Manpower Inc. Audience in United States

Manpower Inc. logo

Manpower Inc. has an estimated audience of 749,500 people in United States. 57.9% are female, 42.1% are male, average age 36.2. Top regions: Michigan, Texas, California. Top brand affinities: Kendra Scott, GILT, Cam Ward, edureka, Jesse Plemons.

The average Manpower Inc. fan in United States is 36.2 years old, more female, and lives primarily in Michigan. The audience is concentrated in Michigan, Texas, California. Top brand affinities include Kendra Scott, GILT, Cam Ward, with strongest over-indexing on Kendra Scott (3.56× the country average). Demographically, the Manpower Inc. audience skews more female with an average age of 36.2, and over-indexes on personality traits such as Career Orientation, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Business & Career · Type: Brand

Demographics of Manpower Inc. fans

Demographic split for Manpower Inc. audience in United States
MetricValue
Female57.9%
Male42.1%
Average age36.2
Estimated audience size749,500

Audience persona

The typical Manpower Inc. fan in United States is more female, around 36.2 years old, with strong Career Orientation tendencies and a notable affinity for Kendra Scott.

Top regions in United States

Top regions ranked by reach for Manpower Inc. in United States
RegionReachAffinity
Michigan63,2513.23×
Texas61,5010.95×
California61,3790.74×
Illinois52,7002.11×
Florida40,2130.79×
Pennsylvania38,9271.54×
Tennessee33,3202.22×
Indiana31,0392.27×
Missouri30,2122.5×
North Carolina29,5181.31×
New York26,8180.64×
Ohio21,0490.91×
Wisconsin20,8701.85×
Nevada19,5032.69×
Georgia18,3130.79×
Kentucky16,3811.74×
Arizona15,7691.03×
West Virginia14,0194.02×
Virginia12,4570.68×
New Jersey12,3350.65×
Washington11,1740.74×
Louisiana10,3261.07×
South Carolina9,5840.85×
Arkansas9,5201.54×
Maryland8,9880.7×
Massachusetts8,1520.55×
Minnesota7,7280.72×
Colorado7,3040.62×
Alabama7,0370.67×
Kansas5,9121×
Iowa5,7840.94×
Mississippi5,3220.86×
Oklahoma5,2800.63×
Oregon4,8790.57×
Utah3,7960.57×
Connecticut3,6630.49×
Maine2,9031.08×
New Mexico2,4050.64×
Nebraska1,6400.44×
Wyoming1,6011.44×
Rhode Island1,4570.61×
Idaho1,4110.38×
Washington, District of Columbia1,3750.61×
Delaware1,1010.53×
New Hampshire9800.33×
Hawaii8010.25×
Vermont5010.38×
South Dakota4310.25×
Montana4170.2×
North Dakota3300.21×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Manpower Inc. audience
BrandAffinityCategory
Kendra Scott3.56×Fashion & Accessoires
GILT11.98×Shopping
Cam Ward3.41×Sports
edureka31.55×Business & Career
Jesse Plemons2.95×Movies & TV
Mount Kilimanjaro14.02×Travel & Leisure
UK garage4.5×Music & Radio
Nebraska Cornhuskers football2.79×Sports
Nantes6.7×Travel & Leisure
Mangaka2.74×Literature
Jaws2.92×Movies & TV
Mothercare1.72×Kids & Family
Isometric exercise4.63×Sports
Software widget7.58×Technology & Electronics
Queens College, City University of New York3.63×Business & Career
Information sensitivity4.37×Technology & Electronics
Home staging2.58×Home & Garden
Leverage (TV series)3.03×Movies & TV
Stamp collecting2.19×Home & Garden
Electrolyte2.07×Health

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Manpower Inc. audience
TraitClusterScore
Career OrientationPOWER6.61
Luxury OrientationPREMIUM2.5
Risk AppetiteTHRILL2.38
Need for SecurityCONSERVATISM1.62
Family OrientationCONSERVATISM1.6
Social Media UsageJOY1.5

Worldwide distribution

Worldwide audience distribution share by country for Manpower Inc.
CountryShare
Italy17.8%
France17.3%
United States11.2%

See Manpower Inc. audiences in other countries

More Business & Career audiences in United States

Frequently asked questions

How many fans does Manpower Inc. have in United States?

Manpower Inc. has an estimated audience of 749,500 people in United States, concentrated in Michigan and Texas.

What is the gender split and age of Manpower Inc. fans?

57.9% of Manpower Inc. fans are female, 42.1% are male, with an average age of 36.2 years.

Which brands do Manpower Inc. fans like most?

Manpower Inc. fans show strongest brand affinity for Kendra Scott (3.56×), GILT (11.98×), and Cam Ward (3.41×) over the country average.

Where do Manpower Inc. fans live in United States?

Manpower Inc. fans in United States are most concentrated in Michigan (reach 63,251), Texas (reach 61,501), and California (reach 61,379). These three regions account for the largest share of the active audience.

What other brands do Manpower Inc. fans also like?

Beyond Manpower Inc. itself, the audience over-indexes on GILT (11.98×), Cam Ward (3.41×), edureka (31.55×), and Jesse Plemons (2.95×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Manpower Inc.. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.