Drew Brees Audience in United States

Drew Brees logo

Drew Brees has an estimated audience of 2,028,447 people in United States. 26.2% are female, 73.8% are male, average age 40.5. Top regions: Texas, Louisiana, California. Top brand affinities: Ken Griffey Jr., Graham Greene (actor), Grover Cleveland, Fernando Valenzuela, Elsword.

The average Drew Brees fan in United States is 40.5 years old, more male, and lives primarily in Texas. The audience is concentrated in Texas, Louisiana, California. Top brand affinities include Ken Griffey Jr., Graham Greene (actor), Grover Cleveland, with strongest over-indexing on Ken Griffey Jr. (20.53× the country average). Demographically, the Drew Brees audience skews more male with an average age of 40.5, and over-indexes on personality traits such as Sports Activity, Social Media Usage. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Person · Subtype: American football

Demographics of Drew Brees fans

Demographic split for Drew Brees audience in United States
MetricValue
Female26.2%
Male73.8%
Average age40.5
Estimated audience size2,028,447

Audience persona

The typical Drew Brees fan in United States is more male, around 40.5 years old, with strong Sports Activity tendencies and a notable affinity for Ken Griffey Jr..

Top regions in United States

Top regions ranked by reach for Drew Brees in United States
RegionReachAffinity
Texas202,9901.16×
Louisiana187,3007.16×
California162,7080.73×
Florida107,6540.78×
New York79,7170.7×
Pennsylvania64,4160.94×
Ohio60,1210.96×
Illinois59,9510.89×
Georgia58,9630.94×
North Carolina53,6590.88×
Indiana51,6251.39×
Michigan48,2450.91×
Virginia44,6600.9×
Alabama43,5871.54×
Mississippi43,2812.59×
New Jersey40,5350.79×
Tennessee37,4300.92×
Colorado35,5031.11×
Arizona30,6760.74×
Missouri30,4640.93×
Massachusetts29,8200.75×
Maryland28,7520.82×
Washington28,5490.7×
South Carolina26,9720.88×
Wisconsin26,3800.86×
Minnesota23,2220.8×
Kentucky20,8660.82×
Arkansas17,9401.07×
Oklahoma17,6250.78×
Kansas16,4451.03×
Connecticut15,0460.74×
Oregon15,0290.65×
Iowa14,8870.89×
Nevada13,8270.7×
Utah12,4760.69×
Nebraska8,4110.83×
New Mexico7,6060.75×
Idaho7,3230.72×
West Virginia7,0570.75×
Hawaii6,7790.78×
Montana6,0591.08×
New Hampshire5,0830.64×
Washington, District of Columbia5,0400.83×
Maine4,3210.59×
Delaware4,2540.76×
Rhode Island4,1780.65×
South Dakota3,9300.84×
North Dakota3,3150.8×
Alaska2,4290.56×
Wyoming2,3030.77×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Drew Brees audience
BrandAffinityCategory
Ken Griffey Jr.20.53×Sports
Graham Greene (actor)15.26×
Grover Cleveland14.96×Politics & Society
Fernando Valenzuela19.61×Sports
Elsword25.5×Games
Israel2.24×Travel & Leisure
Roy Wood, Jr.15.74×Movies & TV
Julio Cesar Chavez Jr.5.64×Sports
Graham Greene4.67×Literature
Grover Washington, Jr.19.74×Music & Radio
Unique Gifts1.76×Shopping
Pillow1.58×Home & Garden
Les Brown (bandleader)14.74×Music & Radio
Paul Graham (computer programmer)16.43×Technology & Electronics
Noodle (Gorillaz)2.39×Music & Radio
Jeep Grand Cherokee (WJ)4.16×Cars & Mobility
Monogram2.45×Home & Garden
Shelby Foote7.76×Literature
Birthday Gifts1.86×Kids & Family
Consequence (rapper)3.64×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Drew Brees audience
TraitClusterScore
Sports ActivityPOWER1.13
Social Media UsageJOY1.09
IndulgenceJOY1.05
Risk AppetiteTHRILL1.03
Career OrientationPOWER1.02
SustainabilityBALANCE0.99

Worldwide distribution

Worldwide audience distribution share by country for Drew Brees
CountryShare
United States89.0%
Canada2.7%
Mexico1.2%

See Drew Brees audiences in other countries

More American football audiences in United States

Frequently asked questions

How many fans does Drew Brees have in United States?

Drew Brees has an estimated audience of 2,028,447 people in United States, concentrated in Texas and Louisiana.

What is the gender split and age of Drew Brees fans?

26.2% of Drew Brees fans are female, 73.8% are male, with an average age of 40.5 years.

Which brands do Drew Brees fans like most?

Drew Brees fans show strongest brand affinity for Ken Griffey Jr. (20.53×), Graham Greene (actor) (15.26×), and Grover Cleveland (14.96×) over the country average.

Where do Drew Brees fans live in United States?

Drew Brees fans in United States are most concentrated in Texas (reach 202,990), Louisiana (reach 187,300), and California (reach 162,708). These three regions account for the largest share of the active audience.

What other brands do Drew Brees fans also like?

Beyond Drew Brees itself, the audience over-indexes on Graham Greene (actor) (15.26×), Grover Cleveland (14.96×), Fernando Valenzuela (19.61×), and Elsword (25.5×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Drew Brees. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.