Rascasse Audience Intelligence

Dragon Nest Audience in United States

A data profile of the people who buy, follow and care about Dragon Nest in United States — modelled from more than twelve digital signal sources. Dragon Nest has an estimated audience of 574,167 people in United States.

#253among Video game in United States#425among Video / Board Game in United States#716in Games

The average Dragon Nest fan in United States is 28.9 years old, more male, and lives primarily in Texas.

The audience is concentrated in Texas, California, New Jersey.

Top brand affinities include RuneScape, Diablo (series), Wii Sports, with strongest over-indexing on RuneScape (55.26× the country average).

Demographically, the Dragon Nest audience skews more male with an average age of 28.9, and over-indexes on personality traits such as Early Adopter Mentality, Individualism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Dragon Nest fan in United States is more male, around 28.9 years old, with strong Early Adopter Mentality tendencies and a notable affinity for RuneScape.

Category: Games · Type: Video / Board Game · Subtype: Video game

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Dragon Nest profile in United States.

Audience size
574K
in United States
Gender
28.9%♀
71.1% male
Age
28.9
average years
Country rank
#33717
Video / Board Game in United States
Fig. 01

Search interest · 12-month trend

-10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Dragon Nest fans

28.9% are female, 71.1% are male, average age 28.9.

Fig. 02

Gender split

28.9%
Female
71.1%
Male
Demographic split for Dragon Nest audience in United States
MetricValue
Female28.9%
Male71.1%
Average age28.9
Estimated audience size574,167
Fig. 03

Age distribution

Ø 28.9
average years
Age distribution of the Dragon Nest audience in United States
Age bracketShare%
16-1953%
20-2920%
30-3911%
40-498%
50+8%
Fig. 04

Worldwide distribution

33.0%

of the worldwide Dragon Nest audience comes from United States.

Worldwide audience distribution share by country for Dragon Nest
CountryShare
United States33.0%
Germany9.2%
Thailand5.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Dragon Nest audience in United States is strongest.

Fig. 05

Top regions by affinity

Dragon Nest fans by region: top regions in United States
#RegionReachAffinity×
01New Jersey~40K3.04×
02Texas~100K2.50×
03Washington~20K1.69×
04California~90K1.37×
05Hawaii~3K1.28×
06Arkansas~6K1.20×
07Nevada~7K1.17×
08Alaska~1K1.17×
09Oregon~7K1.07×
10New York~30K1.03×
11North Dakota~1K1.02×
12Vermont~1K1.01×
13New Hampshire~2K1.00×
14Virginia~10K0.99×
15Maryland~10K0.99×
16Massachusetts~10K0.98×
17Utah~5K0.98×
18South Dakota~1K0.98×
19Georgia~20K0.96×
20Oklahoma~6K0.96×
21Connecticut~5K0.95×
22Montana~2K0.95×
23Idaho~3K0.94×
24West Virginia~2K0.93×
25Rhode Island~2K0.93×
26Washington, District of Columbia~2K0.93×
27Delaware~1K0.93×
28Arizona~10K0.92×
29Kansas~4K0.92×
30Nebraska~3K0.92×
31Maine~2K0.92×
32Florida~40K0.91×
33Pennsylvania~20K0.91×
34Louisiana~7K0.91×
35Kentucky~7K0.91×
36Iowa~4K0.90×
37New Mexico~3K0.90×
38Minnesota~7K0.89×
39North Carolina~20K0.88×
40Mississippi~4K0.88×
41Missouri~8K0.87×
42Wisconsin~8K0.87×
43Alabama~7K0.87×
44Michigan~10K0.84×
45Colorado~8K0.84×
46Ohio~10K0.83×
47Tennessee~10K0.83×
48South Carolina~7K0.83×
49Illinois~20K0.82×
50Indiana~9K0.81×
Fig. 06

Affinity by region

Affinity by region — Dragon Nest, United States
0.81×1.00×3.04×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Dragon Nest audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Dragon Nest audience
#·InterestCategoryAffinity×
01Wii SportsGames99.42×
02Dragon Age: InquisitionGames88.05×
03Hyrule WarriorsGames72.52×
04RuneScapeGames55.26×
05Black DesertGames46.41×
06MapleStoryGames42.96×
07Dragon QuestGames38.52×
08WarframeGames28.74×
09Role-playingGames28.08×
10Diablo (series)Games26.17×
11quoraInternet & Social Media20.35×
12Group buyingShopping15.65×
13Final FantasyGames15.36×
14Action role-playing gameGames12.63×
15The Legend of ZeldaGames11.27×
16Magic: The GatheringGames10.89×
17Massively multiplayer online gamesGames9.16×
18Anime and manga fandomLiterature6.67×
19PokémonGames6.39×
20GameStopGames5.72×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Dragon Nest audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Dragon Nest audience · What stands out
TraitClusterDeviationScore
Early Adopter MentalityPOWER1.72×
IndividualismJOY1.42×
Social Media UsageJOY1.34×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Dragon Nest audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.56×
Design AffinityPREMIUM0.58×
Price SensitivityPREMIUM0.72×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Dragon Nest have in United States?

Dragon Nest has an estimated audience of 574,167 people in United States, concentrated in Texas and California.

02

What is the gender split and age of Dragon Nest fans?

28.9% of Dragon Nest fans are female, 71.1% are male, with an average age of 28.9 years.

03

Which brands do Dragon Nest fans like most?

Dragon Nest fans show strongest brand affinity for RuneScape (55.26×), Diablo (series) (26.17×), and Wii Sports (99.42×) over the country average.

04

Where do Dragon Nest fans live in United States?

Dragon Nest fans in United States are most concentrated in Texas (reach ~100K), California (reach ~90K), and New Jersey (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Dragon Nest fans also like?

Beyond Dragon Nest itself, the audience over-indexes on Diablo (series) (26.17×), Wii Sports (99.42×), Black Desert (46.41×), and Action role-playing game (12.63×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Video game audiences in United States

See Dragon Nest audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Dragon Nest. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →