and care about Bigg Boss Kannada in United States — modelled from more than twelve digital signal sources. Bigg Boss Kannada has an estimated audience of 55,223 people in United States.
The average Bigg Boss Kannada fan in United States is 42.5 years old, more female, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include NDTV, Alia Bhatt, India national cricket team, with strongest over-indexing on NDTV (103.23× the country average).
Demographically, the Bigg Boss Kannada audience skews more female with an average age of 42.5, and over-indexes on personality traits such as Need for Security, Quality Awareness.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Bigg Boss Kannada fan in United States is more female, around 42.5 years old, with strong Need for Security tendencies and a notable affinity for NDTV.
The key figures that characterise the Bigg Boss Kannada profile in United States.
63.0% are female, 37.0% are male, average age 42.5.
| Metric | Value |
|---|---|
| Female | 63.0% |
| Male | 37.0% |
| Average age | 42.5 |
| Estimated audience size | 55,223 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 11% | |
| 20-29 | 15% | |
| 30-39 | 25% | |
| 40-49 | 27% | |
| 50+ | 22% |
of the worldwide Bigg Boss Kannada audience comes from United States.
| Country | Share |
|---|---|
| India | 87.1% |
| United States | 5.8% |
| United Arab Emirates | 2.8% |
Where the Bigg Boss Kannada audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Washington | ~2K | 1.51× | |
| 02 | Maryland | ~1K | 1.42× | |
| 03 | California | ~8K | 1.40× | |
| 04 | New Jersey | ~2K | 1.38× | |
| 05 | Texas | ~6K | 1.33× | |
| 06 | Vermont | <1K | 1.26× | |
| 07 | Connecticut | <1K | 1.25× | |
| 08 | Arizona | ~1K | 1.15× | |
| 09 | Delaware | <1K | 1.13× | |
| 10 | Massachusetts | ~1K | 1.11× | |
| 11 | Rhode Island | <1K | 1.11× | |
| 12 | New Hampshire | <1K | 1.09× | |
| 13 | West Virginia | <1K | 1.08× | |
| 14 | North Carolina | ~2K | 1.06× | |
| 15 | Washington, District of Columbia | <1K | 1.06× | |
| 16 | Michigan | ~2K | 1.05× | |
| 17 | Nebraska | <1K | 1.05× | |
| 18 | Kansas | <1K | 1.04× | |
| 19 | Idaho | <1K | 1.03× | |
| 20 | Virginia | ~1K | 1.02× | |
| 21 | New Mexico | <1K | 1.02× | |
| 22 | North Dakota | <1K | 1.02× | |
| 23 | Arkansas | <1K | 1.01× | |
| 24 | Maine | <1K | 1.00× | |
| 25 | Montana | <1K | 1.00× | |
| 26 | South Dakota | <1K | 1.00× | |
| 27 | Mississippi | <1K | 0.99× | |
| 28 | Hawaii | <1K | 0.99× | |
| 29 | Iowa | <1K | 0.97× | |
| 30 | Kentucky | <1K | 0.96× | |
| 31 | Georgia | ~2K | 0.95× | |
| 32 | Oregon | <1K | 0.95× | |
| 33 | Minnesota | <1K | 0.94× | |
| 34 | Oklahoma | <1K | 0.94× | |
| 35 | Utah | <1K | 0.94× | |
| 36 | Louisiana | <1K | 0.93× | |
| 37 | Nevada | <1K | 0.93× | |
| 38 | Alabama | <1K | 0.92× | |
| 39 | South Carolina | <1K | 0.91× | |
| 40 | Illinois | ~2K | 0.90× | |
| 41 | Tennessee | <1K | 0.90× | |
| 42 | Indiana | <1K | 0.90× | |
| 43 | Missouri | <1K | 0.90× | |
| 44 | Wisconsin | <1K | 0.90× | |
| 45 | Colorado | <1K | 0.89× | |
| 46 | Pennsylvania | ~2K | 0.85× | |
| 47 | Ohio | ~1K | 0.85× | |
| 48 | Florida | ~3K | 0.73× | |
| 49 | New York | ~2K | 0.72× | |
| 50 | Wyoming | 0.00× |
The strongest cross-interests of the Bigg Boss Kannada audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | NDTV | Movies & TV | 103.23× | ||
| 02 | Mahesh Babu | Movies & TV | 77.57× | ||
| 03 | Allu Arjun | Movies & TV | 72.53× | ||
| 04 | Alia Bhatt | Movies & TV | 62.77× | ||
| 05 | Bigg Boss | Movies & TV | 39.65× | ||
| 06 | Tata Motors | Cars & Mobility | 39.62× | ||
| 07 | The IT Crowd | Movies & TV | 36.85× | ||
| 08 | Katrina Kaif | Movies & TV | 29.82× | ||
| 09 | India national cricket team | Sports | 28.85× | ||
| 10 | Shah Rukh Khan | Movies & TV | 26.96× | ||
| 11 | Deepika Padukone | Movies & TV | 26.34× | ||
| 12 | Priyanka Chopra | Movies & TV | 22.87× | ||
| 13 | Flipkart | Shopping | 19.15× | ||
| 14 | Cricket World Cup | Sports | 17.66× | ||
| 15 | Indian Premier League | Sports | 13.62× | ||
| 16 | Air Canada | Travel & Leisure | 12.16× | ||
| 17 | Shellac | Beauty & Wellness | 11.12× | ||
| 18 | Makeup brush | Beauty & Wellness | 8.00× | ||
| 19 | Hinduism | Politics & Society | 7.55× | ||
| 20 | Keratin | Beauty & Wellness | 4.99× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Need for Security | CONSERVATISM | 2.31× | |
| Quality Awareness | PREMIUM | 1.76× | |
| Travelling | THRILL | 1.65× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Extroversion | THRILL | 0.82× | |
| DIY Mentality | THRILL | 0.84× | |
| Creativity | OPEN | 0.96× |
Bigg Boss Kannada has an estimated audience of 55,223 people in United States, concentrated in California and Texas.
63.0% of Bigg Boss Kannada fans are female, 37.0% are male, with an average age of 42.5 years.
Bigg Boss Kannada fans show strongest brand affinity for NDTV (103.23×), Alia Bhatt (62.77×), and India national cricket team (28.85×) over the country average.
Bigg Boss Kannada fans in United States are most concentrated in California (reach ~8K), Texas (reach ~6K), and Florida (reach ~3K). These three regions account for the largest share of the active audience.
Beyond Bigg Boss Kannada itself, the audience over-indexes on Alia Bhatt (62.77×), India national cricket team (28.85×), Priyanka Chopra (22.87×), and Mahesh Babu (77.57×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Bigg Boss Kannada. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
Source: Rascasse Audience Intelligence — modeled from anonymized, multi-source behavioral signals (search, social, events), updated monthly. Data status: 09/2026.
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