Rascasse Audience Intelligence

Chauffeur Audience in United States

A data profile of the people who buy, follow and care about Chauffeur in United States — modelled from more than twelve digital signal sources. Chauffeur has an estimated audience of 1,100,360 people in United States.

#8346among Topic in United States#700in Cars & Mobility

The average Chauffeur fan in United States is 38.7 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Automobile repair shop, FedEx, Mortgage loans, with strongest over-indexing on Automobile repair shop (15.49× the country average).

Demographically, the Chauffeur audience skews balanced with an average age of 38.7, and over-indexes on personality traits such as Quality Awareness, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Chauffeur fan in United States is balanced, around 38.7 years old, with strong Quality Awareness tendencies and a notable affinity for Automobile repair shop.

Category: Cars & Mobility · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Chauffeur profile in United States.

Audience size
1.1M
in United States
Gender
50.8%♀
49.2% male
Age
38.7
average years
Country rank
#22174
Topic in United States
Fig. 01

Search interest · 12-month trend

+10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Chauffeur fans

50.8% are female, 49.2% are male, average age 38.7.

Fig. 02

Gender split

50.8%
Female
49.2%
Male
Demographic split for Chauffeur audience in United States
MetricValue
Female50.8%
Male49.2%
Average age38.7
Estimated audience size1,100,360
Fig. 03

Age distribution

Ø 38.7
average years
Age distribution of the Chauffeur audience in United States
Age bracketShare%
16-1921%
20-2919%
30-3920%
40-4922%
50+18%
Fig. 04

Worldwide distribution

8.4%

of the worldwide Chauffeur audience comes from United States.

Worldwide audience distribution share by country for Chauffeur
CountryShare
United States8.4%
Germany7.9%
Poland4.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Chauffeur audience in United States is strongest.

Fig. 05

Top regions by affinity

Chauffeur fans by region: top regions in United States
#RegionReachAffinity×
01Hawaii~6K1.30×
02Alaska~3K1.16×
03Louisiana~20K1.11×
04California~100K1.10×
05Georgia~40K1.09×
06Virginia~30K1.08×
07Arkansas~10K1.08×
08Texas~100K1.06×
09Tennessee~20K1.06×
10Maryland~20K1.06×
11Oklahoma~10K1.06×
12Mississippi~10K1.06×
13Nevada~10K1.05×
14Colorado~20K1.04×
15Alabama~20K1.04×
16Florida~80K1.03×
17Washington~20K1.03×
18Arizona~20K1.02×
19North Carolina~30K1.01×
20Missouri~20K1.01×
21Montana~3K1.01×
22North Dakota~2K1.01×
23New York~60K1.00×
24Oregon~10K1.00×
25Washington, District of Columbia~3K1.00×
26Illinois~40K0.99×
27Wisconsin~20K0.99×
28Kentucky~10K0.98×
29Connecticut~10K0.98×
30Idaho~5K0.98×
31Pennsylvania~40K0.97×
32Michigan~30K0.97×
33Minnesota~20K0.97×
34Kansas~8K0.97×
35Indiana~20K0.95×
36Utah~9K0.95×
37Iowa~9K0.95×
38West Virginia~5K0.95×
39Rhode Island~3K0.95×
40South Dakota~2K0.95×
41Massachusetts~20K0.94×
42Nebraska~5K0.94×
43New Jersey~30K0.93×
44New Mexico~5K0.93×
45New Hampshire~4K0.93×
46Maine~4K0.93×
47South Carolina~20K0.92×
48Delaware~3K0.92×
49Ohio~30K0.90×
50Vermont~2K0.90×
Fig. 06

Affinity by region

Affinity by region — Chauffeur, United States
0.90×1.00×1.30×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Chauffeur audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Chauffeur audience
#·InterestCategoryAffinity×
01Automobile repair shopCars & Mobility15.49×
02BMW M5Cars & Mobility15.19×
03BMW M4Cars & Mobility12.99×
04Volkswagen GolfCars & Mobility12.76×
05BMW 3 SeriesCars & Mobility9.96×
06Max VerstappenSports7.47×
07Obsessed (2009 film)Movies & TV5.95×
08Retail bankingBusiness & Career5.46×
09FedExBusiness & Career5.15×
10LotteryGames5.10×
11First class travelTravel & Leisure4.57×
12Sustainable energyHome & Garden4.43×
13Solar energyHome & Garden4.02×
14Renewable energyBusiness & Career3.93×
15Mortgage loansBusiness & Career3.39×
16Enterprise Rent-A-CarCars & Mobility3.32×
17Discount storesShopping2.92×
18SubwayFood & Beverages2.58×
19Pizza HutFood & Beverages2.51×
20AirbnbTravel & Leisure2.11×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Chauffeur audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Chauffeur audience · What stands out
TraitClusterDeviationScore
Quality AwarenessPREMIUM2.54×
PatriotismCONSERVATISM2.29×
Family OrientationCONSERVATISM2.13×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Chauffeur audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.67×
TraditionCONSERVATISM0.73×
Healthy LifestyleBALANCE0.75×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Chauffeur have in United States?

Chauffeur has an estimated audience of 1,100,360 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Chauffeur fans?

50.8% of Chauffeur fans are female, 49.2% are male, with an average age of 38.7 years.

03

Which brands do Chauffeur fans like most?

Chauffeur fans show strongest brand affinity for Automobile repair shop (15.49×), FedEx (5.15×), and Mortgage loans (3.39×) over the country average.

04

Where do Chauffeur fans live in United States?

Chauffeur fans in United States are most concentrated in California (reach ~100K), Texas (reach ~100K), and Florida (reach ~80K). These three regions account for the largest share of the active audience.

05

What other brands do Chauffeur fans also like?

Beyond Chauffeur itself, the audience over-indexes on FedEx (5.15×), Mortgage loans (3.39×), Obsessed (2009 film) (5.95×), and Solar energy (4.02×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Cars & Mobility audiences in United States

See Chauffeur audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Chauffeur. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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