Craig Morgan Audience in United States

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Craig Morgan has an estimated audience of 520,210 people in United States. 55.8% are female, 44.2% are male, average age 43.5. Top regions: Tennessee, Texas, North Carolina. Top brand affinities: Josh Turner, Lonestar, Darius Rucker, Keith Urban, Grand Ole Opry.

The average Craig Morgan fan in United States is 43.5 years old, more female, and lives primarily in Tennessee. The audience is concentrated in Tennessee, Texas, North Carolina. Top brand affinities include Josh Turner, Lonestar, Darius Rucker, with strongest over-indexing on Josh Turner (34.77× the country average). Demographically, the Craig Morgan audience skews more female with an average age of 43.5, and over-indexes on personality traits such as Patriotism, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Country music

Demographics of Craig Morgan fans

Demographic split for Craig Morgan audience in United States
MetricValue
Female55.8%
Male44.2%
Average age43.5
Estimated audience size520,210

Audience persona

The typical Craig Morgan fan in United States is more female, around 43.5 years old, with strong Patriotism tendencies and a notable affinity for Josh Turner.

Top regions in United States

Top regions ranked by reach for Craig Morgan in United States
RegionReachAffinity
Tennessee24,7952.38×
Texas24,3690.54×
North Carolina21,3201.36×
Florida19,0100.54×
Ohio18,0531.13×
Kentucky14,3232.2×
Indiana13,7721.45×
Georgia13,5160.84×
Alabama12,2981.69×
Missouri11,8801.42×
Illinois11,8390.68×
California11,1130.19×
South Carolina10,7131.37×
Pennsylvania10,7080.61×
New York10,5330.36×
Virginia9,6310.76×
Washington9,3350.89×
Wisconsin9,0351.15×
Michigan8,0860.59×
Colorado7,8860.96×
Minnesota7,3080.98×
Iowa7,2611.69×
Louisiana7,1211.06×
Oklahoma6,8021.18×
Oregon6,7751.14×
Arizona6,5040.61×
Idaho5,9812.29×
Arkansas5,8111.36×
Mississippi4,6651.09×
Maryland4,4000.49×
Montana4,2762.96×
Kansas3,9180.96×
Massachusetts3,8940.38×
New Jersey3,8470.29×
Utah3,4460.74×
West Virginia3,2321.33×
Connecticut2,2240.43×
Nebraska2,1950.84×
Wyoming1,8842.44×
New Mexico1,6750.64×
Alaska1,6391.47×
Nevada1,5620.31×
North Dakota1,4411.35×
Maine1,2100.65×
New Hampshire1,1320.55×
South Dakota9600.8×
Delaware5950.41×
Rhode Island5680.34×
Washington, District of Columbia5540.35×
Hawaii5230.23×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Craig Morgan audience
BrandAffinityCategory
Josh Turner34.77×Music & Radio
Lonestar28.3×Music & Radio
Darius Rucker18.73×Music & Radio
Keith Urban10.3×Music & Radio
Grand Ole Opry12.57×Music & Radio
Fox News Channel1.91×Movies & TV
Hobby Lobby2.1×Home & Garden
Chris Stapleton8.07×Music & Radio
Jason Aldean9.1×Music & Radio
Alan Jackson7.46×Music & Radio
Texas Roadhouse2.01×Food & Beverages
Tractor Supply Company3.29×Shopping
Made in USA2.86×Business & Career
Singer-songwriter1.91×Music & Radio
Rockabilly3.8×Fashion & Accessoires
Miranda Lambert7.39×Music & Radio
Chick-fil-A1.82×Food & Beverages
Dentistry2.5×Business & Career
Kitchen1.53×Home & Garden
Willie Nelson4.5×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Craig Morgan audience
TraitClusterScore
PatriotismCONSERVATISM1.77
ExtroversionTHRILL1.31
Community OrientationOPEN1.29
TraditionCONSERVATISM1.22
DIY MentalityTHRILL1.18
Convenience OrientationPREMIUM1.15

Worldwide distribution

Worldwide audience distribution share by country for Craig Morgan
CountryShare
United States93.2%
Canada2.8%
United Kingdom1.8%

See Craig Morgan audiences in other countries

More Country music audiences in United States

Frequently asked questions

How many fans does Craig Morgan have in United States?

Craig Morgan has an estimated audience of 520,210 people in United States, concentrated in Tennessee and Texas.

What is the gender split and age of Craig Morgan fans?

55.8% of Craig Morgan fans are female, 44.2% are male, with an average age of 43.5 years.

Which brands do Craig Morgan fans like most?

Craig Morgan fans show strongest brand affinity for Josh Turner (34.77×), Lonestar (28.3×), and Darius Rucker (18.73×) over the country average.

Where do Craig Morgan fans live in United States?

Craig Morgan fans in United States are most concentrated in Tennessee (reach 24,795), Texas (reach 24,369), and North Carolina (reach 21,320). These three regions account for the largest share of the active audience.

What other brands do Craig Morgan fans also like?

Beyond Craig Morgan itself, the audience over-indexes on Lonestar (28.3×), Darius Rucker (18.73×), Keith Urban (10.3×), and Grand Ole Opry (12.57×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Craig Morgan. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.