Denison University Audience in United States
Denison University has an estimated audience of 328,305 people in United States. 74.3% are female, 25.7% are male, average age 45.1. Top regions: Ohio, California, New York. Top brand affinities: headspace, Urban horticulture, Google Photos, Historic site, Bell Helmets.
The average Denison University fan in United States is 45.1 years old, more female, and lives primarily in Ohio. The audience is concentrated in Ohio, California, New York. Top brand affinities include headspace, Urban horticulture, Google Photos, with strongest over-indexing on headspace (36.7× the country average). Demographically, the Denison University audience skews more female with an average age of 45.1, and over-indexes on personality traits such as Extroversion, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Business & Career · Type: POI · Subtype: University
Demographics of Denison University fans
| Metric | Value |
|---|---|
| Female | 74.3% |
| Male | 25.7% |
| Average age | 45.1 |
| Estimated audience size | 328,305 |
Audience persona
The typical Denison University fan in United States is more female, around 45.1 years old, with strong Extroversion tendencies and a notable affinity for headspace.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Ohio | 87,799 | 8.68× |
| California | 21,822 | 0.6× |
| New York | 20,734 | 1.13× |
| Illinois | 20,367 | 1.86× |
| Pennsylvania | 16,951 | 1.53× |
| Texas | 13,474 | 0.48× |
| Florida | 12,633 | 0.57× |
| Massachusetts | 12,339 | 1.91× |
| Michigan | 11,796 | 1.37× |
| Virginia | 10,009 | 1.25× |
| New Jersey | 9,934 | 1.19× |
| Indiana | 9,441 | 1.57× |
| North Carolina | 8,675 | 0.88× |
| Maryland | 8,379 | 1.48× |
| Georgia | 7,135 | 0.71× |
| Connecticut | 6,266 | 1.9× |
| Kentucky | 5,868 | 1.43× |
| Colorado | 5,157 | 1× |
| Tennessee | 5,131 | 0.78× |
| Minnesota | 4,282 | 0.91× |
| Missouri | 3,950 | 0.75× |
| Washington | 3,664 | 0.56× |
| Wisconsin | 3,463 | 0.7× |
| South Carolina | 3,303 | 0.67× |
| Arizona | 2,751 | 0.41× |
| Oregon | 2,479 | 0.66× |
| Washington, District of Columbia | 2,462 | 2.5× |
| West Virginia | 2,423 | 1.58× |
| Alabama | 1,807 | 0.39× |
| Louisiana | 1,644 | 0.39× |
| Iowa | 1,512 | 0.56× |
| New Hampshire | 1,471 | 1.14× |
| Kansas | 1,298 | 0.5× |
| Maine | 1,179 | 1× |
| Oklahoma | 1,153 | 0.32× |
| Rhode Island | 1,091 | 1.04× |
| Arkansas | 1,002 | 0.37× |
| Utah | 968 | 0.33× |
| Nevada | 931 | 0.29× |
| Mississippi | 857 | 0.32× |
| Delaware | 780 | 0.86× |
| Vermont | 702 | 1.22× |
| Idaho | 645 | 0.39× |
| New Mexico | 581 | 0.35× |
| Nebraska | 571 | 0.35× |
| Hawaii | 563 | 0.4× |
| Montana | 360 | 0.4× |
| South Dakota | 281 | 0.37× |
| Alaska | 215 | 0.31× |
| North Dakota | 195 | 0.29× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| headspace | 36.7× | Health |
| Urban horticulture | 7.33× | Home & Garden |
| Google Photos | 4.19× | Technology & Electronics |
| Historic site | 6.41× | Arts & Culture |
| Bell Helmets | 25.78× | Cars & Mobility |
| Israel | 2.14× | Travel & Leisure |
| Elsword | 14.5× | Games |
| Hocus Pocus | 3.93× | Movies & TV |
| Mangaka | 2.64× | Literature |
| The Kessler | 17.25× | Arts & Culture |
| Kansas | 1.52× | Travel & Leisure |
| Jeep Wagoneer | 3.09× | Cars & Mobility |
| edureka | 18.49× | Business & Career |
| Home staging | 2.59× | Home & Garden |
| San Gil | 3.18× | Travel & Leisure |
| Keegan Bradley | 3.2× | Sports |
| Nebraska Cornhuskers football | 1.53× | Sports |
| Iron Man (film) | 2.03× | Movies & TV |
| Cam Ward | 1.59× | Sports |
| Steampunk | 1.97× | Fashion & Accessoires |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Extroversion | THRILL | 1.32 |
| Indulgence | JOY | 1.29 |
| Tradition | CONSERVATISM | 1.24 |
| Creativity | OPEN | 1.21 |
| Community Orientation | OPEN | 1.17 |
| Pet Ownership | JOY | 1.16 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 75.9% |
| Canada | 9.2% |
| Germany | 2.1% |
See Denison University audiences in other countries
More University audiences in United States
- Ohio State University (9,090,455)
- University of Texas at Austin (8,908,722)
- Harvard University (7,358,517)
- University of Florida (6,848,731)
- University of California, Los Angeles (6,780,551)
Frequently asked questions
How many fans does Denison University have in United States?
Denison University has an estimated audience of 328,305 people in United States, concentrated in Ohio and California.
What is the gender split and age of Denison University fans?
74.3% of Denison University fans are female, 25.7% are male, with an average age of 45.1 years.
Which brands do Denison University fans like most?
Denison University fans show strongest brand affinity for headspace (36.7×), Urban horticulture (7.33×), and Google Photos (4.19×) over the country average.
Where do Denison University fans live in United States?
Denison University fans in United States are most concentrated in Ohio (reach 87,799), California (reach 21,822), and New York (reach 20,734). These three regions account for the largest share of the active audience.
What other brands do Denison University fans also like?
Beyond Denison University itself, the audience over-indexes on Urban horticulture (7.33×), Google Photos (4.19×), Historic site (6.41×), and Bell Helmets (25.78×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Denison University. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.