A data profile of the people who buy, follow and care about Bill Farmer in United States — modelled from more than twelve digital signal sources. Bill Farmer has an estimated audience of 139,513 people in United States.
The average Bill Farmer fan in United States is 26.7 years old, more female, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include The Incredibles, Mickey Mouse, Disneyland, with strongest over-indexing on The Incredibles (92.41× the country average).
Demographically, the Bill Farmer audience skews more female with an average age of 26.7, and over-indexes on personality traits such as Indulgence, Convenience Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Bill Farmer fan in United States is more female, around 26.7 years old, with strong Indulgence tendencies and a notable affinity for The Incredibles.
The key figures that characterise the Bill Farmer profile in United States.
59.8% are female, 40.2% are male, average age 26.7.
| Metric | Value |
|---|---|
| Female | 59.8% |
| Male | 40.2% |
| Average age | 26.7 |
| Estimated audience size | 139,513 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 31% | |
| 20-29 | 62% | |
| 30-39 | 7% | |
| 40-49 | 0% | |
| 50+ | 0% |
Where the Bill Farmer audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Arkansas | ~2K | 1.37× | |
| 02 | Kentucky | ~2K | 1.36× | |
| 03 | Kansas | ~1K | 1.35× | |
| 04 | Alabama | ~2K | 1.25× | |
| 05 | Utah | ~2K | 1.25× | |
| 06 | Oklahoma | ~2K | 1.22× | |
| 07 | West Virginia | <1K | 1.21× | |
| 08 | Mississippi | ~1K | 1.18× | |
| 09 | Missouri | ~3K | 1.17× | |
| 10 | Indiana | ~3K | 1.16× | |
| 11 | Idaho | <1K | 1.12× | |
| 12 | Ohio | ~5K | 1.11× | |
| 13 | California | ~20K | 1.09× | |
| 14 | Tennessee | ~3K | 1.09× | |
| 15 | Nevada | ~1K | 1.08× | |
| 16 | Louisiana | ~2K | 1.06× | |
| 17 | Iowa | ~1K | 1.06× | |
| 18 | Michigan | ~4K | 1.02× | |
| 19 | Arizona | ~3K | 1.02× | |
| 20 | Nebraska | <1K | 1.02× | |
| 21 | Florida | ~9K | 1.00× | |
| 22 | Texas | ~10K | 0.99× | |
| 23 | Pennsylvania | ~5K | 0.99× | |
| 24 | Connecticut | ~1K | 0.99× | |
| 25 | South Carolina | ~2K | 0.97× | |
| 26 | Oregon | ~2K | 0.97× | |
| 27 | Georgia | ~4K | 0.96× | |
| 28 | North Carolina | ~4K | 0.96× | |
| 29 | Washington | ~3K | 0.96× | |
| 30 | Montana | <1K | 0.96× | |
| 31 | South Dakota | <1K | 0.96× | |
| 32 | Wisconsin | ~2K | 0.95× | |
| 33 | Alaska | <1K | 0.95× | |
| 34 | New Jersey | ~3K | 0.94× | |
| 35 | New Hampshire | <1K | 0.94× | |
| 36 | Maine | <1K | 0.94× | |
| 37 | Rhode Island | <1K | 0.94× | |
| 38 | Delaware | <1K | 0.94× | |
| 39 | Illinois | ~4K | 0.93× | |
| 40 | North Dakota | <1K | 0.93× | |
| 41 | New Mexico | <1K | 0.92× | |
| 42 | Maryland | ~2K | 0.91× | |
| 43 | Vermont | <1K | 0.91× | |
| 44 | Virginia | ~3K | 0.88× | |
| 45 | Massachusetts | ~2K | 0.86× | |
| 46 | Minnesota | ~2K | 0.85× | |
| 47 | Hawaii | <1K | 0.84× | |
| 48 | Colorado | ~2K | 0.82× | |
| 49 | New York | ~6K | 0.80× | |
| 50 | Washington, District of Columbia | <1K | 0.76× |
The strongest cross-interests of the Bill Farmer audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | The Incredibles | Movies & TV | 92.41× | ||
| 02 | Christmas market | Food & Beverages | 28.13× | ||
| 03 | Mickey Mouse | Movies & TV | 25.88× | ||
| 04 | Daniel Radcliffe | Movies & TV | 21.28× | ||
| 05 | Zootopia | Movies & TV | 18.08× | ||
| 06 | Disney Princess | Kids & Family | 17.97× | ||
| 07 | Star Trek | Movies & TV | 12.05× | ||
| 08 | Disneyland | Travel & Leisure | 11.76× | ||
| 09 | Monsters | Movies & TV | 10.01× | ||
| 10 | Harry Potter | Movies & TV | 7.67× | ||
| 11 | Christmas decoration | Home & Garden | 7.50× | ||
| 12 | Lego | Kids & Family | 4.72× | ||
| 13 | Nordstrom | Shopping | 4.57× | ||
| 14 | IKEA | Home & Garden | 4.19× | ||
| 15 | Etsy | Fashion & Accessoires | 3.38× | ||
| 16 | Animated movies | Movies & TV | 3.32× | ||
| 17 | Home improvement | Home & Garden | 2.44× | ||
| 18 | Furniture | Home & Garden | 2.25× | ||
| 19 | Cooking | Food & Beverages | 2.20× | ||
| 20 | Alcoholic beverages | Food & Beverages | 2.09× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Indulgence | JOY | 1.93× | |
| Convenience Orientation | PREMIUM | 1.62× | |
| Creativity | OPEN | 1.51× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Sustainability | BALANCE | 0.78× | |
| Social Media Usage | JOY | 0.88× | |
| Urban Lifestyle | OPEN | 0.89× |
Bill Farmer has an estimated audience of 139,513 people in United States, concentrated in California and Texas.
59.8% of Bill Farmer fans are female, 40.2% are male, with an average age of 26.7 years.
Bill Farmer fans show strongest brand affinity for The Incredibles (92.41×), Mickey Mouse (25.88×), and Disneyland (11.76×) over the country average.
Bill Farmer fans in United States are most concentrated in California (reach ~20K), Texas (reach ~10K), and Florida (reach ~9K). These three regions account for the largest share of the active audience.
Beyond Bill Farmer itself, the audience over-indexes on Mickey Mouse (25.88×), Disneyland (11.76×), Christmas market (28.13×), and Harry Potter (7.67×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Bill Farmer. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
Source: Rascasse Audience Intelligence — modeled from anonymized, multi-source behavioral signals (search, social, events), updated monthly. Data status: 09/2026.
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