Cracked (magazine) Audience in United States

Cracked (magazine) logo

Cracked (magazine) has an estimated audience of 3,499,192 people in United States. 55.0% are female, 45.0% are male, average age 41.3. Top regions: California, Texas, Florida. Top brand affinities: Catherine Zeta-Jones, Six Sister's Stuff, Wolfgang Puck, Astro Boy, OK!.

The average Cracked (magazine) fan in United States is 41.3 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Catherine Zeta-Jones, Six Sister's Stuff, Wolfgang Puck, with strongest over-indexing on Catherine Zeta-Jones (205.96× the country average). Demographically, the Cracked (magazine) audience skews balanced with an average age of 41.3, and over-indexes on personality traits such as Indulgence, Quality Awareness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Internet & Social Media · Type: Website / Newspaper / Magazine

Demographics of Cracked (magazine) fans

Demographic split for Cracked (magazine) audience in United States
MetricValue
Female55.0%
Male45.0%
Average age41.3
Estimated audience size3,499,192

Audience persona

The typical Cracked (magazine) fan in United States is balanced, around 41.3 years old, with strong Indulgence tendencies and a notable affinity for Catherine Zeta-Jones.

Top regions in United States

Top regions ranked by reach for Cracked (magazine) in United States
RegionReachAffinity
California351,7610.91×
Texas300,9131×
Florida235,9551×
New York210,1171.07×
Illinois161,5911.39×
Pennsylvania133,8271.14×
Ohio117,0171.09×
Virginia100,1141.17×
New Jersey98,8821.11×
North Carolina95,8020.91×
Georgia95,0250.88×
Michigan94,9831.04×
Massachusetts94,5801.37×
Washington81,5551.16×
Indiana68,4281.07×
Tennessee68,3250.97×
Arizona68,3240.96×
Maryland67,2791.12×
Missouri54,2210.96×
Wisconsin52,5871×
Minnesota52,5581.05×
South Carolina52,4731×
Louisiana51,2141.13×
Colorado49,8710.9×
Kentucky47,5071.08×
Oregon44,8691.12×
Alabama44,2970.91×
Connecticut39,8341.13×
Oklahoma35,8720.92×
Mississippi31,1961.08×
Kansas29,7351.08×
Utah29,2390.93×
Nevada28,2800.84×
Iowa24,6860.86×
Arkansas24,0910.84×
New Hampshire21,4281.55×
New Mexico19,3531.1×
West Virginia18,9161.16×
Maine18,7051.49×
Rhode Island17,6111.58×
Nebraska14,5490.83×
Idaho11,2110.64×
Hawaii10,3940.69×
Washington, District of Columbia9,5580.91×
Delaware6,7310.7×
Montana6,4430.66×
Alaska6,1100.82×
Vermont5,7300.93×
North Dakota4,2220.59×
South Dakota4,1730.52×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Cracked (magazine) audience
BrandAffinityCategory
Catherine Zeta-Jones205.96×Movies & TV
Six Sister's Stuff657.43×Food & Beverages
Wolfgang Puck85.89×Food & Beverages
Astro Boy57.11×Literature
OK!17.3×News
4 State Trucks40.13×Shopping
Meme2.26×Internet & Social Media
Family and consumer science3.99×Kids & Family
Glass bottle10.47×Home & Garden
LGBT community2.27×Politics & Society
Healthy habits1.87×Health
Matt Rife3.96×Music & Radio
Christina Pazsitzky16.29×Movies & TV
Dog lovers1.86×Pets & Animals
Unique Gifts2.69×Shopping
YouTube Music1.77×Internet & Social Media
Men's Fitness1.68×Sports
Home Renovations2.46×Home & Garden
Simple & Easy Recipes10.73×Food & Beverages
Home Design1.76×Home & Garden

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Cracked (magazine) audience
TraitClusterScore
IndulgenceJOY1.38
Quality AwarenessPREMIUM1.33
IndividualismJOY1.31
TraditionCONSERVATISM1.26
Career OrientationPOWER1.21
Early Adopter MentalityPOWER1.12

Worldwide distribution

Worldwide audience distribution share by country for Cracked (magazine)
CountryShare
United States29.9%
United Kingdom5.0%
Taiwan3.7%

See Cracked (magazine) audiences in other countries

More Internet & Social Media audiences in United States

Frequently asked questions

How many fans does Cracked (magazine) have in United States?

Cracked (magazine) has an estimated audience of 3,499,192 people in United States, concentrated in California and Texas.

What is the gender split and age of Cracked (magazine) fans?

55.0% of Cracked (magazine) fans are female, 45.0% are male, with an average age of 41.3 years.

Which brands do Cracked (magazine) fans like most?

Cracked (magazine) fans show strongest brand affinity for Catherine Zeta-Jones (205.96×), Six Sister's Stuff (657.43×), and Wolfgang Puck (85.89×) over the country average.

Where do Cracked (magazine) fans live in United States?

Cracked (magazine) fans in United States are most concentrated in California (reach 351,761), Texas (reach 300,913), and Florida (reach 235,955). These three regions account for the largest share of the active audience.

What other brands do Cracked (magazine) fans also like?

Beyond Cracked (magazine) itself, the audience over-indexes on Six Sister's Stuff (657.43×), Wolfgang Puck (85.89×), Astro Boy (57.11×), and OK! (17.3×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Cracked (magazine). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.