A data profile of the people who buy, follow and care about Dew Tour in United States — modelled from more than twelve digital signal sources. Dew Tour has an estimated audience of 520,979 people in United States.
The average Dew Tour fan in United States is 33.1 years old, more male, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include DeviantArt, Jonah Hill, Volcom, with strongest over-indexing on DeviantArt (20.89× the country average).
Demographically, the Dew Tour audience skews more male with an average age of 33.1, and over-indexes on personality traits such as Indulgence, Risk Appetite.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Dew Tour fan in United States is more male, around 33.1 years old, with strong Indulgence tendencies and a notable affinity for DeviantArt.
The key figures that characterise the Dew Tour profile in United States.
30.5% are female, 69.5% are male, average age 33.1.
| Metric | Value |
|---|---|
| Female | 30.5% |
| Male | 69.5% |
| Average age | 33.1 |
| Estimated audience size | 520,979 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 27% | |
| 20-29 | 35% | |
| 30-39 | 18% | |
| 40-49 | 11% | |
| 50+ | 10% |
of the worldwide Dew Tour audience comes from United States.
| Country | Share |
|---|---|
| United States | 62.4% |
| United Kingdom | 4.8% |
| Japan | 4.5% |
Where the Dew Tour audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Colorado | ~20K | 2.06× | |
| 02 | Vermont | ~1K | 1.63× | |
| 03 | Montana | ~2K | 1.25× | |
| 04 | Alaska | ~1K | 1.22× | |
| 05 | Iowa | ~5K | 1.20× | |
| 06 | North Dakota | ~1K | 1.17× | |
| 07 | Utah | ~5K | 1.16× | |
| 08 | Delaware | ~2K | 1.16× | |
| 09 | South Dakota | ~1K | 1.16× | |
| 10 | Rhode Island | ~2K | 1.08× | |
| 11 | Maine | ~2K | 1.07× | |
| 12 | Nebraska | ~3K | 1.06× | |
| 13 | Idaho | ~3K | 1.06× | |
| 14 | New Hampshire | ~2K | 1.06× | |
| 15 | Washington, District of Columbia | ~2K | 1.06× | |
| 16 | West Virginia | ~3K | 1.05× | |
| 17 | Hawaii | ~2K | 1.05× | |
| 18 | New Mexico | ~3K | 1.03× | |
| 19 | Oregon | ~6K | 1.02× | |
| 20 | Mississippi | ~4K | 0.97× | |
| 21 | Kansas | ~4K | 0.97× | |
| 22 | Arkansas | ~4K | 0.96× | |
| 23 | Kentucky | ~6K | 0.94× | |
| 24 | Oklahoma | ~5K | 0.93× | |
| 25 | Connecticut | ~5K | 0.93× | |
| 26 | Nevada | ~5K | 0.93× | |
| 27 | Louisiana | ~6K | 0.92× | |
| 28 | Alabama | ~7K | 0.91× | |
| 29 | Maryland | ~8K | 0.90× | |
| 30 | South Carolina | ~7K | 0.90× | |
| 31 | Wisconsin | ~7K | 0.89× | |
| 32 | Indiana | ~8K | 0.88× | |
| 33 | Missouri | ~7K | 0.88× | |
| 34 | Minnesota | ~7K | 0.88× | |
| 35 | Tennessee | ~9K | 0.87× | |
| 36 | Arizona | ~9K | 0.85× | |
| 37 | Massachusetts | ~9K | 0.85× | |
| 38 | Georgia | ~10K | 0.84× | |
| 39 | Washington | ~9K | 0.84× | |
| 40 | Michigan | ~10K | 0.83× | |
| 41 | Virginia | ~10K | 0.83× | |
| 42 | North Carolina | ~10K | 0.82× | |
| 43 | New Jersey | ~10K | 0.82× | |
| 44 | Ohio | ~10K | 0.81× | |
| 45 | Pennsylvania | ~10K | 0.79× | |
| 46 | Illinois | ~10K | 0.78× | |
| 47 | Texas | ~30K | 0.71× | |
| 48 | Florida | ~20K | 0.70× | |
| 49 | New York | ~20K | 0.70× | |
| 50 | California | ~30K | 0.60× |
The strongest cross-interests of the Dew Tour audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Rodney Mullen | Sports | 72.03× | ||
| 02 | Takashi Murakami | Arts & Culture | 51.34× | ||
| 03 | Nyjah Huston | Sports | 50.93× | ||
| 04 | Bowling for Soup | Music & Radio | 42.49× | ||
| 05 | Volcom | Fashion & Accessoires | 39.90× | ||
| 06 | Van Gogh Museum | Arts & Culture | 34.99× | ||
| 07 | RVCA | Fashion & Accessoires | 29.89× | ||
| 08 | Jonah Hill | Movies & TV | 26.93× | ||
| 09 | Bam Margera | Movies & TV | 22.17× | ||
| 10 | Tony Hawk | Sports | 21.49× | ||
| 11 | DeviantArt | Internet & Social Media | 20.89× | ||
| 12 | Nike Skateboarding | Sports | 20.04× | ||
| 13 | Hayley Williams | Music & Radio | 18.24× | ||
| 14 | DC Shoes | Fashion & Accessoires | 18.13× | ||
| 15 | Seth Green | Movies & TV | 15.83× | ||
| 16 | MGMT | Music & Radio | 15.80× | ||
| 17 | Pedro Pascal | Movies & TV | 15.01× | ||
| 18 | BMX | Sports | 12.99× | ||
| 19 | Zumiez | Sports | 10.69× | ||
| 20 | Extreme sport | Sports | 5.47× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Indulgence | JOY | 2.46× | |
| Risk Appetite | THRILL | 2.29× | |
| Patriotism | CONSERVATISM | 1.88× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Quality Awareness | PREMIUM | 0.61× | |
| Creativity | OPEN | 0.72× | |
| Healthy Lifestyle | BALANCE | 0.83× |
Dew Tour has an estimated audience of 520,979 people in United States, concentrated in California and Texas.
30.5% of Dew Tour fans are female, 69.5% are male, with an average age of 33.1 years.
Dew Tour fans show strongest brand affinity for DeviantArt (20.89×), Jonah Hill (26.93×), and Volcom (39.9×) over the country average.
Dew Tour fans in United States are most concentrated in California (reach ~30K), Texas (reach ~30K), and Florida (reach ~20K). These three regions account for the largest share of the active audience.
Beyond Dew Tour itself, the audience over-indexes on Jonah Hill (26.93×), Volcom (39.9×), Pedro Pascal (15.01×), and Takashi Murakami (51.34×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Dew Tour. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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