Cruiser bicycle Audience in United States

Cruiser bicycle logo

Cruiser bicycle has an estimated audience of 375,590 people in United States. 35.9% are female, 64.1% are male, average age 46.0. Top regions: California, Texas, Florida. Top brand affinities: N1 road (South Africa), Arrietty, Product design, Tipsy Elves, Urban Outfitters.

The average Cruiser bicycle fan in United States is 46.0 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include N1 road (South Africa), Arrietty, Product design, with strongest over-indexing on N1 road (South Africa) (5.87× the country average). Demographically, the Cruiser bicycle audience skews more male with an average age of 46.0, and over-indexes on personality traits such as Sustainability, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Cars & Mobility · Type: Topic · Subtype: Bicycle

Demographics of Cruiser bicycle fans

Demographic split for Cruiser bicycle audience in United States
MetricValue
Female35.9%
Male64.1%
Average age46.0
Estimated audience size375,590

Audience persona

The typical Cruiser bicycle fan in United States is more male, around 46.0 years old, with strong Sustainability tendencies and a notable affinity for N1 road (South Africa).

Top regions in United States

Top regions ranked by reach for Cruiser bicycle in United States
RegionReachAffinity
California71,2971.73×
Texas38,0471.18×
Florida35,3321.39×
New York20,2140.96×
Illinois12,7951.02×
New Jersey11,7131.23×
Michigan11,1751.14×
Ohio10,8120.93×
Arizona10,5281.37×
North Carolina10,3760.92×
Georgia10,2920.89×
Pennsylvania10,2860.81×
Virginia9,3021.02×
Washington7,9591.06×
Indiana7,7991.14×
Colorado7,6491.29×
Massachusetts6,5430.88×
Tennessee6,1200.81×
Louisiana6,0791.26×
South Carolina5,8591.04×
Oregon5,6831.32×
Maryland5,6040.87×
Minnesota4,8500.9×
Missouri4,7320.78×
Wisconsin4,5780.81×
Oklahoma4,4951.08×
Nevada4,2411.17×
Alabama4,0910.78×
Utah4,0421.2×
Kentucky3,9240.83×
Idaho3,2751.74×
Arkansas2,9690.96×
Connecticut2,9390.78×
Kansas2,7600.93×
Hawaii2,4901.54×
Iowa2,3520.76×
Mississippi2,3250.75×
New Mexico1,7650.94×
Nebraska1,5390.82×
West Virginia1,2080.69×
Montana1,1501.1×
New Hampshire1,1210.76×
Rhode Island1,0520.88×
Delaware1,0421.01×
Maine9400.7×
Washington, District of Columbia7130.63×
North Dakota7120.92×
Alaska6980.87×
South Dakota6330.73×
Vermont5170.78×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Cruiser bicycle audience
BrandAffinityCategory
N1 road (South Africa)5.87×Travel & Leisure
Arrietty19.13×Movies & TV
Product design2.4×Business & Career
Tipsy Elves11.44×Shopping
Urban Outfitters2.12×Shopping
Pro-Ject3.7×Music & Radio
Nebraska2.19×Travel & Leisure
Life of Pi5.95×Movies & TV
Academy Award for Best Original Score10.7×Movies & TV
JDSU1.86×Business & Career
3D printing1.54×Technology & Electronics
Home staging3.12×Home & Garden
Iztacalco20×Travel & Leisure
Vocal harmony2.48×Music & Radio
Northrop Grumman3.38×Business & Career
Wikia1.78×Internet & Social Media
UK garage2.83×Music & Radio
MK2.11×Music & Radio
Voltron: Legendary Defender7.94×Movies & TV
Electrolyte2.3×Health

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Cruiser bicycle audience
TraitClusterScore
SustainabilityBALANCE1.84
Luxury OrientationPREMIUM1.48
PatriotismCONSERVATISM1.46
Design AffinityPREMIUM1.38
Need for SecurityCONSERVATISM1.35
TravellingTHRILL1.33

Worldwide distribution

Worldwide audience distribution share by country for Cruiser bicycle
CountryShare
United States52.1%
Canada7.7%
Germany5.6%

See Cruiser bicycle audiences in other countries

More Bicycle audiences in United States

Frequently asked questions

How many fans does Cruiser bicycle have in United States?

Cruiser bicycle has an estimated audience of 375,590 people in United States, concentrated in California and Texas.

What is the gender split and age of Cruiser bicycle fans?

35.9% of Cruiser bicycle fans are female, 64.1% are male, with an average age of 46.0 years.

Which brands do Cruiser bicycle fans like most?

Cruiser bicycle fans show strongest brand affinity for N1 road (South Africa) (5.87×), Arrietty (19.13×), and Product design (2.4×) over the country average.

Where do Cruiser bicycle fans live in United States?

Cruiser bicycle fans in United States are most concentrated in California (reach 71,297), Texas (reach 38,047), and Florida (reach 35,332). These three regions account for the largest share of the active audience.

What other brands do Cruiser bicycle fans also like?

Beyond Cruiser bicycle itself, the audience over-indexes on Arrietty (19.13×), Product design (2.4×), Tipsy Elves (11.44×), and Urban Outfitters (2.12×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Cruiser bicycle. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.