Drew Brees Audience in United States
Drew Brees has an estimated audience of 2,028,447 people in United States. 26.2% are female, 73.8% are male, average age 40.5. Top regions: Texas, Louisiana, California. Top brand affinities: Aaron Rodgers, Russell Wilson, Buffalo Bills, Tampa Bay Buccaneers, Minnesota Vikings.
The average Drew Brees fan in United States is 40.5 years old, more male, and lives primarily in Texas. The audience is concentrated in Texas, Louisiana, California. Top brand affinities include Aaron Rodgers, Russell Wilson, Buffalo Bills, with strongest over-indexing on Aaron Rodgers (21.87× the country average). Demographically, the Drew Brees audience skews more male with an average age of 40.5, and over-indexes on personality traits such as Sports Activity, Social Media Usage. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Sports · Type: Person · Subtype: American football
Demographics of Drew Brees fans
| Metric | Value |
|---|---|
| Female | 26.2% |
| Male | 73.8% |
| Average age | 40.5 |
| Estimated audience size | 2,028,447 |
Audience persona
The typical Drew Brees fan in United States is more male, around 40.5 years old, with strong Sports Activity tendencies and a notable affinity for Aaron Rodgers.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Texas | 202,990 | 1.16× |
| Louisiana | 187,300 | 7.16× |
| California | 162,708 | 0.73× |
| Florida | 107,654 | 0.78× |
| New York | 79,717 | 0.7× |
| Pennsylvania | 64,416 | 0.94× |
| Ohio | 60,121 | 0.96× |
| Illinois | 59,951 | 0.89× |
| Georgia | 58,963 | 0.94× |
| North Carolina | 53,659 | 0.88× |
| Indiana | 51,625 | 1.39× |
| Michigan | 48,245 | 0.91× |
| Virginia | 44,660 | 0.9× |
| Alabama | 43,587 | 1.54× |
| Mississippi | 43,281 | 2.59× |
| New Jersey | 40,535 | 0.79× |
| Tennessee | 37,430 | 0.92× |
| Colorado | 35,503 | 1.11× |
| Arizona | 30,676 | 0.74× |
| Missouri | 30,464 | 0.93× |
| Massachusetts | 29,820 | 0.75× |
| Maryland | 28,752 | 0.82× |
| Washington | 28,549 | 0.7× |
| South Carolina | 26,972 | 0.88× |
| Wisconsin | 26,380 | 0.86× |
| Minnesota | 23,222 | 0.8× |
| Kentucky | 20,866 | 0.82× |
| Arkansas | 17,940 | 1.07× |
| Oklahoma | 17,625 | 0.78× |
| Kansas | 16,445 | 1.03× |
| Connecticut | 15,046 | 0.74× |
| Oregon | 15,029 | 0.65× |
| Iowa | 14,887 | 0.89× |
| Nevada | 13,827 | 0.7× |
| Utah | 12,476 | 0.69× |
| Nebraska | 8,411 | 0.83× |
| New Mexico | 7,606 | 0.75× |
| Idaho | 7,323 | 0.72× |
| West Virginia | 7,057 | 0.75× |
| Hawaii | 6,779 | 0.78× |
| Montana | 6,059 | 1.08× |
| New Hampshire | 5,083 | 0.64× |
| Washington, District of Columbia | 5,040 | 0.83× |
| Maine | 4,321 | 0.59× |
| Delaware | 4,254 | 0.76× |
| Rhode Island | 4,178 | 0.65× |
| South Dakota | 3,930 | 0.84× |
| North Dakota | 3,315 | 0.8× |
| Alaska | 2,429 | 0.56× |
| Wyoming | 2,303 | 0.77× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Aaron Rodgers | 21.87× | Sports |
| Russell Wilson | 28.11× | Sports |
| Buffalo Bills | 14.96× | Sports |
| Tampa Bay Buccaneers | 19.74× | Sports |
| Minnesota Vikings | 17.26× | Sports |
| Miami Dolphins | 16.4× | Sports |
| Indianapolis Colts | 19.5× | Sports |
| Cincinnati Bengals | 20.53× | Sports |
| Dak Prescott | 25.19× | Sports |
| Green Bay Packers | 12.41× | Sports |
| Cleveland Browns | 14.74× | Sports |
| Baker Mayfield | 26.73× | Sports |
| New York Jets | 19.08× | Sports |
| Jacksonville Jaguars | 19.61× | Sports |
| Seattle Seahawks | 13.51× | Sports |
| Pittsburgh Steelers | 11.29× | Sports |
| Denver Broncos | 12.28× | Sports |
| Los Angeles Rams | 14.74× | Sports |
| New York Giants | 15.26× | Sports |
| Carolina Panthers | 15.09× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sports Activity | POWER | 1.13 |
| Social Media Usage | JOY | 1.09 |
| Indulgence | JOY | 1.05 |
| Risk Appetite | THRILL | 1.03 |
| Career Orientation | POWER | 1.02 |
| Sustainability | BALANCE | 0.99 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 89.0% |
| Canada | 2.7% |
| Mexico | 1.2% |
See Drew Brees audiences in other countries
More American football audiences in United States
- NFL (119,706,874)
- Super Bowl (36,247,515)
- Chicago Bears (28,903,812)
- Buffalo Bills (28,386,856)
- New England Patriots (27,622,856)
Frequently asked questions
How many fans does Drew Brees have in United States?
Drew Brees has an estimated audience of 2,028,447 people in United States, concentrated in Texas and Louisiana.
What is the gender split and age of Drew Brees fans?
26.2% of Drew Brees fans are female, 73.8% are male, with an average age of 40.5 years.
Which brands do Drew Brees fans like most?
Drew Brees fans show strongest brand affinity for Aaron Rodgers (21.87×), Russell Wilson (28.11×), and Buffalo Bills (14.96×) over the country average.
Where do Drew Brees fans live in United States?
Drew Brees fans in United States are most concentrated in Texas (reach 202,990), Louisiana (reach 187,300), and California (reach 162,708). These three regions account for the largest share of the active audience.
What other brands do Drew Brees fans also like?
Beyond Drew Brees itself, the audience over-indexes on Russell Wilson (28.11×), Buffalo Bills (14.96×), Tampa Bay Buccaneers (19.74×), and Minnesota Vikings (17.26×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Drew Brees. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.