Sunday Brunch Audience in United States

Sunday Brunch logo

Sunday Brunch has an estimated audience of 8,002,878 people in United States. 62.0% are female, 38.0% are male, average age 38.9. Top regions: California, Florida, Texas. Top brand affinities: Full breakfast, Carnation (brand), Gourmet Foods, Brunch, Mixed nuts.

The average Sunday Brunch fan in United States is 38.9 years old, more female, and lives primarily in California. The audience is concentrated in California, Florida, Texas. Top brand affinities include Full breakfast, Carnation (brand), Gourmet Foods, with strongest over-indexing on Full breakfast (21.18× the country average). Demographically, the Sunday Brunch audience skews more female with an average age of 38.9, and over-indexes on personality traits such as Design Affinity, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Kids & Family · Type: Topic · Subtype: TV series

Demographics of Sunday Brunch fans

Demographic split for Sunday Brunch audience in United States
MetricValue
Female62.0%
Male38.0%
Average age38.9
Estimated audience size8,002,878

Audience persona

The typical Sunday Brunch fan in United States is more female, around 38.9 years old, with strong Design Affinity tendencies and a notable affinity for Full breakfast.

Top regions in United States

Top regions ranked by reach for Sunday Brunch in United States
RegionReachAffinity
California965,4951.1×
Florida839,3051.55×
Texas616,6170.9×
New York524,8391.17×
Pennsylvania367,2821.36×
Ohio317,9331.29×
Georgia261,4861.06×
Illinois258,9870.97×
New Jersey248,0371.22×
North Carolina240,8211×
Maryland236,7121.72×
Minnesota232,6322.03×
Massachusetts227,4551.44×
Virginia216,1141.11×
Utah183,8862.57×
Michigan179,6670.86×
Tennessee173,4461.08×
Wisconsin161,7471.34×
South Carolina155,8681.29×
Missouri150,4111.17×
Louisiana145,4371.41×
Connecticut120,4171.5×
Washington116,8070.73×
Arizona105,9970.65×
Colorado105,9530.84×
Alabama99,4340.89×
Indiana90,7760.62×
Iowa60,0220.91×
Hawaii58,7401.71×
Kentucky56,4270.56×
Kansas54,6230.87×
Oregon54,0630.59×
Oklahoma50,4750.57×
Arkansas50,1090.76×
Mississippi49,6360.75×
Nevada49,1740.64×
Rhode Island37,0481.45×
New Hampshire31,4611×
Nebraska28,9290.72×
Washington, District of Columbia27,7891.16×
New Mexico23,1720.58×
Delaware22,2291.01×
Idaho21,0700.52×
Maine19,6240.68×
West Virginia15,3660.41×
North Dakota13,2360.81×
Vermont12,0250.86×
South Dakota8,3960.45×
Montana7,6970.35×
Alaska6,9700.41×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Sunday Brunch audience
BrandAffinityCategory
Full breakfast21.18×Food & Beverages
Carnation (brand)36.57×Food & Beverages
Gourmet Foods13.32×Food & Beverages
Brunch9.64×Food & Beverages
Mixed nuts32.8×Food & Beverages
Home Made Food38.74×Food & Beverages
Snack mix20.94×Food & Beverages
Self care5.43×Health
Cooking show8.91×Food & Beverages
Healthy food8.82×Health
Local food5.47×Food & Beverages
Michelin Guide18.67×Food & Beverages
Healthy habits5.43×Health
Texas Roadhouse3.89×Food & Beverages
Delivery order9.5×Food & Beverages
Whole Foods Market3.52×Shopping
LongHorn Steakhouse5.83×Food & Beverages
Aldi3.4×Shopping
Breakfast3.86×Food & Beverages
Red wine7.46×Food & Beverages

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Sunday Brunch audience
TraitClusterScore
Design AffinityPREMIUM1.96
LGBTQ+ IdentityOPEN1.82
Luxury OrientationPREMIUM1.82
IndulgenceJOY1.8
SustainabilityBALANCE1.7
Sports ActivityPOWER1.64

Worldwide distribution

Worldwide audience distribution share by country for Sunday Brunch
CountryShare
United States20.7%
Japan6.5%
United Kingdom6.0%

See Sunday Brunch audiences in other countries

More TV series audiences in United States

Frequently asked questions

How many fans does Sunday Brunch have in United States?

Sunday Brunch has an estimated audience of 8,002,878 people in United States, concentrated in California and Florida.

What is the gender split and age of Sunday Brunch fans?

62.0% of Sunday Brunch fans are female, 38.0% are male, with an average age of 38.9 years.

Which brands do Sunday Brunch fans like most?

Sunday Brunch fans show strongest brand affinity for Full breakfast (21.18×), Carnation (brand) (36.57×), and Gourmet Foods (13.32×) over the country average.

Where do Sunday Brunch fans live in United States?

Sunday Brunch fans in United States are most concentrated in California (reach 965,495), Florida (reach 839,305), and Texas (reach 616,617). These three regions account for the largest share of the active audience.

What other brands do Sunday Brunch fans also like?

Beyond Sunday Brunch itself, the audience over-indexes on Carnation (brand) (36.57×), Gourmet Foods (13.32×), Brunch (9.64×), and Mixed nuts (32.8×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Sunday Brunch. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.