A data profile of the people who buy, follow and care about Diamond Ring in United States — modelled from more than twelve digital signal sources. Diamond Ring has an estimated audience of 929,881 people in United States.
The average Diamond Ring fan in United States is 33.0 years old, more female, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Campmor, Poseidon (film), The RealReal, with strongest over-indexing on Campmor (429.45× the country average).
Demographically, the Diamond Ring audience skews more female with an average age of 33.0, and over-indexes on personality traits such as Luxury Orientation, Healthy Lifestyle.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Diamond Ring fan in United States is more female, around 33.0 years old, with strong Luxury Orientation tendencies and a notable affinity for Campmor.
The key figures that characterise the Diamond Ring profile in United States.
76.7% are female, 23.3% are male, average age 33.0.
| Metric | Value |
|---|---|
| Female | 76.7% |
| Male | 23.3% |
| Average age | 33.0 |
| Estimated audience size | 929,881 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 35% | |
| 20-29 | 25% | |
| 30-39 | 16% | |
| 40-49 | 14% | |
| 50+ | 10% |
Where the Diamond Ring audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Louisiana | ~20K | 1.99× | |
| 02 | Mississippi | ~10K | 1.41× | |
| 03 | Ohio | ~40K | 1.32× | |
| 04 | Alabama | ~20K | 1.31× | |
| 05 | New York | ~70K | 1.29× | |
| 06 | Kentucky | ~20K | 1.29× | |
| 07 | North Carolina | ~40K | 1.27× | |
| 08 | Tennessee | ~20K | 1.22× | |
| 09 | Nevada | ~10K | 1.22× | |
| 10 | West Virginia | ~5K | 1.22× | |
| 11 | Illinois | ~40K | 1.21× | |
| 12 | California | ~100K | 1.19× | |
| 13 | Georgia | ~30K | 1.18× | |
| 14 | Michigan | ~30K | 1.12× | |
| 15 | Indiana | ~20K | 1.12× | |
| 16 | Florida | ~70K | 1.11× | |
| 17 | Arkansas | ~8K | 1.10× | |
| 18 | Texas | ~90K | 1.07× | |
| 19 | Pennsylvania | ~30K | 1.07× | |
| 20 | Maryland | ~20K | 1.07× | |
| 21 | Colorado | ~20K | 1.07× | |
| 22 | Virginia | ~20K | 1.06× | |
| 23 | Arizona | ~20K | 1.05× | |
| 24 | South Carolina | ~10K | 1.04× | |
| 25 | Missouri | ~20K | 1.03× | |
| 26 | Massachusetts | ~20K | 1.00× | |
| 27 | New Mexico | ~5K | 0.99× | |
| 28 | Connecticut | ~9K | 0.98× | |
| 29 | New Jersey | ~20K | 0.97× | |
| 30 | Iowa | ~7K | 0.97× | |
| 31 | Washington | ~20K | 0.93× | |
| 32 | Maine | ~3K | 0.91× | |
| 33 | Delaware | ~2K | 0.91× | |
| 34 | Oklahoma | ~9K | 0.89× | |
| 35 | Wisconsin | ~10K | 0.88× | |
| 36 | Rhode Island | ~3K | 0.87× | |
| 37 | Minnesota | ~10K | 0.86× | |
| 38 | New Hampshire | ~3K | 0.85× | |
| 39 | Washington, District of Columbia | ~2K | 0.85× | |
| 40 | Kansas | ~6K | 0.83× | |
| 41 | Hawaii | ~3K | 0.79× | |
| 42 | Alaska | ~2K | 0.78× | |
| 43 | Utah | ~6K | 0.77× | |
| 44 | Idaho | ~4K | 0.77× | |
| 45 | Nebraska | ~4K | 0.76× | |
| 46 | South Dakota | ~2K | 0.74× | |
| 47 | North Dakota | ~1K | 0.74× | |
| 48 | Vermont | ~1K | 0.74× | |
| 49 | Oregon | ~8K | 0.73× | |
| 50 | Montana | ~2K | 0.72× |
The strongest cross-interests of the Diamond Ring audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Campmor | Home & Garden | 429.45× | ||
| 02 | vijay tv | Movies & TV | 57.80× | ||
| 03 | Sanjay Leela Bhansali | Movies & TV | 55.55× | ||
| 04 | Varun Dhawan | Movies & TV | 34.65× | ||
| 05 | gold necklaces | Fashion & Accessoires | 33.69× | ||
| 06 | BaubleBar | Shopping | 26.24× | ||
| 07 | Manpower Inc. | Business & Career | 22.57× | ||
| 08 | Poseidon (film) | Movies & TV | 21.98× | ||
| 09 | The RealReal | Fashion & Accessoires | 20.43× | ||
| 10 | Watch (TV channel) | Movies & TV | 19.20× | ||
| 11 | Gold Jewelry | Fashion & Accessoires | 19.16× | ||
| 12 | Chrono24 | Shopping | 16.75× | ||
| 13 | Mattress Warehouse | Home & Garden | 13.64× | ||
| 14 | Kay Jewelers | Fashion & Accessoires | 8.57× | ||
| 15 | Zales | Fashion & Accessoires | 8.46× | ||
| 16 | Art jewelry | Fashion & Accessoires | 8.42× | ||
| 17 | Luxury Watches | Fashion & Accessoires | 8.42× | ||
| 18 | Unique Gifts | Shopping | 7.82× | ||
| 19 | Luxury | Fashion & Accessoires | 7.30× | ||
| 20 | Luxury Lifestyle | Shopping | 5.82× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 4.01× | |
| Healthy Lifestyle | BALANCE | 1.75× | |
| Design Affinity | PREMIUM | 1.67× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Convenience Orientation | PREMIUM | 0.73× | |
| DIY Mentality | THRILL | 0.81× | |
| Need for Security | CONSERVATISM | 0.83× |
Diamond Ring has an estimated audience of 929,881 people in United States, concentrated in California and Texas.
76.7% of Diamond Ring fans are female, 23.3% are male, with an average age of 33.0 years.
Diamond Ring fans show strongest brand affinity for Campmor (429.45×), Poseidon (film) (21.98×), and The RealReal (20.43×) over the country average.
Diamond Ring fans in United States are most concentrated in California (reach ~100K), Texas (reach ~90K), and Florida (reach ~70K). These three regions account for the largest share of the active audience.
Beyond Diamond Ring itself, the audience over-indexes on Poseidon (film) (21.98×), The RealReal (20.43×), BaubleBar (26.24×), and gold necklaces (33.69×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Diamond Ring. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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