BioScience Audience in United States

BioScience logo

BioScience has an estimated audience of 310,473 people in United States. 56.2% are female, 43.8% are male, average age 44.2. Top regions: California, Texas, Florida. Top brand affinities: Halsey, Oregon, Israel, Penn & Teller, Emperor Entertainment Group, Hebe.

The average BioScience fan in United States is 44.2 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Halsey, Oregon, Israel, Penn & Teller, with strongest over-indexing on Halsey, Oregon (20× the country average). Demographically, the BioScience audience skews more female with an average age of 44.2, and over-indexes on personality traits such as Luxury Orientation, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Business & Career · Type: Website / Newspaper / Magazine

Demographics of BioScience fans

Demographic split for BioScience audience in United States
MetricValue
Female56.2%
Male43.8%
Average age44.2
Estimated audience size310,473

Audience persona

The typical BioScience fan in United States is more female, around 44.2 years old, with strong Luxury Orientation tendencies and a notable affinity for Halsey, Oregon.

Top regions in United States

Top regions ranked by reach for BioScience in United States
RegionReachAffinity
California51,7841.52×
Texas28,0331.05×
Florida18,0840.86×
New York17,3881×
Arizona17,0942.7×
Georgia9,7661.02×
Massachusetts9,2971.52×
Ohio8,9320.93×
Pennsylvania8,7760.84×
Illinois8,7320.84×
North Carolina7,7760.83×
Colorado7,6131.56×
Maryland6,8551.28×
New Jersey6,5000.82×
Michigan6,2800.77×
Virginia6,2640.83×
Washington6,0860.98×
Missouri4,7030.94×
Oregon4,6121.3×
Indiana4,5190.8×
Tennessee4,1140.66×
Connecticut4,0581.3×
Wisconsin4,0200.86×
Minnesota3,3150.75×
Alabama3,0010.69×
South Carolina2,8380.61×
Utah2,7510.99×
Nevada2,6280.88×
Oklahoma2,5350.74×
Kansas2,2930.94×
Kentucky2,2680.58×
Louisiana2,2010.55×
Iowa1,9200.75×
Idaho1,7531.13×
Mississippi1,6800.66×
New Mexico1,4650.94×
Arkansas1,4140.55×
Montana1,3971.62×
Hawaii1,1590.87×
Nebraska1,0600.68×
Washington, District of Columbia1,0521.13×
South Dakota1,0031.4×
New Hampshire9620.79×
Rhode Island9290.94×
West Virginia8760.61×
Alaska8741.32×
North Dakota7931.24×
Wyoming7681.67×
Maine7550.68×
Delaware7280.85×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for BioScience audience
BrandAffinityCategory
Halsey, Oregon20×Travel & Leisure
Israel4.34×Travel & Leisure
Penn & Teller16.93×Movies & TV
Emperor Entertainment Group20×Business & Career
Hebe10.76×Home & Garden
Jeep Wagoneer8.68×Cars & Mobility
Centurion (film)16.15×Movies & TV
Elsword17.53×Games
Layne Staley6.73×Music & Radio
Staycation3.43×Home & Garden
Nationality2.11×Politics & Society
Collectable1.57×Kids & Family
Whataburger1.64×Food & Beverages
Historic site3.93×Arts & Culture
Vocal harmony4.05×Music & Radio
Buying and Selling Real Estate6.99×Home & Garden
3D printing2.26×Technology & Electronics
Throne of Glass6.16×Literature
Nebraska Cornhuskers football2.65×Sports
Dental hygienist4.92×Health

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by BioScience audience
TraitClusterScore
Luxury OrientationPREMIUM3.49
PatriotismCONSERVATISM3.48
Risk AppetiteTHRILL2.53
Quality AwarenessPREMIUM1.94
Need for SecurityCONSERVATISM1.89
SustainabilityBALANCE1.78

Worldwide distribution

Worldwide audience distribution share by country for BioScience
CountryShare
United States40.7%
India11.1%
United Kingdom8.0%

See BioScience audiences in other countries

More Business & Career audiences in United States

Frequently asked questions

How many fans does BioScience have in United States?

BioScience has an estimated audience of 310,473 people in United States, concentrated in California and Texas.

What is the gender split and age of BioScience fans?

56.2% of BioScience fans are female, 43.8% are male, with an average age of 44.2 years.

Which brands do BioScience fans like most?

BioScience fans show strongest brand affinity for Halsey, Oregon (20×), Israel (4.34×), and Penn & Teller (16.93×) over the country average.

Where do BioScience fans live in United States?

BioScience fans in United States are most concentrated in California (reach 51,784), Texas (reach 28,033), and Florida (reach 18,084). These three regions account for the largest share of the active audience.

What other brands do BioScience fans also like?

Beyond BioScience itself, the audience over-indexes on Israel (4.34×), Penn & Teller (16.93×), Emperor Entertainment Group (20×), and Hebe (10.76×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for BioScience. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.