Central Market (Texas) Audience in United States

Central Market (Texas) logo

Central Market (Texas) has an estimated audience of 2,723,732 people in United States. 52.0% are female, 48.0% are male, average age 37.4. Top regions: Texas, California, Washington. Top brand affinities: Alicante, Total Wine & More, Carvel Ice Cream, Chips Ahoy!, Planet Fitness.

The average Central Market (Texas) fan in United States is 37.4 years old, balanced, and lives primarily in Texas. The audience is concentrated in Texas, California, Washington. Top brand affinities include Alicante, Total Wine & More, Carvel Ice Cream, with strongest over-indexing on Alicante (280.02× the country average). Demographically, the Central Market (Texas) audience skews balanced with an average age of 37.4, and over-indexes on personality traits such as Design Affinity, Healthy Lifestyle. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Food & Beverages · Type: Brand · Subtype: Groceries

Demographics of Central Market (Texas) fans

Demographic split for Central Market (Texas) audience in United States
MetricValue
Female52.0%
Male48.0%
Average age37.4
Estimated audience size2,723,732

Audience persona

The typical Central Market (Texas) fan in United States is balanced, around 37.4 years old, with strong Design Affinity tendencies and a notable affinity for Alicante.

Top regions in United States

Top regions ranked by reach for Central Market (Texas) in United States
RegionReachAffinity
Texas2,042,79931.44×
California203,3020.68×
Washington116,0802.12×
Minnesota74,0201.9×
Pennsylvania70,1820.77×
New York66,2180.44×
Arizona45,1680.81×
Florida32,2770.18×
Illinois28,0960.31×
Colorado27,9080.65×
Oklahoma23,4860.78×
Missouri19,6950.45×
Louisiana19,2190.55×
Georgia18,4470.22×
Michigan16,9910.24×
Virginia16,1000.24×
New Jersey14,4440.21×
Ohio14,2480.17×
North Carolina13,9970.17×
Massachusetts12,1560.23×
Tennessee12,0660.22×
Arkansas11,7450.52×
Oregon10,5410.34×
Nevada9,2470.35×
Maryland8,9290.19×
Alabama8,0880.21×
Kansas7,9400.37×
Wisconsin7,2630.18×
Alaska6,9731.2×
South Carolina6,8120.17×
Utah6,6010.27×
Iowa6,4940.29×
Indiana6,2070.12×
Mississippi5,6240.25×
Kentucky5,2080.15×
New Mexico4,5260.33×
North Dakota4,2110.75×
Nebraska4,0760.3×
Washington, District of Columbia4,0680.5×
Connecticut3,9850.15×
Hawaii2,8290.24×
Rhode Island2,2230.26×
Idaho1,8830.14×
Vermont1,3200.28×
South Dakota1,2530.2×
New Hampshire1,1730.11×
Montana1,1470.15×
Maine1,1180.11×
Delaware1,0210.14×
West Virginia9770.08×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Central Market (Texas) audience
BrandAffinityCategory
Alicante280.02×Travel & Leisure
Total Wine & More25×Food & Beverages
Carvel Ice Cream127.79×Food & Beverages
Chips Ahoy!50.73×Food & Beverages
Planet Fitness4.27×Sports
Diaper bag5.84×Kids & Family
Houston Astros6.88×Sports
Livemusic3.7×Music & Radio
Bass guitar3.56×Music & Radio
Whataburger4.31×Food & Beverages
Kroger3.01×Food & Beverages
Aldi2.6×Shopping
Golf Channel3.73×Sports
7-Eleven3.31×Shopping
Dallas Stars6.88×Sports
Ice cream3.09×Food & Beverages
PSV Eindhoven20×Sports
Metaphysics3.07×Business & Career
Carpentry3.16×Home & Garden
Princess Polly5.59×Fashion & Accessoires

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Central Market (Texas) audience
TraitClusterScore
Design AffinityPREMIUM1.53
Healthy LifestyleBALANCE1.43
IndulgenceJOY1.41
Price SensitivityPREMIUM1.31
DIY MentalityTHRILL1.3
Pet OwnershipJOY1.29

Worldwide distribution

Worldwide audience distribution share by country for Central Market (Texas)
CountryShare
United States55.4%
Malaysia28.4%
India4.4%

See Central Market (Texas) audiences in other countries

More Groceries audiences in United States

Frequently asked questions

How many fans does Central Market (Texas) have in United States?

Central Market (Texas) has an estimated audience of 2,723,732 people in United States, concentrated in Texas and California.

What is the gender split and age of Central Market (Texas) fans?

52.0% of Central Market (Texas) fans are female, 48.0% are male, with an average age of 37.4 years.

Which brands do Central Market (Texas) fans like most?

Central Market (Texas) fans show strongest brand affinity for Alicante (280.02×), Total Wine & More (25×), and Carvel Ice Cream (127.79×) over the country average.

Where do Central Market (Texas) fans live in United States?

Central Market (Texas) fans in United States are most concentrated in Texas (reach 2,042,799), California (reach 203,302), and Washington (reach 116,080). These three regions account for the largest share of the active audience.

What other brands do Central Market (Texas) fans also like?

Beyond Central Market (Texas) itself, the audience over-indexes on Total Wine & More (25×), Carvel Ice Cream (127.79×), Chips Ahoy! (50.73×), and Planet Fitness (4.27×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Central Market (Texas). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.