David Zwirner Audience in United States
David Zwirner has an estimated audience of 298,584 people in United States. 56.3% are female, 43.7% are male, average age 35.2. Top regions: New York, California, New Jersey. Top brand affinities: Capital One, Autism Awareness, CarGurus, Art exhibition, Bruce Willis.
The average David Zwirner fan in United States is 35.2 years old, more female, and lives primarily in New York. The audience is concentrated in New York, California, New Jersey. Top brand affinities include Capital One, Autism Awareness, CarGurus, with strongest over-indexing on Capital One (4.5× the country average). Demographically, the David Zwirner audience skews more female with an average age of 35.2, and over-indexes on personality traits such as Luxury Orientation, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Arts & Culture · Type: Brand · Subtype: Art center / gallery
Demographics of David Zwirner fans
| Metric | Value |
|---|---|
| Female | 56.3% |
| Male | 43.7% |
| Average age | 35.2 |
| Estimated audience size | 298,584 |
Audience persona
The typical David Zwirner fan in United States is more female, around 35.2 years old, with strong Luxury Orientation tendencies and a notable affinity for Capital One.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| New York | 223,938 | 20.81× |
| California | 90,895 | 2.77× |
| New Jersey | 31,638 | 4.17× |
| Florida | 7,542 | 0.37× |
| Texas | 7,498 | 0.29× |
| Pennsylvania | 6,929 | 0.69× |
| Massachusetts | 6,738 | 1.15× |
| Connecticut | 5,664 | 1.89× |
| Illinois | 4,677 | 0.47× |
| Virginia | 4,176 | 0.57× |
| Georgia | 3,497 | 0.38× |
| Maryland | 2,770 | 0.54× |
| Washington | 2,767 | 0.46× |
| North Carolina | 2,759 | 0.31× |
| Ohio | 2,168 | 0.24× |
| Michigan | 2,037 | 0.26× |
| Washington, District of Columbia | 1,873 | 2.09× |
| Oregon | 1,663 | 0.49× |
| Rhode Island | 1,619 | 1.7× |
| Colorado | 1,458 | 0.31× |
| Tennessee | 1,363 | 0.23× |
| Minnesota | 1,270 | 0.3× |
| Missouri | 1,245 | 0.26× |
| Arizona | 1,106 | 0.18× |
| Indiana | 989 | 0.18× |
| South Carolina | 981 | 0.22× |
| Louisiana | 961 | 0.25× |
| Maine | 936 | 0.88× |
| Wisconsin | 756 | 0.17× |
| New Mexico | 687 | 0.46× |
| Nevada | 685 | 0.24× |
| Utah | 672 | 0.25× |
| Vermont | 614 | 1.17× |
| Kentucky | 591 | 0.16× |
| Mississippi | 562 | 0.23× |
| New Hampshire | 559 | 0.47× |
| Oklahoma | 526 | 0.16× |
| Alabama | 501 | 0.12× |
| Kansas | 461 | 0.2× |
| Arkansas | 461 | 0.19× |
| Iowa | 438 | 0.18× |
| West Virginia | 428 | 0.31× |
| Alaska | 427 | 0.67× |
| Idaho | 395 | 0.26× |
| Hawaii | 378 | 0.29× |
| Nebraska | 374 | 0.25× |
| Montana | 373 | 0.45× |
| South Dakota | 368 | 0.53× |
| North Dakota | 358 | 0.58× |
| Delaware | 356 | 0.43× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Capital One | 4.5× | Business & Career |
| Autism Awareness | 9.96× | Health |
| CarGurus | 6.21× | Cars & Mobility |
| Art exhibition | 7.28× | Arts & Culture |
| Bruce Willis | 7.55× | Movies & TV |
| Planet Fitness | 4.12× | Sports |
| Diabetes mellitus awareness | 6.6× | Health |
| Google Maps | 3.86× | Internet & Social Media |
| Diaper bag | 5.63× | Kids & Family |
| Indeed.com | 3.43× | Business & Career |
| Singer-songwriter | 3.25× | Music & Radio |
| Contemporary art | 4.65× | Arts & Culture |
| Digital art | 5.46× | Arts & Culture |
| Microblogging | 6.83× | Technology & Electronics |
| Aaron Rodgers | 4.83× | Sports |
| Superman | 1.96× | Movies & TV |
| Horoscope | 6.69× | Health |
| DeviantArt | 4.98× | Internet & Social Media |
| Contemporary art gallery | 8.52× | Arts & Culture |
| Portrait painting | 8.66× | Arts & Culture |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Luxury Orientation | PREMIUM | 2.75 |
| LGBTQ+ Identity | OPEN | 2.56 |
| Design Affinity | PREMIUM | 2.56 |
| Urban Lifestyle | OPEN | 2.19 |
| Sustainability | BALANCE | 1.72 |
| Risk Appetite | THRILL | 1.71 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 57.5% |
| United Kingdom | 12.9% |
| France | 10.5% |
See David Zwirner audiences in other countries
More Art center / gallery audiences in United States
- Art Gallery of Ontario (174,269)
- Walker Art Gallery (164,687)
- Art Gallery of New South Wales (66,669)
- Art Gallery of Western Australia (63,976)
- Dulwich Picture Gallery (60,551)
Frequently asked questions
How many fans does David Zwirner have in United States?
David Zwirner has an estimated audience of 298,584 people in United States, concentrated in New York and California.
What is the gender split and age of David Zwirner fans?
56.3% of David Zwirner fans are female, 43.7% are male, with an average age of 35.2 years.
Which brands do David Zwirner fans like most?
David Zwirner fans show strongest brand affinity for Capital One (4.5×), Autism Awareness (9.96×), and CarGurus (6.21×) over the country average.
Where do David Zwirner fans live in United States?
David Zwirner fans in United States are most concentrated in New York (reach 223,938), California (reach 90,895), and New Jersey (reach 31,638). These three regions account for the largest share of the active audience.
What other brands do David Zwirner fans also like?
Beyond David Zwirner itself, the audience over-indexes on Autism Awareness (9.96×), CarGurus (6.21×), Art exhibition (7.28×), and Bruce Willis (7.55×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for David Zwirner. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.