Death Becomes Her Audience in United States

Death Becomes Her logo

Death Becomes Her has an estimated audience of 2,623,321 people in United States. 89.0% are female, 11.0% are male, average age 37.8. Top regions: New York, California, Texas. Top brand affinities: Google Maps, Meryl Streep, Capital One, Indeed.com, Beetlejuice.

The average Death Becomes Her fan in United States is 37.8 years old, more female, and lives primarily in New York. The audience is concentrated in New York, California, Texas. Top brand affinities include Google Maps, Meryl Streep, Capital One, with strongest over-indexing on Google Maps (6.2× the country average). Demographically, the Death Becomes Her audience skews more female with an average age of 37.8, and over-indexes on personality traits such as Extroversion, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series

Demographics of Death Becomes Her fans

Demographic split for Death Becomes Her audience in United States
MetricValue
Female89.0%
Male11.0%
Average age37.8
Estimated audience size2,623,321

Audience persona

The typical Death Becomes Her fan in United States is more female, around 37.8 years old, with strong Extroversion tendencies and a notable affinity for Google Maps.

Top regions in United States

Top regions ranked by reach for Death Becomes Her in United States
RegionReachAffinity
New York336,8252.3×
California324,9871.13×
Texas235,0691.04×
Florida171,1780.96×
Illinois129,1021.48×
Pennsylvania98,4931.12×
New Jersey92,6201.39×
Georgia81,6801.01×
Ohio77,6680.96×
North Carolina75,8490.96×
Virginia63,4730.99×
Michigan62,8670.92×
Washington56,9031.08×
Massachusetts56,6731.1×
Tennessee51,9160.99×
Arizona50,1690.94×
Maryland46,8001.04×
Colorado45,8681.11×
Indiana45,5280.95×
Missouri42,9321.02×
Oregon37,2991.24×
Louisiana34,3341.01×
South Carolina34,3290.87×
Wisconsin34,2420.87×
Minnesota33,6200.89×
Kentucky33,3541.01×
Oklahoma31,1611.07×
Connecticut30,9931.18×
Alabama29,6850.81×
Utah26,5561.13×
Nevada24,8130.98×
Arkansas19,3510.9×
Kansas18,4660.89×
Iowa17,5870.81×
Mississippi17,0170.79×
New Mexico13,2791.01×
Idaho11,9650.91×
West Virginia10,9580.9×
Nebraska10,5760.8×
Washington, District of Columbia9,9461.26×
New Hampshire9,1980.89×
Maine8,9540.95×
Rhode Island8,4351.01×
Hawaii8,2840.73×
Montana6,3170.87×
Delaware6,0520.84×
Alaska4,7880.85×
Vermont4,4060.96×
South Dakota4,3800.72×
North Dakota3,6590.68×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Death Becomes Her audience
BrandAffinityCategory
Google Maps6.2×Internet & Social Media
Meryl Streep21.28×Movies & TV
Capital One5.9×Business & Career
Indeed.com5.96×Business & Career
Beetlejuice5.81×Movies & TV
Google News6.71×News
Scooby-Doo5.83×Movies & TV
Circle K7.29×Shopping
Zootopia12.45×Movies & TV
Kia Sportage20×Cars & Mobility
CarGurus5.54×Cars & Mobility
Diane Keaton5.69×Movies & TV
Enterprise Rent-A-Car5.53×Cars & Mobility
Superman2.44×Movies & TV
DeviantArt6.24×Internet & Social Media
Bruce Willis6.26×Movies & TV
Harry Potter2.93×Movies & TV
AccuWeather5.17×Home & Garden
Aaron Rodgers5.08×Sports
Khan Academy6.41×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Death Becomes Her audience
TraitClusterScore
ExtroversionTHRILL1.87
LGBTQ+ IdentityOPEN1.46
Social Media UsageJOY1.32
Early Adopter MentalityPOWER1.19
Community OrientationOPEN1.18
CreativityOPEN1.16

Worldwide distribution

Worldwide audience distribution share by country for Death Becomes Her
CountryShare
United States54.9%
India5.3%
Germany5.1%

See Death Becomes Her audiences in other countries

More Movies & TV audiences in United States

Frequently asked questions

How many fans does Death Becomes Her have in United States?

Death Becomes Her has an estimated audience of 2,623,321 people in United States, concentrated in New York and California.

What is the gender split and age of Death Becomes Her fans?

89.0% of Death Becomes Her fans are female, 11.0% are male, with an average age of 37.8 years.

Which brands do Death Becomes Her fans like most?

Death Becomes Her fans show strongest brand affinity for Google Maps (6.2×), Meryl Streep (21.28×), and Capital One (5.9×) over the country average.

Where do Death Becomes Her fans live in United States?

Death Becomes Her fans in United States are most concentrated in New York (reach 336,825), California (reach 324,987), and Texas (reach 235,069). These three regions account for the largest share of the active audience.

What other brands do Death Becomes Her fans also like?

Beyond Death Becomes Her itself, the audience over-indexes on Meryl Streep (21.28×), Capital One (5.9×), Indeed.com (5.96×), and Beetlejuice (5.81×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Death Becomes Her. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.