Cyanide & Happiness Audience in United States
Cyanide & Happiness has an estimated audience of 942,260 people in United States. 35.0% are female, 65.0% are male, average age 31.6. Top brand affinities: Israel, Dog breed, Jeep Grand Cherokee (WJ), Combat sport, Urban Outfitters.
Top brand affinities include Israel, Dog breed, Jeep Grand Cherokee (WJ), with strongest over-indexing on Israel (3.5× the country average). Demographically, the Cyanide & Happiness audience skews more male with an average age of 31.6, and over-indexes on personality traits such as Extroversion, Early Adopter Mentality.
Category: Literature · Type: Book / Manga / Comic · Subtype: Comics
Demographics of Cyanide & Happiness fans
| Metric | Value |
|---|---|
| Female | 35.0% |
| Male | 65.0% |
| Average age | 31.6 |
| Estimated audience size | 942,260 |
Audience persona
The typical Cyanide & Happiness fan in United States is more male, around 31.6 years old, with strong Extroversion tendencies and a notable affinity for Israel.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Israel | 3.5× | Travel & Leisure |
| Dog breed | 1.94× | Pets & Animals |
| Jeep Grand Cherokee (WJ) | 9.61× | Cars & Mobility |
| Combat sport | 2.32× | Sports |
| Urban Outfitters | 1.98× | Shopping |
| Jezebel (film) | 7.07× | Movies & TV |
| Winemaking | 4.28× | Food & Beverages |
| Wikia | 3.1× | Internet & Social Media |
| 3D printing | 2.21× | Technology & Electronics |
| Google Photos | 2.01× | Technology & Electronics |
| Captain America (1990 film) | 3.41× | Movies & TV |
| Berenstain Bears | 6.01× | Literature |
| nbc chicago | 3.75× | Movies & TV |
| Home staging | 3.4× | Home & Garden |
| HomeSense | 3.37× | Home & Garden |
| Gordita | 6.92× | Food & Beverages |
| Racing | 1.56× | Cars & Mobility |
| Hog Hunting | 2.02× | Sports |
| JDSU | 1.72× | Business & Career |
| Grammarly | 2.62× | Business & Career |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Extroversion | THRILL | 1.95 |
| Early Adopter Mentality | POWER | 1.59 |
| Individualism | JOY | 1.36 |
| Patriotism | CONSERVATISM | 1.36 |
| Social Media Usage | JOY | 1.21 |
| Urban Lifestyle | OPEN | 1.11 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 53.8% |
| Canada | 6.9% |
| United Kingdom | 6.5% |
See Cyanide & Happiness audiences in other countries
More Comics audiences in United States
- Fantastic Four (12,054,035)
- Naruto (6,907,419)
- Peanuts (3,146,348)
- Legends (comics) (2,744,718)
- Civil War (comics) (2,492,653)
How to read this data
Audience size is the estimated number of people in United States who actively search for Cyanide & Happiness. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.