Rascasse Audience Intelligence

Cucumber Audience in United States

A data profile of the people who buy, follow and care about Cucumber in United States — modelled from more than twelve digital signal sources. Cucumber has an estimated audience of 3,768,703 people in United States.

The average Cucumber fan in United States is 42.3 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Dick Van Dyke, Sam Elliott, Robert Redford, with strongest over-indexing on Dick Van Dyke (2.89× the country average).

Demographically, the Cucumber audience skews more female with an average age of 42.3, and over-indexes on personality traits such as Need for Security, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Cucumber fan in United States is more female, around 42.3 years old, with strong Need for Security tendencies and a notable affinity for Dick Van Dyke.

Category: Food & Beverages · Type: Topic · Subtype: Vegetable

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Cucumber profile in United States.

Audience size
3.8M
in United States
Gender
67.4%
32.6% male
Age
42.3
average years
Country rank
#8450
Topic in United States
Fig. 01

Search interest · 12-month trend

+4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Cucumber fans

67.4% are female, 32.6% are male, average age 42.3.

Fig. 02

Gender split

67.4%
Female
32.6%
Male
Demographic split for Cucumber audience in United States
MetricValue
Female67.4%
Male32.6%
Average age42.3
Estimated audience size3,768,703
Fig. 03

Age distribution

Ø 42.3
average years
Age distribution of the Cucumber audience in United States
Age bracketShare%
16-1916%
20-2915%
30-3917%
40-4923%
50+29%
Fig. 04

Worldwide distribution

21.2%

of the worldwide Cucumber audience comes from United States.

Worldwide audience distribution share by country for Cucumber
CountryShare
United States21.2%
Taiwan5.0%
Thailand3.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Cucumber audience in United States is strongest.

Fig. 05

Top regions by affinity

Cucumber fans by region: top regions in United States
#RegionReachAffinity×
01Minnesota~60K1.16×
02Arkansas~40K1.15×
03Louisiana~60K1.14×
04Georgia~100K1.13×
05North Carolina~100K1.12×
06Mississippi~30K1.12×
07Texas~400K1.10×
08Kentucky~50K1.10×
09New York~200K1.09×
10West Virginia~20K1.08×
11California~400K1.07×
12South Carolina~60K1.07×
13Alabama~60K1.07×
14Michigan~100K1.06×
15New Jersey~100K1.06×
16Virginia~100K1.06×
17Tennessee~80K1.05×
18Oklahoma~40K1.05×
19Indiana~70K1.03×
20Kansas~30K1.03×
21Nebraska~20K1.03×
22Hawaii~20K1.03×
23Washington~80K1.02×
24Maryland~70K1.02×
25Pennsylvania~100K1.01×
26Florida~300K1.00×
27Illinois~100K1.00×
28Ohio~100K1.00×
29Missouri~60K1.00×
30Iowa~30K1.00×
31North Dakota~8K1.00×
32Connecticut~40K0.99×
33New Mexico~20K0.99×
34South Dakota~9K0.98×
35Idaho~20K0.97×
36Wisconsin~50K0.96×
37Maine~10K0.96×
38Arizona~70K0.94×
39Massachusetts~70K0.94×
40Oregon~40K0.94×
41Nevada~30K0.93×
42Alaska~7K0.93×
43Utah~30K0.92×
44Delaware~9K0.91×
45Rhode Island~10K0.90×
46New Hampshire~10K0.86×
47Washington, District of Columbia~9K0.83×
48Montana~9K0.83×
49Vermont~5K0.82×
50Colorado~50K0.81×
Fig. 06

Affinity by region

Affinity by region — Cucumber, United States
0.81×1.00×1.16×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Cucumber audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Cucumber audience
#·InterestCategoryAffinity×
01Sam ElliottMovies & TV3.33×
02Dick Van DykeMovies & TV2.89×
03Demi MooreMovies & TV2.82×
04Goldie HawnMovies & TV2.82×
05Robert RedfordMovies & TV2.50×
06Kurt RussellMovies & TV2.33×
07Jamie Lee CurtisMovies & TV2.28×
08Pamela AndersonMovies & TV2.13×
09Bruce WillisMovies & TV2.01×
10Food LionShopping1.84×
11U-HaulBusiness & Career1.82×
12QuizGames1.80×
13Medicare (United States)Health1.77×
14Denver NuggetsSports1.69×
15Panda ExpressFood & Beverages1.64×
16Old agePolitics & Society1.61×
17Diabetes mellitus awarenessHealth1.61×
18Melania TrumpPolitics & Society1.52×
19AirportTravel & Leisure1.52×
20Michael JacksonMusic & Radio1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Cucumber audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Cucumber audience · What stands out
TraitClusterDeviationScore
Need for SecurityCONSERVATISM1.16×
SpiritualityBALANCE1.10×
Social Media UsageJOY1.07×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Cucumber audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.74×
Luxury OrientationPREMIUM0.77×
Early Adopter MentalityPOWER0.78×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Cucumber have in United States?

Cucumber has an estimated audience of 3,768,703 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Cucumber fans?

67.4% of Cucumber fans are female, 32.6% are male, with an average age of 42.3 years.

03

Which brands do Cucumber fans like most?

Cucumber fans show strongest brand affinity for Dick Van Dyke (2.89×), Sam Elliott (3.33×), and Robert Redford (2.5×) over the country average.

04

Where do Cucumber fans live in United States?

Cucumber fans in United States are most concentrated in California (reach ~400K), Texas (reach ~400K), and Florida (reach ~300K). These three regions account for the largest share of the active audience.

05

What other brands do Cucumber fans also like?

Beyond Cucumber itself, the audience over-indexes on Sam Elliott (3.33×), Robert Redford (2.5×), Panda Express (1.64×), and Melania Trump (1.52×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Cucumber. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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