Rascasse Audience Intelligence

Craig Morgan Audience in United States

A data profile of the people who buy, follow and care about Craig Morgan in United States — modelled from more than twelve digital signal sources. Craig Morgan has an estimated audience of 512,775 people in United States.

#117among Country music in United States#8743among Person in United States#5047in Music & Radio

The average Craig Morgan fan in United States is 43.5 years old, more female, and lives primarily in Texas.

The audience is concentrated in Texas, Tennessee, Florida.

Top brand affinities include Josh Turner, Darius Rucker, Weather forecasting, with strongest over-indexing on Josh Turner (33.94× the country average).

Demographically, the Craig Morgan audience skews more female with an average age of 43.5, and over-indexes on personality traits such as Patriotism, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Craig Morgan fan in United States is more female, around 43.5 years old, with strong Patriotism tendencies and a notable affinity for Josh Turner.

Category: Music & Radio · Type: Person · Subtype: Country music

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Craig Morgan profile in United States.

Audience size
513K
in United States
Gender
55.8%♀
44.2% male
Age
43.5
average years
Country rank
#36120
Person in United States
Fig. 01

Search interest · 12-month trend

-8%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Craig Morgan fans

55.8% are female, 44.2% are male, average age 43.5.

Fig. 02

Gender split

55.8%
Female
44.2%
Male
Demographic split for Craig Morgan audience in United States
MetricValue
Female55.8%
Male44.2%
Average age43.5
Estimated audience size512,775
Fig. 03

Age distribution

Ø 43.5
average years
Age distribution of the Craig Morgan audience in United States
Age bracketShare%
16-1914%
20-2913%
30-3917%
40-4927%
50+29%
Fig. 04

Worldwide distribution

93.2%

of the worldwide Craig Morgan audience comes from United States.

Worldwide audience distribution share by country for Craig Morgan
CountryShare
United States93.2%
Canada2.7%
United Kingdom1.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Craig Morgan audience in United States is strongest.

Fig. 05

Top regions by affinity

Craig Morgan fans by region: top regions in United States
#RegionReachAffinity×
01Montana~3K2.28×
02Tennessee~20K2.26×
03Kentucky~10K1.96×
04Iowa~8K1.85×
05Idaho~5K1.84×
06Wyoming~1K1.81×
07Alabama~10K1.59×
08North Dakota~2K1.59×
09West Virginia~4K1.51×
10Missouri~10K1.49×
11Arkansas~6K1.41×
12Louisiana~9K1.40×
13Ohio~20K1.30×
14North Carolina~20K1.29×
15Indiana~10K1.29×
16Wisconsin~10K1.27×
17Alaska~1K1.27×
18South Carolina~10K1.23×
19Oklahoma~7K1.16×
20Mississippi~5K1.16×
21Kansas~5K1.10×
22Oregon~6K1.04×
23Virginia~10K1.02×
24South Dakota~1K1.02×
25Minnesota~7K0.97×
26Nebraska~2K0.91×
27Georgia~10K0.87×
28Colorado~7K0.82×
29Washington~8K0.81×
30Maine~2K0.81×
31New Mexico~2K0.73×
32Delaware~1K0.72×
33Utah~3K0.71×
34New Hampshire~1K0.71×
35Michigan~9K0.70×
36Texas~30K0.68×
37Pennsylvania~10K0.67×
38Illinois~10K0.67×
39Rhode Island~1K0.67×
40Arizona~7K0.64×
41Nevada~3K0.64×
42Hawaii~1K0.64×
43Washington, District of Columbia<1K0.61×
44Florida~20K0.60×
45Maryland~5K0.54×
46Connecticut~3K0.52×
47Massachusetts~4K0.42×
48New York~10K0.36×
49New Jersey~5K0.36×
50California~20K0.29×
Fig. 06

Affinity by region

Affinity by region — Craig Morgan, United States
0.29×1.00×2.28×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Craig Morgan audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Craig Morgan audience
#·InterestCategoryAffinity×
01Josh TurnerMusic & Radio33.94×
02LonestarMusic & Radio27.49×
03Darius RuckerMusic & Radio22.52×
04Grand Ole OpryMusic & Radio12.66×
05Keith UrbanMusic & Radio11.18×
06Weather forecastingHome & Garden7.12×
07QVCMovies & TV4.77×
08FedExBusiness & Career4.57×
09SubwayFood & Beverages3.44×
10Discount storesShopping3.36×
11Solar energyHome & Garden3.18×
12Mortgage loansBusiness & Career3.13×
13Pizza HutFood & Beverages3.06×
14McDonald'sFood & Beverages2.65×
15Shopping mallsShopping2.57×
16Domino's PizzaFood & Beverages2.52×
17PinterestInternet & Social Media2.46×
18BarbecueFood & Beverages2.07×
19Country musicMusic & Radio2.01×
20FurnitureHome & Garden1.82×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Craig Morgan audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Craig Morgan audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.97×
Convenience OrientationPREMIUM2.28×
Community OrientationOPEN1.56×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Craig Morgan audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.52×
Design AffinityPREMIUM0.53×
Healthy LifestyleBALANCE0.69×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Craig Morgan have in United States?

Craig Morgan has an estimated audience of 512,775 people in United States, concentrated in Texas and Tennessee.

02

What is the gender split and age of Craig Morgan fans?

55.8% of Craig Morgan fans are female, 44.2% are male, with an average age of 43.5 years.

03

Which brands do Craig Morgan fans like most?

Craig Morgan fans show strongest brand affinity for Josh Turner (33.94×), Darius Rucker (22.52×), and Weather forecasting (7.12×) over the country average.

04

Where do Craig Morgan fans live in United States?

Craig Morgan fans in United States are most concentrated in Texas (reach ~30K), Tennessee (reach ~20K), and Florida (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Craig Morgan fans also like?

Beyond Craig Morgan itself, the audience over-indexes on Darius Rucker (22.52×), Weather forecasting (7.12×), FedEx (4.57×), and Keith Urban (11.18×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Craig Morgan. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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