Death Becomes Her Audience in United States

Death Becomes Her has an estimated audience of 2,623,321 people in United States. 89.0% are female, 11.0% are male, average age 37.8. Top regions: New York, California, Texas. Top brand affinities: Elsword, Grinch, Goop, Wok, Governor of Michigan.
The average Death Becomes Her fan in United States is 37.8 years old, more female, and lives primarily in New York. The audience is concentrated in New York, California, Texas. Top brand affinities include Elsword, Grinch, Goop, with strongest over-indexing on Elsword (20× the country average). Demographically, the Death Becomes Her audience skews more female with an average age of 37.8, and over-indexes on personality traits such as Extroversion, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Movies & TV · Type: Movie / TV Show / Series
Demographics of Death Becomes Her fans
| Metric | Value |
|---|---|
| Female | 89.0% |
| Male | 11.0% |
| Average age | 37.8 |
| Estimated audience size | 2,623,321 |
Audience persona
The typical Death Becomes Her fan in United States is more female, around 37.8 years old, with strong Extroversion tendencies and a notable affinity for Elsword.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| New York | 336,825 | 2.3× |
| California | 324,987 | 1.13× |
| Texas | 235,069 | 1.04× |
| Florida | 171,178 | 0.96× |
| Illinois | 129,102 | 1.48× |
| Pennsylvania | 98,493 | 1.12× |
| New Jersey | 92,620 | 1.39× |
| Georgia | 81,680 | 1.01× |
| Ohio | 77,668 | 0.96× |
| North Carolina | 75,849 | 0.96× |
| Virginia | 63,473 | 0.99× |
| Michigan | 62,867 | 0.92× |
| Washington | 56,903 | 1.08× |
| Massachusetts | 56,673 | 1.1× |
| Tennessee | 51,916 | 0.99× |
| Arizona | 50,169 | 0.94× |
| Maryland | 46,800 | 1.04× |
| Colorado | 45,868 | 1.11× |
| Indiana | 45,528 | 0.95× |
| Missouri | 42,932 | 1.02× |
| Oregon | 37,299 | 1.24× |
| Louisiana | 34,334 | 1.01× |
| South Carolina | 34,329 | 0.87× |
| Wisconsin | 34,242 | 0.87× |
| Minnesota | 33,620 | 0.89× |
| Kentucky | 33,354 | 1.01× |
| Oklahoma | 31,161 | 1.07× |
| Connecticut | 30,993 | 1.18× |
| Alabama | 29,685 | 0.81× |
| Utah | 26,556 | 1.13× |
| Nevada | 24,813 | 0.98× |
| Arkansas | 19,351 | 0.9× |
| Kansas | 18,466 | 0.89× |
| Iowa | 17,587 | 0.81× |
| Mississippi | 17,017 | 0.79× |
| New Mexico | 13,279 | 1.01× |
| Idaho | 11,965 | 0.91× |
| West Virginia | 10,958 | 0.9× |
| Nebraska | 10,576 | 0.8× |
| Washington, District of Columbia | 9,946 | 1.26× |
| New Hampshire | 9,198 | 0.89× |
| Maine | 8,954 | 0.95× |
| Rhode Island | 8,435 | 1.01× |
| Hawaii | 8,284 | 0.73× |
| Montana | 6,317 | 0.87× |
| Delaware | 6,052 | 0.84× |
| Alaska | 4,788 | 0.85× |
| Vermont | 4,406 | 0.96× |
| South Dakota | 4,380 | 0.72× |
| North Dakota | 3,659 | 0.68× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Elsword | 20× | Games |
| Grinch | 4.7× | Movies & TV |
| Goop | 6.18× | Internet & Social Media |
| Wok | 6.07× | Food & Beverages |
| Governor of Michigan | 5.96× | Politics & Society |
| Gran Torino | 5.49× | Movies & TV |
| Vocal harmony | 3.24× | Music & Radio |
| Google Photos | 1.73× | Technology & Electronics |
| Google Home | 4.48× | Technology & Electronics |
| Historic site | 2.88× | Arts & Culture |
| Mathcore | 5.41× | Music & Radio |
| Grace Slick | 5.79× | Music & Radio |
| Home staging | 3.21× | Home & Garden |
| Hibachi | 4.69× | Food & Beverages |
| No Escape (1994 film) | 6.52× | Movies & TV |
| headspace | 5.2× | Health |
| Hipster | 5.2× | Politics & Society |
| La Jolla | 4.89× | Travel & Leisure |
| Fairy godmother | 3.85× | Literature |
| Harlow | 5.97× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Extroversion | THRILL | 1.87 |
| LGBTQ+ Identity | OPEN | 1.46 |
| Social Media Usage | JOY | 1.32 |
| Early Adopter Mentality | POWER | 1.19 |
| Community Orientation | OPEN | 1.18 |
| Creativity | OPEN | 1.16 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 54.9% |
| India | 5.3% |
| Germany | 5.1% |
See Death Becomes Her audiences in other countries
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Frequently asked questions
How many fans does Death Becomes Her have in United States?
Death Becomes Her has an estimated audience of 2,623,321 people in United States, concentrated in New York and California.
What is the gender split and age of Death Becomes Her fans?
89.0% of Death Becomes Her fans are female, 11.0% are male, with an average age of 37.8 years.
Which brands do Death Becomes Her fans like most?
Death Becomes Her fans show strongest brand affinity for Elsword (20×), Grinch (4.7×), and Goop (6.18×) over the country average.
Where do Death Becomes Her fans live in United States?
Death Becomes Her fans in United States are most concentrated in New York (reach 336,825), California (reach 324,987), and Texas (reach 235,069). These three regions account for the largest share of the active audience.
What other brands do Death Becomes Her fans also like?
Beyond Death Becomes Her itself, the audience over-indexes on Grinch (4.7×), Goop (6.18×), Wok (6.07×), and Governor of Michigan (5.96×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Death Becomes Her. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.