Daveed Diggs Audience in United States

Daveed Diggs logo

Daveed Diggs has an estimated audience of 1,271,258 people in United States. 81.8% are female, 18.2% are male, average age 38.5. Top regions: California, Texas, Florida. Top brand affinities: Collectable, Whataburger, Pillow, Nebraska, Saving.

The average Daveed Diggs fan in United States is 38.5 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Collectable, Whataburger, Pillow, with strongest over-indexing on Collectable (1.66× the country average). Demographically, the Daveed Diggs audience skews more female with an average age of 38.5, and over-indexes on personality traits such as Mindfulness, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

Demographics of Daveed Diggs fans

Demographic split for Daveed Diggs audience in United States
MetricValue
Female81.8%
Male18.2%
Average age38.5
Estimated audience size1,271,258

Audience persona

The typical Daveed Diggs fan in United States is more female, around 38.5 years old, with strong Mindfulness tendencies and a notable affinity for Collectable.

Top regions in United States

Top regions ranked by reach for Daveed Diggs in United States
RegionReachAffinity
California150,0641.07×
Texas121,7981.11×
Florida87,3261.01×
New York75,2171.06×
Pennsylvania47,7121.11×
Georgia47,4951.21×
North Carolina44,7691.17×
Ohio42,9841.1×
Illinois42,2751×
Michigan35,3391.06×
Virginia34,6051.12×
New Jersey32,4131×
Washington27,3271.07×
Tennessee27,0941.06×
Maryland26,5751.22×
Arizona26,5101.02×
Indiana26,2101.13×
Massachusetts24,0620.96×
Missouri22,4761.1×
South Carolina20,5011.07×
Colorado20,1421.01×
Louisiana18,7351.14×
Alabama18,1161.02×
Kentucky16,5421.04×
Wisconsin16,3900.86×
Minnesota16,3650.9×
Oklahoma15,7291.11×
Oregon15,4571.06×
Utah13,1861.16×
Connecticut12,7461×
Nevada11,1580.91×
Arkansas10,4361×
Mississippi10,3540.99×
Kansas9,9040.99×
Iowa9,2820.89×
Nebraska6,7761.06×
Idaho6,3821×
West Virginia5,6110.95×
New Mexico4,9350.77×
Rhode Island4,7631.18×
Washington, District of Columbia4,4301.16×
Hawaii4,3550.8×
New Hampshire4,2940.86×
Maine4,0150.88×
Delaware3,4901×
Montana2,8050.8×
South Dakota2,1460.73×
Alaska2,1080.77×
North Dakota1,8700.72×
Vermont1,8390.82×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Daveed Diggs audience
BrandAffinityCategory
Collectable1.66×Kids & Family
Whataburger1.79×Food & Beverages
Pillow1.76×Home & Garden
Nebraska1.98×Travel & Leisure
Saving2.05×Business & Career
Bank account1.54×Business & Career
Mothercare1.95×Kids & Family
WFTS-TV3.64×Movies & TV
Sinaloa2.04×Travel & Leisure
Mortgage insurance2.36×Business & Career
English literature3.63×Literature
Necktie2.64×Fashion & Accessoires
Fox & Friends2.3×Movies & TV
Cachorro2.2×Pets & Animals
CAC 401.98×Business & Career
Buenavista (Madrid)3.17×Travel & Leisure
Google Analytics1.52×Internet & Social Media
Tuscany2.15×Travel & Leisure
Ulysses S. Grant1.87×Politics & Society
Paul Dano1.6×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Daveed Diggs audience
TraitClusterScore
MindfulnessBALANCE1.7
Community OrientationOPEN1.66
Design AffinityPREMIUM1.59
DIY MentalityTHRILL1.57
Career OrientationPOWER1.49
Price SensitivityPREMIUM1.44

Worldwide distribution

Worldwide audience distribution share by country for Daveed Diggs
CountryShare
United States66.7%
United Kingdom8.8%
Canada5.1%

See Daveed Diggs audiences in other countries

More Actor Actress or TV Star audiences in United States

Frequently asked questions

How many fans does Daveed Diggs have in United States?

Daveed Diggs has an estimated audience of 1,271,258 people in United States, concentrated in California and Texas.

What is the gender split and age of Daveed Diggs fans?

81.8% of Daveed Diggs fans are female, 18.2% are male, with an average age of 38.5 years.

Which brands do Daveed Diggs fans like most?

Daveed Diggs fans show strongest brand affinity for Collectable (1.66×), Whataburger (1.79×), and Pillow (1.76×) over the country average.

Where do Daveed Diggs fans live in United States?

Daveed Diggs fans in United States are most concentrated in California (reach 150,064), Texas (reach 121,798), and Florida (reach 87,326). These three regions account for the largest share of the active audience.

What other brands do Daveed Diggs fans also like?

Beyond Daveed Diggs itself, the audience over-indexes on Whataburger (1.79×), Pillow (1.76×), Nebraska (1.98×), and Saving (2.05×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Daveed Diggs. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.