Cobra Kai Audience in United States

Cobra Kai has an estimated audience of 4,819,784 people in United States. 50.5% are female, 49.5% are male, average age 36.9. Top regions: California, Texas, Florida. Top brand affinities: Google Maps, Indeed.com, Capital One, CarGurus, Aaron Rodgers.

The average Cobra Kai fan in United States is 36.9 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Google Maps, Indeed.com, Capital One, with strongest over-indexing on Google Maps (13.83× the country average). Demographically, the Cobra Kai audience skews balanced with an average age of 36.9, and over-indexes on personality traits such as Risk Appetite, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series

Demographics of Cobra Kai fans

Demographic split for Cobra Kai audience in United States
MetricValue
Female50.5%
Male49.5%
Average age36.9
Estimated audience size4,819,784

Audience persona

The typical Cobra Kai fan in United States is balanced, around 36.9 years old, with strong Risk Appetite tendencies and a notable affinity for Google Maps.

Top regions in United States

Top regions ranked by reach for Cobra Kai in United States
RegionReachAffinity
California761,5291.44×
Texas567,4531.37×
Florida347,5621.07×
New York299,6271.11×
Illinois196,9691.23×
Pennsylvania184,4021.14×
Georgia163,9391.1×
New Jersey160,5761.31×
Ohio157,5771.06×
North Carolina147,5451.02×
Michigan134,5991.07×
Virginia123,0121.05×
Tennessee104,3271.08×
Arizona99,4181.01×
Indiana97,9921.11×
Massachusetts97,4951.03×
Washington97,1601×
Maryland86,8861.05×
Missouri81,2371.05×
Colorado73,4810.97×
South Carolina73,3901.01×
Wisconsin63,7060.88×
Kentucky63,5381.05×
Minnesota62,8950.91×
Oklahoma61,3601.15×
Louisiana56,7320.91×
Connecticut56,3551.17×
Nevada55,4471.19×
Alabama53,3920.79×
Oregon51,8260.94×
Utah45,0131.04×
Arkansas39,3450.99×
Iowa39,3240.99×
Kansas37,2980.98×
Mississippi36,6060.92×
New Mexico32,8771.36×
Idaho23,0070.95×
Hawaii22,6631.09×
Nebraska22,6600.94×
West Virginia21,5360.96×
New Hampshire16,7320.88×
Rhode Island15,6311.02×
Maine13,7390.8×
Delaware12,6700.95×
Montana9,8060.73×
Washington, District of Columbia9,1420.63×
South Dakota8,3790.75×
North Dakota8,0230.81×
Alaska5,9410.58×
Vermont5,3320.63×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Cobra Kai audience
BrandAffinityCategory
Google Maps13.83×Internet & Social Media
Indeed.com14.3×Business & Career
Capital One13.21×Business & Career
CarGurus14.75×Cars & Mobility
Aaron Rodgers13.88×Sports
Enterprise Rent-A-Car12.81×Cars & Mobility
Beetlejuice10.22×Movies & TV
Bruce Willis14.58×Movies & TV
Circle K13.08×Shopping
Google News10.81×News
DeviantArt12.47×Internet & Social Media
Khan Academy14.37×Business & Career
Diane Keaton10.3×Movies & TV
AccuWeather10.62×Home & Garden
Demi Moore15.08×Movies & TV
Apple Store12.68×Shopping
ICloud14.92×Technology & Electronics
Margot Robbie13.31×Movies & TV
Google Earth14.01×Internet & Social Media
Zac Efron13.51×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Cobra Kai audience
TraitClusterScore
Risk AppetiteTHRILL1.53
Luxury OrientationPREMIUM1.32
Early Adopter MentalityPOWER1.27
ExtroversionTHRILL1.25
LGBTQ+ IdentityOPEN1.21
Social Media UsageJOY1.18

Worldwide distribution

Worldwide audience distribution share by country for Cobra Kai
CountryShare
United States23.7%
Brazil8.2%
Germany5.6%

See Cobra Kai audiences in other countries

More TV series audiences in United States

Frequently asked questions

How many fans does Cobra Kai have in United States?

Cobra Kai has an estimated audience of 4,819,784 people in United States, concentrated in California and Texas.

What is the gender split and age of Cobra Kai fans?

50.5% of Cobra Kai fans are female, 49.5% are male, with an average age of 36.9 years.

Which brands do Cobra Kai fans like most?

Cobra Kai fans show strongest brand affinity for Google Maps (13.83×), Indeed.com (14.3×), and Capital One (13.21×) over the country average.

Where do Cobra Kai fans live in United States?

Cobra Kai fans in United States are most concentrated in California (reach 761,529), Texas (reach 567,453), and Florida (reach 347,562). These three regions account for the largest share of the active audience.

What other brands do Cobra Kai fans also like?

Beyond Cobra Kai itself, the audience over-indexes on Indeed.com (14.3×), Capital One (13.21×), CarGurus (14.75×), and Aaron Rodgers (13.88×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Cobra Kai. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.