A data profile of the people who buy, follow and care about Dream Team in United States — modelled from more than twelve digital signal sources. Dream Team has an estimated audience of 376,748 people in United States.
The average Dream Team fan in United States is 33.9 years old, more male, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Dos Equis, Ponytail, Enagic, with strongest over-indexing on Dos Equis (81.13× the country average).
Demographically, the Dream Team audience skews more male with an average age of 33.9, and over-indexes on personality traits such as Mindfulness, Pet Ownership.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Dream Team fan in United States is more male, around 33.9 years old, with strong Mindfulness tendencies and a notable affinity for Dos Equis.
The key figures that characterise the Dream Team profile in United States.
39.0% are female, 61.0% are male, average age 33.9.
| Metric | Value |
|---|---|
| Female | 39.0% |
| Male | 61.0% |
| Average age | 33.9 |
| Estimated audience size | 376,748 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 29% | |
| 20-29 | 26% | |
| 30-39 | 20% | |
| 40-49 | 15% | |
| 50+ | 9% |
of the worldwide Dream Team audience comes from United States.
| Country | Share |
|---|---|
| United Kingdom | 18.4% |
| United States | 16.2% |
| France | 13.4% |
Where the Dream Team audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Kentucky | ~7K | 1.48× | |
| 02 | Indiana | ~8K | 1.21× | |
| 03 | Massachusetts | ~9K | 1.19× | |
| 04 | Washington, District of Columbia | ~1K | 1.19× | |
| 05 | Illinois | ~10K | 1.16× | |
| 06 | Iowa | ~4K | 1.15× | |
| 07 | Utah | ~4K | 1.14× | |
| 08 | Arizona | ~9K | 1.13× | |
| 09 | Pennsylvania | ~10K | 1.09× | |
| 10 | Louisiana | ~5K | 1.08× | |
| 11 | Tennessee | ~8K | 1.06× | |
| 12 | Minnesota | ~6K | 1.04× | |
| 13 | North Dakota | <1K | 1.04× | |
| 14 | New Jersey | ~10K | 1.03× | |
| 15 | Virginia | ~10K | 1.03× | |
| 16 | Alabama | ~5K | 1.03× | |
| 17 | New York | ~20K | 1.02× | |
| 18 | Ohio | ~10K | 1.02× | |
| 19 | Colorado | ~6K | 1.01× | |
| 20 | Arkansas | ~3K | 1.01× | |
| 21 | Kansas | ~3K | 1.01× | |
| 22 | Texas | ~30K | 1.00× | |
| 23 | North Carolina | ~10K | 1.00× | |
| 24 | Missouri | ~6K | 1.00× | |
| 25 | Nebraska | ~2K | 1.00× | |
| 26 | Maryland | ~6K | 0.99× | |
| 27 | South Carolina | ~6K | 0.99× | |
| 28 | Oregon | ~4K | 0.99× | |
| 29 | Oklahoma | ~4K | 0.99× | |
| 30 | Georgia | ~10K | 0.98× | |
| 31 | Wisconsin | ~6K | 0.98× | |
| 32 | Rhode Island | ~1K | 0.98× | |
| 33 | Connecticut | ~4K | 0.97× | |
| 34 | Washington | ~7K | 0.96× | |
| 35 | New Hampshire | ~1K | 0.96× | |
| 36 | South Dakota | <1K | 0.96× | |
| 37 | Idaho | ~2K | 0.95× | |
| 38 | California | ~40K | 0.94× | |
| 39 | Florida | ~20K | 0.94× | |
| 40 | Montana | <1K | 0.94× | |
| 41 | Delaware | <1K | 0.94× | |
| 42 | Alaska | <1K | 0.93× | |
| 43 | Mississippi | ~3K | 0.92× | |
| 44 | Nevada | ~3K | 0.91× | |
| 45 | New Mexico | ~2K | 0.90× | |
| 46 | Michigan | ~9K | 0.89× | |
| 47 | Maine | ~1K | 0.89× | |
| 48 | West Virginia | ~2K | 0.87× | |
| 49 | Hawaii | ~1K | 0.86× | |
| 50 | Vermont | <1K | 0.83× |
The strongest cross-interests of the Dream Team audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Banku | Food & Beverages | 90.09× | ||
| 02 | Dos Equis | Food & Beverages | 81.13× | ||
| 03 | Name That Tune | Movies & TV | 77.60× | ||
| 04 | Hollywood Squares | Movies & TV | 66.73× | ||
| 05 | Enagic | Home & Garden | 56.79× | ||
| 06 | University of South Africa | Business & Career | 56.51× | ||
| 07 | LA Weekly | News | 55.13× | ||
| 08 | Latest Hairstyles | Topic | 53.52× | ||
| 09 | Safaree Samuels | Music & Radio | 52.21× | ||
| 10 | Michael Palin | Movies & TV | 44.05× | ||
| 11 | Ethiopia national football team | Sports | 41.48× | ||
| 12 | Fibonacci | Business & Career | 39.12× | ||
| 13 | Drum (South African magazine) | Website / Newspaper / Magazine | 28.69× | ||
| 14 | GAZ | Cars & Mobility | 27.63× | ||
| 15 | tuesday morning | Shopping | 25.49× | ||
| 16 | Anthem Blue Cross | Business & Career | 18.49× | ||
| 17 | Ponytail | Fashion & Accessoires | 17.95× | ||
| 18 | Ghana | Travel & Leisure | 10.63× | ||
| 19 | Abuja | Travel & Leisure | 6.50× | ||
| 20 | Braid | Home & Garden | 3.15× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Mindfulness | BALANCE | 1.56× | |
| Pet Ownership | JOY | 1.33× | |
| Luxury Orientation | PREMIUM | 1.21× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Convenience Orientation | PREMIUM | 0.67× | |
| Need for Security | CONSERVATISM | 0.70× | |
| Patriotism | CONSERVATISM | 0.71× |
Dream Team has an estimated audience of 376,748 people in United States, concentrated in California and Texas.
39.0% of Dream Team fans are female, 61.0% are male, with an average age of 33.9 years.
Dream Team fans show strongest brand affinity for Dos Equis (81.13×), Ponytail (17.95×), and Enagic (56.79×) over the country average.
Dream Team fans in United States are most concentrated in California (reach ~40K), Texas (reach ~30K), and Florida (reach ~20K). These three regions account for the largest share of the active audience.
Beyond Dream Team itself, the audience over-indexes on Ponytail (17.95×), Enagic (56.79×), Name That Tune (77.6×), and Hollywood Squares (66.73×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Dream Team. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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