Diner Dash Audience in United States

Diner Dash logo

Diner Dash has an estimated audience of 597,937 people in United States. 69.9% are female, 30.1% are male, average age 26.1. Top regions: California, Texas, New York. Top brand affinities: La Jolla, Home staging, Noodle (Gorillaz), UK garage, Historic site.

The average Diner Dash fan in United States is 26.1 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include La Jolla, Home staging, Noodle (Gorillaz), with strongest over-indexing on La Jolla (10.8× the country average). Demographically, the Diner Dash audience skews more female with an average age of 26.1, and over-indexes on personality traits such as Luxury Orientation, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Games · Type: Video / Board Game · Subtype: Video game

Demographics of Diner Dash fans

Demographic split for Diner Dash audience in United States
MetricValue
Female69.9%
Male30.1%
Average age26.1
Estimated audience size597,937

Audience persona

The typical Diner Dash fan in United States is more female, around 26.1 years old, with strong Luxury Orientation tendencies and a notable affinity for La Jolla.

Top regions in United States

Top regions ranked by reach for Diner Dash in United States
RegionReachAffinity
California68,0341.03×
Texas53,5921.04×
New York40,2031.2×
Florida38,9190.96×
Ohio31,3411.7×
Illinois26,2361.32×
Georgia22,2121.21×
Pennsylvania20,8671.04×
North Carolina19,6231.09×
Michigan17,5281.12×
Virginia15,8111.09×
New Jersey15,4011.01×
Tennessee13,3321.11×
Arizona12,5081.02×
Washington12,4661.04×
Maryland12,3781.2×
Indiana11,4391.05×
Massachusetts11,3570.96×
Missouri11,0791.15×
Louisiana10,9711.42×
Alabama9,6281.15×
South Carolina8,9110.99×
Colorado8,1290.86×
Kentucky7,7081.03×
Oklahoma7,5081.13×
Wisconsin7,3810.82×
Oregon6,7990.99×
Minnesota6,7500.79×
Nevada6,2011.07×
Arkansas6,0901.24×
Connecticut5,7190.95×
Mississippi5,6501.15×
Kansas4,9101.04×
Utah4,5240.84×
Iowa3,7590.76×
Idaho2,7870.93×
New Mexico2,5880.86×
Hawaii2,4810.97×
West Virginia2,2640.81×
Maine2,2641.06×
Nebraska2,1030.7×
New Hampshire1,8090.77×
Rhode Island1,8010.95×
Washington, District of Columbia1,800
Delaware1,5150.92×
Alaska1,2320.96×
Montana1,1930.72×
North Dakota9180.75×
South Dakota9130.66×
Vermont7250.69×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Diner Dash audience
BrandAffinityCategory
La Jolla10.8×Travel & Leisure
Home staging4.04×Home & Garden
Noodle (Gorillaz)2.76×Music & Radio
UK garage3.82×Music & Radio
Historic site2.87×Arts & Culture
Monogram2.44×Home & Garden
Goop3.22×Internet & Social Media
Vocal harmony2.67×Music & Radio
Saving1.72×Business & Career
INQUIRER.net7.49×News
Grinch2.35×Movies & TV
Nebraska Cornhuskers football2.01×Sports
ElswordGames
Circular Quay20×Travel & Leisure
JDSU1.59×Business & Career
Jesse Plemons1.76×Movies & TV
Staycation1.63×Home & Garden
Hipster4.75×Politics & Society
Cam Ward1.79×Sports
The Wallflower (manga)8.06×Literature

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Diner Dash audience
TraitClusterScore
Luxury OrientationPREMIUM1.46
Risk AppetiteTHRILL1.27
ExtroversionTHRILL1.1
Price SensitivityPREMIUM1.06
Pet OwnershipJOY1.03
CreativityOPEN1.02

Worldwide distribution

Worldwide audience distribution share by country for Diner Dash
CountryShare
United States40.4%
Germany7.5%
India6.4%

See Diner Dash audiences in other countries

More Video game audiences in United States

Frequently asked questions

How many fans does Diner Dash have in United States?

Diner Dash has an estimated audience of 597,937 people in United States, concentrated in California and Texas.

What is the gender split and age of Diner Dash fans?

69.9% of Diner Dash fans are female, 30.1% are male, with an average age of 26.1 years.

Which brands do Diner Dash fans like most?

Diner Dash fans show strongest brand affinity for La Jolla (10.8×), Home staging (4.04×), and Noodle (Gorillaz) (2.76×) over the country average.

Where do Diner Dash fans live in United States?

Diner Dash fans in United States are most concentrated in California (reach 68,034), Texas (reach 53,592), and New York (reach 40,203). These three regions account for the largest share of the active audience.

What other brands do Diner Dash fans also like?

Beyond Diner Dash itself, the audience over-indexes on Home staging (4.04×), Noodle (Gorillaz) (2.76×), UK garage (3.82×), and Historic site (2.87×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Diner Dash. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.