A data profile of the people who buy, follow and care about Boiled egg in United States — modelled from more than twelve digital signal sources. Boiled egg has an estimated audience of 1,509,236 people in United States.
The average Boiled egg fan in United States is 44.4 years old, more female, and lives primarily in Texas.
The audience is concentrated in Texas, California, Florida.
Top brand affinities include Cantinflas, Galaxy (chocolate), Spring training, with strongest over-indexing on Cantinflas (106.43× the country average).
Demographically, the Boiled egg audience skews more female with an average age of 44.4, and over-indexes on personality traits such as Design Affinity, Community Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Boiled egg fan in United States is more female, around 44.4 years old, with strong Design Affinity tendencies and a notable affinity for Cantinflas.
The key figures that characterise the Boiled egg profile in United States.
63.6% are female, 36.4% are male, average age 44.4.
| Metric | Value |
|---|---|
| Female | 63.6% |
| Male | 36.4% |
| Average age | 44.4 |
| Estimated audience size | 1,509,236 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 14% | |
| 20-29 | 13% | |
| 30-39 | 15% | |
| 40-49 | 21% | |
| 50+ | 37% |
of the worldwide Boiled egg audience comes from United States.
| Country | Share |
|---|---|
| United States | 23.2% |
| Taiwan | 7.1% |
| Japan | 6.5% |
Where the Boiled egg audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Alaska | ~5K | 1.48× | |
| 02 | Alabama | ~30K | 1.39× | |
| 03 | Arkansas | ~20K | 1.37× | |
| 04 | Mississippi | ~20K | 1.30× | |
| 05 | Oklahoma | ~20K | 1.27× | |
| 06 | Louisiana | ~20K | 1.25× | |
| 07 | Hawaii | ~8K | 1.23× | |
| 08 | South Carolina | ~30K | 1.21× | |
| 09 | North Dakota | ~4K | 1.21× | |
| 10 | Tennessee | ~40K | 1.20× | |
| 11 | Georgia | ~50K | 1.14× | |
| 12 | West Virginia | ~8K | 1.14× | |
| 13 | South Dakota | ~4K | 1.14× | |
| 14 | North Carolina | ~50K | 1.13× | |
| 15 | Kentucky | ~20K | 1.12× | |
| 16 | Kansas | ~10K | 1.12× | |
| 17 | Montana | ~5K | 1.12× | |
| 18 | New Mexico | ~8K | 1.09× | |
| 19 | Texas | ~100K | 1.08× | |
| 20 | Idaho | ~8K | 1.08× | |
| 21 | Maine | ~6K | 1.07× | |
| 22 | Indiana | ~30K | 1.06× | |
| 23 | Missouri | ~30K | 1.06× | |
| 24 | Nebraska | ~8K | 1.05× | |
| 25 | Oregon | ~20K | 1.03× | |
| 26 | Utah | ~10K | 1.00× | |
| 27 | Iowa | ~10K | 1.00× | |
| 28 | Wisconsin | ~20K | 0.97× | |
| 29 | Florida | ~100K | 0.94× | |
| 30 | Arizona | ~30K | 0.94× | |
| 31 | Washington | ~30K | 0.93× | |
| 32 | Virginia | ~30K | 0.92× | |
| 33 | Michigan | ~40K | 0.91× | |
| 34 | Vermont | ~2K | 0.91× | |
| 35 | Minnesota | ~20K | 0.89× | |
| 36 | Ohio | ~40K | 0.87× | |
| 37 | Colorado | ~20K | 0.83× | |
| 38 | New Hampshire | ~5K | 0.82× | |
| 39 | Illinois | ~40K | 0.81× | |
| 40 | Maryland | ~20K | 0.81× | |
| 41 | Rhode Island | ~4K | 0.81× | |
| 42 | Nevada | ~10K | 0.78× | |
| 43 | California | ~100K | 0.77× | |
| 44 | Delaware | ~3K | 0.76× | |
| 45 | Massachusetts | ~20K | 0.72× | |
| 46 | Connecticut | ~10K | 0.68× | |
| 47 | New York | ~60K | 0.67× | |
| 48 | New Jersey | ~20K | 0.65× | |
| 49 | Washington, District of Columbia | ~3K | 0.65× | |
| 50 | Pennsylvania | ~30K | 0.64× |
The strongest cross-interests of the Boiled egg audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Cantinflas | Movies & TV | 106.43× | ||
| 02 | Trang, Thailand | Travel & Leisure | 73.24× | ||
| 03 | National Cherry Blossom Festival | Travel & Leisure | 42.34× | ||
| 04 | Picnic basket | Home & Garden | 38.04× | ||
| 05 | Spring training | Sports | 21.69× | ||
| 06 | Omelete | Internet & Social Media | 20.04× | ||
| 07 | Little Debbie | Food & Beverages | 19.98× | ||
| 08 | Galaxy (chocolate) | Food & Beverages | 19.88× | ||
| 09 | Cadbury | Shopping | 17.36× | ||
| 10 | Compensation and benefits | Business & Career | 12.59× | ||
| 11 | Students' union | Business & Career | 8.69× | ||
| 12 | Egg (food) | Food & Beverages | 7.31× | ||
| 13 | Civil law (common law) | Politics & Society | 6.85× | ||
| 14 | Duck | Pets & Animals | 6.72× | ||
| 15 | Sunday Brunch | Kids & Family | 5.72× | ||
| 16 | Spring break | Travel & Leisure | 5.71× | ||
| 17 | Common law | Politics & Society | 5.03× | ||
| 18 | Spring (season) | Travel & Leisure | 4.11× | ||
| 19 | Flowering plant | Home & Garden | 3.08× | ||
| 20 | Starbucks | Food & Beverages | 2.46× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Design Affinity | PREMIUM | 1.38× | |
| Community Orientation | OPEN | 1.35× | |
| Healthy Lifestyle | BALANCE | 1.34× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Early Adopter Mentality | POWER | 0.97× | |
| Extroversion | THRILL | 0.98× | |
| Social Media Usage | JOY | 0.99× |
Boiled egg has an estimated audience of 1,509,236 people in United States, concentrated in Texas and California.
63.6% of Boiled egg fans are female, 36.4% are male, with an average age of 44.4 years.
Boiled egg fans show strongest brand affinity for Cantinflas (106.43×), Galaxy (chocolate) (19.88×), and Spring training (21.69×) over the country average.
Boiled egg fans in United States are most concentrated in Texas (reach ~100K), California (reach ~100K), and Florida (reach ~100K). These three regions account for the largest share of the active audience.
Beyond Boiled egg itself, the audience over-indexes on Galaxy (chocolate) (19.88×), Spring training (21.69×), Picnic basket (38.04×), and National Cherry Blossom Festival (42.34×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Boiled egg. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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