Rascasse Audience Intelligence

Braxton Family Values Audience in United States

A data profile of the people who buy, follow and care about Braxton Family Values in United States — modelled from more than twelve digital signal sources. Braxton Family Values has an estimated audience of 1,145,051 people in United States.

#417among TV series in United States#1602among Movie / TV Show / Series in United States#3811in Movies & TV

The average Braxton Family Values fan in United States is 43.1 years old, more female, and lives primarily in Texas.

The audience is concentrated in Texas, Georgia, California.

Top brand affinities include Beijing, Viola Davis, Teyana Taylor, with strongest over-indexing on Beijing (21.59× the country average).

Demographically, the Braxton Family Values audience skews more female with an average age of 43.1, and over-indexes on personality traits such as Patriotism, Indulgence.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Braxton Family Values fan in United States is more female, around 43.1 years old, with strong Patriotism tendencies and a notable affinity for Beijing.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Braxton Family Values profile in United States.

Audience size
1.1M
in United States
Gender
78.3%♀
21.7% male
Age
43.1
average years
Country rank
#21565
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

-16%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Braxton Family Values viewers

78.3% are female, 21.7% are male, average age 43.1.

Fig. 02

Gender split

78.3%
Female
21.7%
Male
Demographic split for Braxton Family Values audience in United States
MetricValue
Female78.3%
Male21.7%
Average age43.1
Estimated audience size1,145,051
Fig. 03

Age distribution

Ø 43.1
average years
Age distribution of the Braxton Family Values audience in United States
Age bracketShare%
16-1911%
20-2917%
30-3921%
40-4924%
50+28%
Fig. 04

Worldwide distribution

97.5%

of the worldwide Braxton Family Values audience comes from United States.

Worldwide audience distribution share by country for Braxton Family Values
CountryShare
United States97.5%
United Kingdom1.2%
Canada0.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Braxton Family Values audience in United States is strongest.

Fig. 05

Top regions by affinity

Braxton Family Values fans by region: top regions in United States
#RegionReachAffinity×
01Mississippi~30K3.07×
02Georgia~100K2.86×
03Maryland~60K2.79×
04Louisiana~40K2.75×
05Alabama~40K2.35×
06South Carolina~40K2.14×
07North Carolina~70K1.94×
08Delaware~5K1.58×
09Washington, District of Columbia~5K1.48×
10Tennessee~30K1.46×
11Virginia~40K1.42×
12Arkansas~10K1.42×
13Michigan~40K1.36×
14Illinois~50K1.20×
15Texas~100K1.16×
16Missouri~20K1.08×
17Pennsylvania~40K1.05×
18New Jersey~30K1.05×
19Ohio~40K1.01×
20Florida~70K0.96×
21New York~60K0.93×
22Indiana~20K0.93×
23Connecticut~10K0.89×
24Alaska~2K0.89×
25Vermont~2K0.89×
26North Dakota~2K0.88×
27South Dakota~2K0.87×
28Montana~3K0.86×
29Oklahoma~10K0.85×
30Nevada~9K0.85×
31Maine~3K0.83×
32Rhode Island~3K0.83×
33Idaho~5K0.82×
34New Hampshire~4K0.82×
35Kentucky~10K0.81×
36Hawaii~4K0.81×
37West Virginia~4K0.80×
38Kansas~7K0.79×
39Nebraska~4K0.76×
40New Mexico~4K0.76×
41Utah~8K0.74×
42Iowa~7K0.69×
43Wisconsin~10K0.68×
44Arizona~20K0.66×
45Oregon~8K0.62×
46Minnesota~10K0.61×
47California~80K0.60×
48Massachusetts~10K0.59×
49Colorado~10K0.56×
50Washington~10K0.51×
Fig. 06

Affinity by region

Affinity by region — Braxton Family Values, United States
0.51×1.00×3.07×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Braxton Family Values audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Braxton Family Values audience
#·InterestCategoryAffinity×
01Viola DavisMovies & TV28.89×
02Radio City Music HallTravel & Leisure26.65×
03BaiduInternet & Social Media24.40×
04Jet LiMovies & TV22.73×
05BeijingTravel & Leisure21.59×
06MooncakeFood & Beverages21.38×
07Michelle YeohMovies & TV20.27×
08TissotFashion & Accessoires19.78×
09Priyanka ChopraMovies & TV18.07×
10Thandie NewtonMovies & TV17.16×
11TaobaoShopping17.02×
12Kumail NanjianiMovies & TV16.96×
13MalaysiaTravel & Leisure16.23×
14Bruce LeeMovies & TV14.83×
15Teyana TaylorMovies & TV14.39×
16Jackie ChanMovies & TV13.60×
17TaiwanTravel & Leisure11.94×
18BoxingSports6.18×
19Internet celebrityInternet & Social Media5.39×
20TMZInternet & Social Media4.79×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Braxton Family Values audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Braxton Family Values audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.17×
IndulgenceJOY2.14×
Price SensitivityPREMIUM1.68×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Braxton Family Values audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.81×
Quality AwarenessPREMIUM0.84×
Early Adopter MentalityPOWER0.86×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Braxton Family Values have in United States?

Braxton Family Values has an estimated audience of 1,145,051 people in United States, concentrated in Texas and Georgia.

02

What is the gender split and age of Braxton Family Values viewers?

78.3% of Braxton Family Values fans are female, 21.7% are male, with an average age of 43.1 years.

03

Which brands do Braxton Family Values fans like most?

Braxton Family Values fans show strongest brand affinity for Beijing (21.59×), Viola Davis (28.89×), and Teyana Taylor (14.39×) over the country average.

04

Where do Braxton Family Values fans live in United States?

Braxton Family Values fans in United States are most concentrated in Texas (reach ~100K), Georgia (reach ~100K), and California (reach ~80K). These three regions account for the largest share of the active audience.

05

What other brands do Braxton Family Values fans also like?

Beyond Braxton Family Values itself, the audience over-indexes on Viola Davis (28.89×), Teyana Taylor (14.39×), Malaysia (16.23×), and Priyanka Chopra (18.07×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Braxton Family Values. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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