Buster Posey Audience in United States

Buster Posey has an estimated audience of 579,641 people in United States. 49.4% are female, 50.6% are male, average age 35.9. Top regions: California, New York, Florida. Top brand affinities: Dennis Rodman, Sean Payton, StubHub, Seattle Mariners, Sidney Crosby.

The average Buster Posey fan in United States is 35.9 years old, balanced, and lives primarily in California. The audience is concentrated in California, New York, Florida. Top brand affinities include Dennis Rodman, Sean Payton, StubHub, with strongest over-indexing on Dennis Rodman (139.6× the country average). Demographically, the Buster Posey audience skews balanced with an average age of 35.9, and over-indexes on personality traits such as Early Adopter Mentality, Sports Activity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Person · Subtype: Baseball

Demographics of Buster Posey fans

Demographic split for Buster Posey audience in United States
MetricValue
Female49.4%
Male50.6%
Average age35.9
Estimated audience size579,641

Audience persona

The typical Buster Posey fan in United States is balanced, around 35.9 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Dennis Rodman.

Top regions in United States

Top regions ranked by reach for Buster Posey in United States
RegionReachAffinity
California320,5985.03×
New York37,9541.17×
Florida33,8010.86×
Texas33,4510.67×
Pennsylvania22,1711.14×
Georgia19,2551.08×
Illinois18,5400.96×
Ohio16,7260.94×
New Jersey15,8351.07×
Arizona15,4001.3×
Washington14,5681.25×
North Carolina12,2410.7×
Nevada11,9952.14×
Oregon11,7721.77×
Massachusetts11,2860.99×
Virginia10,8930.77×
Missouri10,1491.09×
Michigan9,9930.66×
Tennessee9,5810.82×
Colorado8,5560.94×
Maryland8,1840.82×
Indiana8,0730.76×
Wisconsin7,4170.85×
Minnesota6,5870.79×
Alabama6,4850.8×
Connecticut6,1971.07×
South Carolina6,1170.7×
Kentucky5,6540.78×
Utah4,8840.94×
Kansas4,7311.04×
Louisiana4,6190.62×
Oklahoma4,3080.67×
Iowa4,2580.89×
Idaho4,2551.46×
Hawaii3,4711.39×
Arkansas2,9180.61×
Mississippi2,7050.57×
Nebraska2,5020.86×
Washington, District of Columbia2,2061.27×
New Mexico2,0770.71×
West Virginia1,8610.69×
New Hampshire1,8400.81×
Montana1,5880.99×
Maine1,5220.73×
Rhode Island1,4520.79×
Delaware1,2630.79×
South Dakota8670.65×
Alaska8140.66×
North Dakota7410.62×
Vermont6520.64×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Buster Posey audience
BrandAffinityCategory
Dennis Rodman139.6×Sports
Sean Payton108.33×Sports
StubHub25.63×Travel & Leisure
Seattle Mariners20.17×Sports
Sidney Crosby46.83×Sports
San Francisco Giants25.15×Sports
San Jose Sharks37.87×Sports
Connor McDavid46.83×Sports
Wayne Gretzky38.46×Sports
Kia Sportage35×Cars & Mobility
Junji Ito50.27×Literature
Florida Panthers20×Sports
Texas Longhorns baseball40.26×Sports
Houston Astros12.78×Sports
Brett Favre26.71×Sports
World Series15.76×Sports
Joe DiMaggio38.53×Sports
Buffalo Sabres19.52×Sports
Dallas Stars13.48×Sports
Winn-Dixie14.01×Shopping

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Buster Posey audience
TraitClusterScore
Early Adopter MentalityPOWER1.77
Sports ActivityPOWER1.27
TravellingTHRILL1.23
LGBTQ+ IdentityOPEN1.19
ExtroversionTHRILL1.14
Family OrientationCONSERVATISM1.13

Worldwide distribution

Worldwide audience distribution share by country for Buster Posey
CountryShare
United States90.5%
Canada3.0%
Japan1.3%

See Buster Posey audiences in other countries

More Baseball audiences in United States

Frequently asked questions

How many fans does Buster Posey have in United States?

Buster Posey has an estimated audience of 579,641 people in United States, concentrated in California and New York.

What is the gender split and age of Buster Posey fans?

49.4% of Buster Posey fans are female, 50.6% are male, with an average age of 35.9 years.

Which brands do Buster Posey fans like most?

Buster Posey fans show strongest brand affinity for Dennis Rodman (139.6×), Sean Payton (108.33×), and StubHub (25.63×) over the country average.

Where do Buster Posey fans live in United States?

Buster Posey fans in United States are most concentrated in California (reach 320,598), New York (reach 37,954), and Florida (reach 33,801). These three regions account for the largest share of the active audience.

What other brands do Buster Posey fans also like?

Beyond Buster Posey itself, the audience over-indexes on Sean Payton (108.33×), StubHub (25.63×), Seattle Mariners (20.17×), and Sidney Crosby (46.83×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Buster Posey. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.