Drake Waterfowl Systems Audience in United States

Drake Waterfowl Systems has an estimated audience of 820,722 people in United States. 24.0% are female, 76.0% are male, average age 35.4. Top regions: Georgia, Mississippi, Alabama. Top brand affinities: Ezra Miller, Google Maps, Honda Motorcycles, Bachelor of Business Administration, Aaron Rodgers.

The average Drake Waterfowl Systems fan in United States is 35.4 years old, more male, and lives primarily in Georgia. The audience is concentrated in Georgia, Mississippi, Alabama. Top brand affinities include Ezra Miller, Google Maps, Honda Motorcycles, with strongest over-indexing on Ezra Miller (39.47× the country average). Demographically, the Drake Waterfowl Systems audience skews more male with an average age of 35.4, and over-indexes on personality traits such as Patriotism, Pet Ownership. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Type: Brand

Demographics of Drake Waterfowl Systems fans

Demographic split for Drake Waterfowl Systems audience in United States
MetricValue
Female24.0%
Male76.0%
Average age35.4
Estimated audience size820,722

Audience persona

The typical Drake Waterfowl Systems fan in United States is more male, around 35.4 years old, with strong Patriotism tendencies and a notable affinity for Ezra Miller.

Top regions in United States

Top regions ranked by reach for Drake Waterfowl Systems in United States
RegionReachAffinity
Georgia52,0272.06×
Mississippi49,5957.33×
Alabama48,4884.23×
North Carolina43,2991.75×
Louisiana42,5234.02×
Tennessee42,3062.57×
Texas38,4700.55×
Arkansas35,0425.18×
South Carolina33,6932.73×
Florida28,7000.52×
Virginia21,6461.08×
Kentucky18,7481.82×
Illinois16,0170.59×
Missouri14,6331.11×
California11,6880.13×
Ohio10,7960.43×
Pennsylvania10,7360.39×
Oklahoma10,0291.1×
Michigan9,5040.44×
Indiana9,4680.63×
Wisconsin9,3210.75×
New York8,7980.19×
Maryland8,1860.58×
Minnesota6,9690.59×
Iowa5,1960.77×
Kansas4,9430.76×
Washington4,2810.26×
New Jersey3,2440.16×
Colorado3,2220.25×
Nebraska2,7720.67×
Oregon2,6000.28×
West Virginia2,5380.66×
Utah2,3780.32×
Delaware2,0980.93×
Idaho2,0560.5×
Massachusetts2,0090.12×
Arizona1,2400.07×
South Dakota1,1510.61×
Connecticut1,1480.14×
Nevada1,1300.14×
North Dakota1,1010.65×
Montana1,0520.46×
Maine1,0470.36×
Washington, District of Columbia9610.39×
New Mexico7490.18×
Vermont6840.47×
New Hampshire6810.21×
Wyoming4940.41×
Alaska4540.26×
Rhode Island3520.13×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Drake Waterfowl Systems audience
BrandAffinityCategory
Ezra Miller39.47×Movies & TV
Google Maps5.88×Internet & Social Media
Honda Motorcycles25.31×Cars & Mobility
Bachelor of Business Administration41.03×Business & Career
Aaron Rodgers6.88×Sports
CarGurus5.46×Cars & Mobility
Angling8.57×Sports
AccuWeather5.86×Home & Garden
Indeed.com3.51×Business & Career
Kia Sportage17.75×Cars & Mobility
Enterprise Rent-A-Car4.98×Cars & Mobility
Carhartt6.65×Fashion & Accessoires
Planet Fitness3×Sports
Donnie Darko11.4×Movies & TV
Yandex19.74×Technology & Electronics
Capital One2.78×Business & Career
Circle K4.77×Shopping
Gillian Anderson11.9×Movies & TV
StubHub6.03×Travel & Leisure
Buffalo Bills3.88×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Drake Waterfowl Systems audience
TraitClusterScore
PatriotismCONSERVATISM1.89
Pet OwnershipJOY1.47
DIY MentalityTHRILL1.47
Sports ActivityPOWER1.27
SustainabilityBALANCE1.18
Luxury OrientationPREMIUM1.14

Worldwide distribution

Worldwide audience distribution share by country for Drake Waterfowl Systems
CountryShare
United States95.4%
Canada3.9%
Mexico0.4%

See Drake Waterfowl Systems audiences in other countries

More audiences in United States

Frequently asked questions

How many fans does Drake Waterfowl Systems have in United States?

Drake Waterfowl Systems has an estimated audience of 820,722 people in United States, concentrated in Georgia and Mississippi.

What is the gender split and age of Drake Waterfowl Systems fans?

24.0% of Drake Waterfowl Systems fans are female, 76.0% are male, with an average age of 35.4 years.

Which brands do Drake Waterfowl Systems fans like most?

Drake Waterfowl Systems fans show strongest brand affinity for Ezra Miller (39.47×), Google Maps (5.88×), and Honda Motorcycles (25.31×) over the country average.

Where do Drake Waterfowl Systems fans live in United States?

Drake Waterfowl Systems fans in United States are most concentrated in Georgia (reach 52,027), Mississippi (reach 49,595), and Alabama (reach 48,488). These three regions account for the largest share of the active audience.

What other brands do Drake Waterfowl Systems fans also like?

Beyond Drake Waterfowl Systems itself, the audience over-indexes on Google Maps (5.88×), Honda Motorcycles (25.31×), Bachelor of Business Administration (41.03×), and Aaron Rodgers (6.88×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Drake Waterfowl Systems. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.