A data profile of the people who buy, follow and care about Captain America: The Winter Soldier in United States — modelled from more than twelve digital signal sources. Captain America: The Winter Soldier has an estimated audience of 3,350,317 people in United States.
The average Captain America: The Winter Soldier fan in United States is 30.7 years old, more male, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Guardians of the Galaxy (film), Doctor Strange, captain america, with strongest over-indexing on Guardians of the Galaxy (film) (50.65× the country average).
Demographically, the Captain America: The Winter Soldier audience skews more male with an average age of 30.7, and over-indexes on personality traits such as Patriotism, Pet Ownership.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Captain America: The Winter Soldier fan in United States is more male, around 30.7 years old, with strong Patriotism tendencies and a notable affinity for Guardians of the Galaxy (film).
The key figures that characterise the Captain America: The Winter Soldier profile in United States.
41.0% are female, 59.0% are male, average age 30.7.
| Metric | Value |
|---|---|
| Female | 41.0% |
| Male | 59.0% |
| Average age | 30.7 |
| Estimated audience size | 3,350,317 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 42% | |
| 20-29 | 23% | |
| 30-39 | 17% | |
| 40-49 | 12% | |
| 50+ | 6% |
Where the Captain America: The Winter Soldier audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Utah | ~40K | 1.35× | |
| 02 | Oklahoma | ~40K | 1.14× | |
| 03 | Alaska | ~8K | 1.14× | |
| 04 | Texas | ~300K | 1.13× | |
| 05 | Arkansas | ~30K | 1.11× | |
| 06 | Nebraska | ~20K | 1.10× | |
| 07 | Idaho | ~20K | 1.10× | |
| 08 | Indiana | ~70K | 1.09× | |
| 09 | Kentucky | ~50K | 1.08× | |
| 10 | Iowa | ~30K | 1.08× | |
| 11 | Kansas | ~30K | 1.08× | |
| 12 | Georgia | ~100K | 1.06× | |
| 13 | Arizona | ~70K | 1.05× | |
| 14 | Missouri | ~60K | 1.05× | |
| 15 | Ohio | ~100K | 1.04× | |
| 16 | West Virginia | ~20K | 1.04× | |
| 17 | Tennessee | ~70K | 1.03× | |
| 18 | Alabama | ~50K | 1.03× | |
| 19 | New Mexico | ~20K | 1.03× | |
| 20 | California | ~400K | 1.02× | |
| 21 | Pennsylvania | ~100K | 1.01× | |
| 22 | North Carolina | ~100K | 1.01× | |
| 23 | Virginia | ~80K | 1.00× | |
| 24 | South Dakota | ~8K | 1.00× | |
| 25 | Michigan | ~90K | 0.99× | |
| 26 | South Carolina | ~50K | 0.99× | |
| 27 | Louisiana | ~40K | 0.99× | |
| 28 | Connecticut | ~30K | 0.98× | |
| 29 | Nevada | ~30K | 0.98× | |
| 30 | North Dakota | ~7K | 0.98× | |
| 31 | Illinois | ~100K | 0.97× | |
| 32 | Maryland | ~60K | 0.97× | |
| 33 | New Hampshire | ~10K | 0.97× | |
| 34 | New Jersey | ~80K | 0.96× | |
| 35 | Mississippi | ~30K | 0.96× | |
| 36 | Montana | ~9K | 0.96× | |
| 37 | Delaware | ~9K | 0.96× | |
| 38 | Florida | ~200K | 0.95× | |
| 39 | Oregon | ~40K | 0.95× | |
| 40 | Washington | ~60K | 0.94× | |
| 41 | Colorado | ~50K | 0.93× | |
| 42 | Minnesota | ~50K | 0.93× | |
| 43 | Wisconsin | ~50K | 0.92× | |
| 44 | Rhode Island | ~10K | 0.91× | |
| 45 | New York | ~200K | 0.89× | |
| 46 | Massachusetts | ~60K | 0.89× | |
| 47 | Maine | ~10K | 0.89× | |
| 48 | Hawaii | ~10K | 0.88× | |
| 49 | Vermont | ~5K | 0.86× | |
| 50 | Washington, District of Columbia | ~8K | 0.80× |
The strongest cross-interests of the Captain America: The Winter Soldier audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Doctor Strange | Literature | 68.38× | ||
| 02 | Thor (film) | Movies & TV | 59.14× | ||
| 03 | Ant-Man (film) | Movies & TV | 57.59× | ||
| 04 | Anthony Mackie | Movies & TV | 52.60× | ||
| 05 | Guardians of the Galaxy (film) | Movies & TV | 50.65× | ||
| 06 | captain america | Movies & TV | 50.24× | ||
| 07 | Black Panther (comics) | Literature | 41.79× | ||
| 08 | John Wick 2 | Movies & TV | 36.09× | ||
| 09 | DEADPOOL: The Movie | Movies & TV | 35.68× | ||
| 10 | Lego Star Wars | Kids & Family | 29.01× | ||
| 11 | International education | Business & Career | 23.26× | ||
| 12 | Disneyland Paris | Travel & Leisure | 22.79× | ||
| 13 | Pokémon Trading Card Game | Games | 18.24× | ||
| 14 | Legoland | Travel & Leisure | 13.26× | ||
| 15 | Josh Brolin | Movies & TV | 12.89× | ||
| 16 | Rick and Morty | Movies & TV | 12.76× | ||
| 17 | Superhero fiction | Literature | 10.79× | ||
| 18 | Arrow | Movies & TV | 9.98× | ||
| 19 | Superman | Movies & TV | 4.10× | ||
| 20 | Consumer electronics | Technology & Electronics | 2.34× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 2.64× | |
| Pet Ownership | JOY | 2.26× | |
| Tradition | CONSERVATISM | 2.02× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Quality Awareness | PREMIUM | 0.60× | |
| Career Orientation | POWER | 0.65× | |
| Convenience Orientation | PREMIUM | 0.72× |
Captain America: The Winter Soldier has an estimated audience of 3,350,317 people in United States, concentrated in California and Texas.
41.0% of Captain America: The Winter Soldier fans are female, 59.0% are male, with an average age of 30.7 years.
Captain America: The Winter Soldier fans show strongest brand affinity for Guardians of the Galaxy (film) (50.65×), Doctor Strange (68.38×), and captain america (50.24×) over the country average.
Captain America: The Winter Soldier fans in United States are most concentrated in California (reach ~400K), Texas (reach ~300K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.
Beyond Captain America: The Winter Soldier itself, the audience over-indexes on Doctor Strange (68.38×), captain america (50.24×), Black Panther (comics) (41.79×), and Ant-Man (film) (57.59×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Captain America: The Winter Soldier. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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