Bobby Hill (King of the Hill) Audience in United States

Bobby Hill (King of the Hill) has an estimated audience of 1,779,963 people in United States. 38.8% are female, 61.2% are male, average age 26.0. Top regions: California, Texas, Florida. Top brand affinities: Autism Awareness, Diabetes mellitus awareness, Singer-songwriter, Microblogging, Google Maps.

The average Bobby Hill (King of the Hill) fan in United States is 26.0 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Autism Awareness, Diabetes mellitus awareness, Singer-songwriter, with strongest over-indexing on Autism Awareness (9.77× the country average). Demographically, the Bobby Hill (King of the Hill) audience skews more male with an average age of 26.0, and over-indexes on personality traits such as Patriotism, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Fictional Character

Demographics of Bobby Hill (King of the Hill) fans

Demographic split for Bobby Hill (King of the Hill) audience in United States
MetricValue
Female38.8%
Male61.2%
Average age26.0
Estimated audience size1,779,963

Audience persona

The typical Bobby Hill (King of the Hill) fan in United States is more male, around 26.0 years old, with strong Patriotism tendencies and a notable affinity for Autism Awareness.

Top regions in United States

Top regions ranked by reach for Bobby Hill (King of the Hill) in United States
RegionReachAffinity
California205,5441.05×
Texas186,2721.22×
Florida94,7530.79×
New York65,9770.66×
Ohio65,6481.2×
Georgia63,7701.16×
Tennessee62,1861.74×
North Carolina61,2741.14×
Illinois60,7221.02×
Pennsylvania54,6450.91×
Michigan48,0941.03×
Alabama44,9611.81×
Indiana39,0891.2×
Virginia38,5650.89×
Kentucky37,7191.69×
Arizona36,7231.01×
Missouri34,1821.19×
Washington33,3910.94×
Oklahoma30,6501.55×
South Carolina30,2041.13×
New Jersey26,0210.57×
Colorado25,6930.92×
Massachusetts24,7740.71×
Maryland24,0710.79×
Louisiana23,1901.01×
Wisconsin22,5680.84×
Oregon22,0641.08×
Minnesota21,2890.83×
Arkansas18,8391.28×
Nevada18,3501.07×
Mississippi16,6571.14×
Kansas16,3451.17×
Utah16,2691.02×
Iowa14,9251.02×
Connecticut12,3190.69×
West Virginia11,7521.42×
New Mexico9,3681.05×
Idaho8,8820.99×
Nebraska8,3700.94×
Maine5,1770.81×
New Hampshire5,0310.72×
Hawaii4,6950.61×
Rhode Island4,1700.74×
Montana4,0890.83×
Alaska3,5320.93×
Washington, District of Columbia3,4050.64×
Delaware3,2720.67×
South Dakota3,2710.79×
North Dakota3,2530.89×
Wyoming2,2290.84×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Bobby Hill (King of the Hill) audience
BrandAffinityCategory
Autism Awareness9.77×Health
Diabetes mellitus awareness6.57×Health
Singer-songwriter3.18×Music & Radio
Microblogging6.74×Technology & Electronics
Google Maps2.89×Internet & Social Media
Superman1.68×Movies & TV
Micro Center4.98×Shopping
Income tax7.03×Business & Career
Pizza Hut2.38×Food & Beverages
FC Bayern Munich3.77×Sports
Indeed.com2.19×Business & Career
Virtual reality3.64×Technology & Electronics
GameStop2.95×Games
Kia Sportage10.27×Cars & Mobility
Capital One1.96×Business & Career
Subway2.08×Food & Beverages
The Legend of Zelda4.83×Games
Podcast1.74×Music & Radio
Role-playing games2.66×Games
Livemusic2.39×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Bobby Hill (King of the Hill) audience
TraitClusterScore
PatriotismCONSERVATISM1.85
Early Adopter MentalityPOWER1.63
IndividualismJOY1.59
LGBTQ+ IdentityOPEN1.57
ExtroversionTHRILL1.36
Convenience OrientationPREMIUM1.34

Worldwide distribution

Worldwide audience distribution share by country for Bobby Hill (King of the Hill)
CountryShare
United States88.0%
Canada5.4%
Australia2.3%

See Bobby Hill (King of the Hill) audiences in other countries

More Movies & TV audiences in United States

Frequently asked questions

How many fans does Bobby Hill (King of the Hill) have in United States?

Bobby Hill (King of the Hill) has an estimated audience of 1,779,963 people in United States, concentrated in California and Texas.

What is the gender split and age of Bobby Hill (King of the Hill) fans?

38.8% of Bobby Hill (King of the Hill) fans are female, 61.2% are male, with an average age of 26.0 years.

Which brands do Bobby Hill (King of the Hill) fans like most?

Bobby Hill (King of the Hill) fans show strongest brand affinity for Autism Awareness (9.77×), Diabetes mellitus awareness (6.57×), and Singer-songwriter (3.18×) over the country average.

Where do Bobby Hill (King of the Hill) fans live in United States?

Bobby Hill (King of the Hill) fans in United States are most concentrated in California (reach 205,544), Texas (reach 186,272), and Florida (reach 94,753). These three regions account for the largest share of the active audience.

What other brands do Bobby Hill (King of the Hill) fans also like?

Beyond Bobby Hill (King of the Hill) itself, the audience over-indexes on Diabetes mellitus awareness (6.57×), Singer-songwriter (3.18×), Microblogging (6.74×), and Google Maps (2.89×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Bobby Hill (King of the Hill). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.