Egg (food) Audience in United States

Egg (food) logo

Egg (food) has an estimated audience of 8,324,508 people in United States. 66.3% are female, 33.7% are male, average age 43.1. Top brand affinities: Historic site, Elsword, Israel, Goop, Governor of Michigan.

Top brand affinities include Historic site, Elsword, Israel, with strongest over-indexing on Historic site (5.96× the country average). Demographically, the Egg (food) audience skews more female with an average age of 43.1, and over-indexes on personality traits such as Indulgence, Price Sensitivity.

Category: Food & Beverages · Type: Topic

Demographics of Egg (food) fans

Demographic split for Egg (food) audience in United States
MetricValue
Female66.3%
Male33.7%
Average age43.1
Estimated audience size8,324,508

Audience persona

The typical Egg (food) fan in United States is more female, around 43.1 years old, with strong Indulgence tendencies and a notable affinity for Historic site.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Egg (food) audience
BrandAffinityCategory
Historic site5.96×Arts & Culture
Elsword20×Games
Israel2.54×Travel & Leisure
Goop6.25×Internet & Social Media
Governor of Michigan8.45×Politics & Society
Vocal harmony4.94×Music & Radio
Mathcore8.49×Music & Radio
Grinch4.1×Movies & TV
Wok6.09×Food & Beverages
Fairy godmother6.77×Literature
The Retrofit Source Inc.21.4×Cars & Mobility
Hibachi6.89×Food & Beverages
Jeep Wagoneer4.61×Cars & Mobility
headspace7.45×Health
Cherish (group)8.51×Music & Radio
Google Home4.82×Technology & Electronics
Grace Slick6.39×Music & Radio
Jingoism1.53×Politics & Society
Hipster6.3×Politics & Society
El Paso County, Colorado8.36×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Egg (food) audience
TraitClusterScore
IndulgenceJOY1.53
Price SensitivityPREMIUM1.34
Healthy LifestyleBALANCE1.31
ExtroversionTHRILL1.31
Urban LifestyleOPEN1.26
Family OrientationCONSERVATISM1.26

Worldwide distribution

Worldwide audience distribution share by country for Egg (food)
CountryShare
United States22.2%
Taiwan7.1%
United Kingdom5.0%

See Egg (food) audiences in other countries

More Food & Beverages audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Egg (food). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.