A data profile of the people who buy, follow and care about Celtic nations in United States — modelled from more than twelve digital signal sources. Celtic nations has an estimated audience of 945,328 people in United States.
The average Celtic nations fan in United States is 45.4 years old, more female, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Berlin Wall, Non-alcoholic beverage, Columbo, with strongest over-indexing on Berlin Wall (8.94× the country average).
Demographically, the Celtic nations audience skews more female with an average age of 45.4, and over-indexes on personality traits such as Patriotism, Individualism.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Celtic nations fan in United States is more female, around 45.4 years old, with strong Patriotism tendencies and a notable affinity for Berlin Wall.
The key figures that characterise the Celtic nations profile in United States.
64.0% are female, 36.0% are male, average age 45.4.
| Metric | Value |
|---|---|
| Female | 64.0% |
| Male | 36.0% |
| Average age | 45.4 |
| Estimated audience size | 945,328 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 10% | |
| 20-29 | 12% | |
| 30-39 | 17% | |
| 40-49 | 26% | |
| 50+ | 35% |
of the worldwide Celtic nations audience comes from United States.
| Country | Share |
|---|---|
| United Kingdom | 48.7% |
| Ireland | 17.3% |
| United States | 10.0% |
Where the Celtic nations audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Oregon | ~10K | 1.16× | |
| 02 | Alaska | ~2K | 1.16× | |
| 03 | Vermont | ~2K | 1.14× | |
| 04 | Massachusetts | ~20K | 1.12× | |
| 05 | Washington | ~20K | 1.10× | |
| 06 | North Dakota | ~2K | 1.10× | |
| 07 | Maine | ~4K | 1.08× | |
| 08 | Oklahoma | ~10K | 1.07× | |
| 09 | New Hampshire | ~4K | 1.07× | |
| 10 | South Dakota | ~2K | 1.07× | |
| 11 | Montana | ~3K | 1.06× | |
| 12 | Delaware | ~3K | 1.03× | |
| 13 | West Virginia | ~4K | 1.02× | |
| 14 | Maryland | ~20K | 1.01× | |
| 15 | Utah | ~9K | 1.01× | |
| 16 | Rhode Island | ~3K | 1.01× | |
| 17 | Pennsylvania | ~30K | 1.00× | |
| 18 | Connecticut | ~9K | 1.00× | |
| 19 | Washington, District of Columbia | ~3K | 0.99× | |
| 20 | Idaho | ~5K | 0.98× | |
| 21 | Hawaii | ~4K | 0.98× | |
| 22 | New Jersey | ~20K | 0.97× | |
| 23 | Iowa | ~8K | 0.97× | |
| 24 | Tennessee | ~20K | 0.96× | |
| 25 | Kentucky | ~10K | 0.96× | |
| 26 | Arkansas | ~7K | 0.96× | |
| 27 | Virginia | ~20K | 0.95× | |
| 28 | Nebraska | ~5K | 0.95× | |
| 29 | Ohio | ~30K | 0.94× | |
| 30 | Indiana | ~20K | 0.94× | |
| 31 | Wisconsin | ~10K | 0.94× | |
| 32 | Mississippi | ~7K | 0.94× | |
| 33 | Kansas | ~7K | 0.94× | |
| 34 | New Mexico | ~4K | 0.94× | |
| 35 | North Carolina | ~30K | 0.93× | |
| 36 | Missouri | ~10K | 0.93× | |
| 37 | Minnesota | ~10K | 0.93× | |
| 38 | Louisiana | ~10K | 0.93× | |
| 39 | New York | ~50K | 0.92× | |
| 40 | Illinois | ~30K | 0.92× | |
| 41 | Colorado | ~10K | 0.91× | |
| 42 | Nevada | ~8K | 0.91× | |
| 43 | Michigan | ~20K | 0.89× | |
| 44 | Alabama | ~10K | 0.89× | |
| 45 | Florida | ~60K | 0.87× | |
| 46 | Arizona | ~20K | 0.87× | |
| 47 | South Carolina | ~10K | 0.86× | |
| 48 | California | ~90K | 0.84× | |
| 49 | Georgia | ~20K | 0.84× | |
| 50 | Texas | ~60K | 0.77× |
The strongest cross-interests of the Celtic nations audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Columbo | Movies & TV | 17.31× | ||
| 02 | Cultural tourism | Travel & Leisure | 17.31× | ||
| 03 | Barry White | Music & Radio | 11.81× | ||
| 04 | Berlin Wall | Travel & Leisure | 8.94× | ||
| 05 | Michelle Rodriguez | Movies & TV | 8.57× | ||
| 06 | Edinburgh | Travel & Leisure | 7.78× | ||
| 07 | Stitch! | Movies & TV | 5.84× | ||
| 08 | Travel literature | Travel & Leisure | 4.83× | ||
| 09 | Web server | Technology & Electronics | 4.78× | ||
| 10 | Non-alcoholic beverage | Food & Beverages | 4.50× | ||
| 11 | Chat room | Internet & Social Media | 4.01× | ||
| 12 | Microwave oven | Home & Garden | 3.16× | ||
| 13 | Chuck Norris | Movies & TV | 3.04× | ||
| 14 | Rail transport | Travel & Leisure | 3.01× | ||
| 15 | Britney Spears | Music & Radio | 2.82× | ||
| 16 | Robert Redford | Movies & TV | 2.79× | ||
| 17 | Enterprise Rent-A-Car | Cars & Mobility | 2.26× | ||
| 18 | Charitable organization | Politics & Society | 2.23× | ||
| 19 | Genetics | Kids & Family | 2.18× | ||
| 20 | Nonprofit organization | Politics & Society | 1.75× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 4.25× | |
| Individualism | JOY | 1.96× | |
| Community Orientation | OPEN | 1.87× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Social Media Usage | JOY | 0.74× | |
| Family Orientation | CONSERVATISM | 0.89× | |
| Luxury Orientation | PREMIUM | 0.91× |
Celtic nations has an estimated audience of 945,328 people in United States, concentrated in California and Texas.
64.0% of Celtic nations fans are female, 36.0% are male, with an average age of 45.4 years.
Celtic nations fans show strongest brand affinity for Berlin Wall (8.94×), Non-alcoholic beverage (4.5×), and Columbo (17.31×) over the country average.
Celtic nations fans in United States are most concentrated in California (reach ~90K), Texas (reach ~60K), and Florida (reach ~60K). These three regions account for the largest share of the active audience.
Beyond Celtic nations itself, the audience over-indexes on Non-alcoholic beverage (4.5×), Columbo (17.31×), Web server (4.78×), and Michelle Rodriguez (8.57×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Celtic nations. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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