Clothes Shop Audience in United States

Clothes Shop has an estimated audience of 4,207,008 people in United States. 65.4% are female, 34.6% are male, average age 41.7. Top brand affinities: Autism Awareness, Diabetes mellitus awareness, Microblogging, Singer-songwriter, Teresa Palmer.

Top brand affinities include Autism Awareness, Diabetes mellitus awareness, Microblogging, with strongest over-indexing on Autism Awareness (19.03× the country average). Demographically, the Clothes Shop audience skews more female with an average age of 41.7, and over-indexes on personality traits such as Patriotism, Community Orientation.

Category: Fashion & Accessoires · Type: Touchpoint

Demographics of Clothes Shop fans

Demographic split for Clothes Shop audience in United States
MetricValue
Female65.4%
Male34.6%
Average age41.7
Estimated audience size4,207,008

Audience persona

The typical Clothes Shop fan in United States is more female, around 41.7 years old, with strong Patriotism tendencies and a notable affinity for Autism Awareness.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Clothes Shop audience
BrandAffinityCategory
Autism Awareness19.03×Health
Diabetes mellitus awareness12.48×Health
Microblogging12.67×Technology & Electronics
Singer-songwriter5.51×Music & Radio
Teresa Palmer28.8×Movies & TV
Motivational speaking7.66×Business & Career
Melissa Joan Hart26.16×Movies & TV
Income tax13.19×Business & Career
Kia Sportage19.49×Cars & Mobility
Kate Bush19.05×Music & Radio
Charles, Prince of Wales18.87×Politics & Society
Superman1.58×Movies & TV
Metaphysics3.29×Business & Career
Gene Simmons9.41×Music & Radio
Bass guitar2.73×Music & Radio
Fly fishing3.67×Sports
Princess Polly5.52×Fashion & Accessoires
Honda HR-V13.27×Cars & Mobility
Planet Fitness2.03×Sports
Golf Channel3.02×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Clothes Shop audience
TraitClusterScore
PatriotismCONSERVATISM1.48
Community OrientationOPEN1.43
LGBTQ+ IdentityOPEN1.34
Social Media UsageJOY1.33
ExtroversionTHRILL1.32
MindfulnessBALANCE1.28

Worldwide distribution

Worldwide audience distribution share by country for Clothes Shop
CountryShare
United States21.3%
Spain10.6%
United Kingdom7.6%

See Clothes Shop audiences in other countries

More Fashion & Accessoires audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Clothes Shop. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.