Rascasse Audience Intelligence

BLAZE Audience in United States

A data profile of the people who buy, follow and care about BLAZE in United States — modelled from more than twelve digital signal sources. BLAZE has an estimated audience of 1,234,875 people in United States.

#384among Concert venue in United States#1762among POI in United States#2544in Music & Radio

The average BLAZE fan in United States is 37.2 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Florida, Texas.

Top brand affinities include Concerts, Livemusic, Music festivals, with strongest over-indexing on Concerts (2.41× the country average).

Demographically, the BLAZE audience skews balanced with an average age of 37.2, and over-indexes on personality traits such as Indulgence, Community Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical BLAZE fan in United States is balanced, around 37.2 years old, with strong Indulgence tendencies and a notable affinity for Concerts.

Category: Music & Radio · Type: POI · Subtype: Concert venue

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the BLAZE profile in United States.

Audience size
1.2M
in United States
Gender
53.3%♀
46.7% male
Age
37.2
average years
Country rank
#20432
POI in United States
Fig. 01

Search interest · 12-month trend

-10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of BLAZE fans

53.3% are female, 46.7% are male, average age 37.2.

Fig. 02

Gender split

53.3%
Female
46.7%
Male
Demographic split for BLAZE audience in United States
MetricValue
Female53.3%
Male46.7%
Average age37.2
Estimated audience size1,234,875
Fig. 03

Age distribution

Ø 37.2
average years
Age distribution of the BLAZE audience in United States
Age bracketShare%
16-1927%
20-2920%
30-3917%
40-4918%
50+19%
Fig. 04

Worldwide distribution

5.7%

of the worldwide BLAZE audience comes from United States.

Worldwide audience distribution share by country for BLAZE
CountryShare
Brazil86.1%
United States5.7%
Japan1.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the BLAZE audience in United States is strongest.

Fig. 05

Top regions by affinity

BLAZE fans by region: top regions in United States
#RegionReachAffinity×
01Maine~50K11.34×
02Minnesota~50K2.69×
03Kentucky~20K1.26×
04Alaska~3K1.23×
05Florida~100K1.13×
06Nevada~10K1.09×
07North Dakota~3K1.09×
08Idaho~6K1.00×
09South Dakota~3K0.99×
10West Virginia~6K0.95×
11California~100K0.92×
12Georgia~40K0.92×
13North Carolina~30K0.91×
14Iowa~9K0.89×
15New Jersey~30K0.84×
16Louisiana~10K0.84×
17Virginia~20K0.81×
18Tennessee~20K0.81×
19Massachusetts~20K0.79×
20Indiana~20K0.79×
21Connecticut~10K0.79×
22South Carolina~10K0.78×
23New Mexico~5K0.78×
24Arkansas~8K0.77×
25Alabama~10K0.76×
26Oklahoma~10K0.76×
27Nebraska~5K0.76×
28Utah~9K0.75×
29New Hampshire~4K0.74×
30New York~50K0.73×
31Kansas~7K0.71×
32Maryland~20K0.70×
33Texas~80K0.69×
34Pennsylvania~30K0.69×
35Vermont~2K0.69×
36Wisconsin~10K0.68×
37Mississippi~7K0.68×
38Montana~2K0.68×
39Illinois~30K0.66×
40Ohio~30K0.66×
41Michigan~20K0.66×
42Hawaii~4K0.66×
43Rhode Island~3K0.66×
44Delaware~2K0.66×
45Missouri~10K0.61×
46Arizona~20K0.58×
47Washington, District of Columbia~2K0.58×
48Washington~10K0.54×
49Oregon~8K0.52×
50Colorado~10K0.51×
Fig. 06

Affinity by region

Affinity by region — BLAZE, United States
0.51×1.00×11.34×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the BLAZE audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for BLAZE audience
#·InterestCategoryAffinity×
01TokyoTravel & Leisure2.68×
02ConcertsMusic & Radio2.41×
03DepopFashion & Accessoires2.04×
04LivemusicMusic & Radio1.83×
05Anne HathawayMovies & TV1.78×
06Compact carCars & Mobility1.65×
07Teyana TaylorMovies & TV1.64×
08Megan FoxMovies & TV1.63×
09Labor DayPolitics & Society1.62×
10Movie theaterMovies & TV1.61×
11Tony AwardArts & Culture1.61×
12Us WeeklyInternet & Social Media1.59×
13Music festivalsMusic & Radio1.57×
14Film scoreMusic & Radio1.57×
15VoucherShopping1.56×
16Epic GamesGames1.55×
17Atlanta HawksSports1.52×
18Hors d'oeuvreFood & Beverages1.51×
19Convention centerBusiness & Career1.51×
20BrewingFood & Beverages1.50×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the BLAZE audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by BLAZE audience · What stands out
TraitClusterDeviationScore
IndulgenceJOY1.25×
Community OrientationOPEN1.21×
ExtroversionTHRILL1.21×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by BLAZE audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.86×
Pet OwnershipJOY0.91×
CreativityOPEN0.92×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does BLAZE have in United States?

BLAZE has an estimated audience of 1,234,875 people in United States, concentrated in California and Florida.

02

What is the gender split and age of BLAZE fans?

53.3% of BLAZE fans are female, 46.7% are male, with an average age of 37.2 years.

03

Which brands do BLAZE fans like most?

BLAZE fans show strongest brand affinity for Concerts (2.41×), Livemusic (1.83×), and Music festivals (1.57×) over the country average.

04

Where do BLAZE fans live in United States?

BLAZE fans in United States are most concentrated in California (reach ~100K), Florida (reach ~100K), and Texas (reach ~80K). These three regions account for the largest share of the active audience.

05

What other brands do BLAZE fans also like?

Beyond BLAZE itself, the audience over-indexes on Livemusic (1.83×), Music festivals (1.57×), Brewing (1.5×), and Tokyo (2.68×) compared to the United States average.

Appendix

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Related profiles, rankings and the same audience in other markets.

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See BLAZE audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for BLAZE. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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