Boomer Esiason Audience in United States

Boomer Esiason logo

Boomer Esiason has an estimated audience of 722,296 people in United States. 35.7% are female, 64.3% are male, average age 44.7. Top regions: New York, Ohio, New Jersey. Top brand affinities: Alaska, Israel, Goop, Sinaloa, Ken Griffey Jr..

The average Boomer Esiason fan in United States is 44.7 years old, more male, and lives primarily in New York. The audience is concentrated in New York, Ohio, New Jersey. Top brand affinities include Alaska, Israel, Goop, with strongest over-indexing on Alaska (2.54× the country average). Demographically, the Boomer Esiason audience skews more male with an average age of 44.7, and over-indexes on personality traits such as Urban Lifestyle, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Person · Subtype: American football

Demographics of Boomer Esiason fans

Demographic split for Boomer Esiason audience in United States
MetricValue
Female35.7%
Male64.3%
Average age44.7
Estimated audience size722,296

Audience persona

The typical Boomer Esiason fan in United States is more male, around 44.7 years old, with strong Urban Lifestyle tendencies and a notable affinity for Alaska.

Top regions in United States

Top regions ranked by reach for Boomer Esiason in United States
RegionReachAffinity
New York91,9802.28×
Ohio52,5262.36×
New Jersey51,2642.79×
Florida41,6640.85×
Texas40,0820.65×
California38,9100.49×
Pennsylvania32,3011.33×
North Carolina19,4550.9×
Illinois19,4160.81×
Arizona18,4461.25×
Maryland17,7051.43×
Massachusetts17,6051.24×
Michigan16,9660.9×
Connecticut16,6752.3×
Virginia16,3620.93×
Georgia16,1520.73×
Kentucky15,3681.7×
Indiana14,5311.1×
Tennessee13,0550.9×
Wisconsin11,2511.04×
Missouri11,2350.96×
South Carolina10,9221.01×
Alabama10,5431.04×
Colorado8,9410.79×
Minnesota8,5920.83×
Washington8,5180.59×
Louisiana6,8520.74×
Kansas6,3041.11×
Iowa5,6920.96×
Oklahoma5,4850.68×
Oregon5,3760.65×
Nevada4,6890.67×
Mississippi4,0890.69×
Arkansas3,6920.62×
West Virginia3,5421.05×
New Hampshire3,2551.14×
Utah3,2330.5×
Nebraska3,1280.86×
Rhode Island2,6561.16×
Maine2,5220.97×
Washington, District of Columbia2,1851.01×
Delaware2,1541.08×
Idaho2,1240.59×
New Mexico1,8460.51×
Hawaii1,6030.52×
Montana1,5010.75×
South Dakota1,2900.77×
Vermont1,1180.88×
North Dakota1,1160.75×
Alaska9250.6×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Boomer Esiason audience
BrandAffinityCategory
Alaska2.54×Travel & Leisure
Israel1.79×Travel & Leisure
Goop3.11×Internet & Social Media
Sinaloa2.11×Travel & Leisure
Ken Griffey Jr.4.24×Sports
Wok3.51×Food & Beverages
Google Analytics2.63×Internet & Social Media
Governor of Michigan3.82×Politics & Society
Home staging2.58×Home & Garden
headspace4.5×Health
Fairy godmother3.49×Literature
Urban horticulture1.56×Home & Garden
Elsword6.98×Games
Google Home2.76×Technology & Electronics
Noodle (Gorillaz)1.51×Music & Radio
Hibachi3.13×Food & Beverages
Cherish (group)4.28×Music & Radio
Grinch1.56×Movies & TV
Captain America (1990 film)1.63×Movies & TV
Fernando Valenzuela4.26×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Boomer Esiason audience
TraitClusterScore
Urban LifestyleOPEN1.52
PatriotismCONSERVATISM1.22
Community OrientationOPEN1.14
ExtroversionTHRILL1.08
Social Media UsageJOY1.07
TraditionCONSERVATISM1.07

Worldwide distribution

Worldwide audience distribution share by country for Boomer Esiason
CountryShare
United States99.4%
Germany0.4%
Italy0.2%

See Boomer Esiason audiences in other countries

More American football audiences in United States

Frequently asked questions

How many fans does Boomer Esiason have in United States?

Boomer Esiason has an estimated audience of 722,296 people in United States, concentrated in New York and Ohio.

What is the gender split and age of Boomer Esiason fans?

35.7% of Boomer Esiason fans are female, 64.3% are male, with an average age of 44.7 years.

Which brands do Boomer Esiason fans like most?

Boomer Esiason fans show strongest brand affinity for Alaska (2.54×), Israel (1.79×), and Goop (3.11×) over the country average.

Where do Boomer Esiason fans live in United States?

Boomer Esiason fans in United States are most concentrated in New York (reach 91,980), Ohio (reach 52,526), and New Jersey (reach 51,264). These three regions account for the largest share of the active audience.

What other brands do Boomer Esiason fans also like?

Beyond Boomer Esiason itself, the audience over-indexes on Israel (1.79×), Goop (3.11×), Sinaloa (2.11×), and Ken Griffey Jr. (4.24×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Boomer Esiason. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.