Rascasse Audience Intelligence

Duff Goldman Audience in United States

A data profile of the people who buy, follow and care about Duff Goldman in United States — modelled from more than twelve digital signal sources. Duff Goldman has an estimated audience of 356,543 people in United States.

#22among Chef in United States#10988among Person in United States#2311in Food & Beverages

The average Duff Goldman fan in United States is 40.2 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include QVC, Discount stores, Pizza Hut, with strongest over-indexing on QVC (5.96× the country average).

Demographically, the Duff Goldman audience skews more female with an average age of 40.2, and over-indexes on personality traits such as Convenience Orientation, Indulgence.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Duff Goldman fan in United States is more female, around 40.2 years old, with strong Convenience Orientation tendencies and a notable affinity for QVC.

Category: Food & Beverages · Type: Person · Subtype: Chef

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Duff Goldman profile in United States.

Audience size
357K
in United States
Gender
81.6%♀
18.4% male
Age
40.2
average years
Country rank
#44177
Person in United States
Fig. 01

Search interest · 12-month trend

-20%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Duff Goldman fans

81.6% are female, 18.4% are male, average age 40.2.

Fig. 02

Gender split

81.6%
Female
18.4%
Male
Demographic split for Duff Goldman audience in United States
MetricValue
Female81.6%
Male18.4%
Average age40.2
Estimated audience size356,543
Fig. 03

Age distribution

Ø 40.2
average years
Age distribution of the Duff Goldman audience in United States
Age bracketShare%
16-1917%
20-2917%
30-3922%
40-4926%
50+18%
Fig. 04

Worldwide distribution

87.5%

of the worldwide Duff Goldman audience comes from United States.

Worldwide audience distribution share by country for Duff Goldman
CountryShare
United States87.5%
Canada4.8%
Mexico1.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Duff Goldman audience in United States is strongest.

Fig. 05

Top regions by affinity

Duff Goldman fans by region: top regions in United States
#RegionReachAffinity×
01Maryland~10K1.52×
02New Hampshire~2K1.29×
03Wisconsin~7K1.19×
04West Virginia~2K1.16×
05Pennsylvania~10K1.15×
06Idaho~2K1.15×
07Maine~2K1.15×
08Ohio~10K1.14×
09Indiana~8K1.14×
10Michigan~10K1.12×
11Kentucky~5K1.11×
12Missouri~7K1.10×
13Iowa~3K1.09×
14Kansas~3K1.09×
15Montana~1K1.08×
16Connecticut~4K1.07×
17Oklahoma~4K1.06×
18Delaware~1K1.05×
19Tennessee~8K1.04×
20Massachusetts~8K1.03×
21Oregon~4K1.03×
22Nebraska~2K1.03×
23Vermont<1K1.03×
24North Dakota<1K1.02×
25South Carolina~6K1.01×
26Arkansas~3K1.01×
27Arizona~7K0.98×
28Rhode Island~1K0.98×
29South Dakota<1K0.98×
30Utah~3K0.96×
31Minnesota~5K0.95×
32Alabama~5K0.95×
33Virginia~9K0.94×
34Washington~7K0.94×
35New Mexico~2K0.94×
36Colorado~5K0.92×
37Nevada~3K0.92×
38North Carolina~10K0.91×
39Alaska<1K0.91×
40Illinois~10K0.90×
41New Jersey~8K0.88×
42Hawaii~1K0.86×
43Florida~20K0.83×
44Mississippi~3K0.82×
45Louisiana~4K0.81×
46New York~20K0.77×
47California~30K0.76×
48Washington, District of Columbia<1K0.76×
49Georgia~9K0.75×
50Texas~20K0.74×
Fig. 06

Affinity by region

Affinity by region — Duff Goldman, United States
0.74×1.00×1.52×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Duff Goldman audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Duff Goldman audience
#·InterestCategoryAffinity×
01Michelin GuideFood & Beverages9.89×
02Gordon RamsayFood & Beverages8.68×
03QVCMovies & TV5.96×
04Red wineFood & Beverages5.18×
05Weather forecastingHome & Garden4.83×
06Discount storesShopping3.74×
07CupcakeFood & Beverages3.62×
08FedExBusiness & Career3.39×
09Pizza HutFood & Beverages2.97×
10SubwayFood & Beverages2.81×
11Shopping mallsShopping2.55×
12TMZInternet & Social Media2.47×
13PinterestInternet & Social Media2.36×
14TV talkshowsMovies & TV2.32×
15McDonald'sFood & Beverages2.31×
16Domino's PizzaFood & Beverages2.27×
17Trader Joe'sShopping2.24×
18IKEAHome & Garden2.22×
19Organic foodFood & Beverages2.11×
20StarbucksFood & Beverages1.97×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Duff Goldman audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Duff Goldman audience · What stands out
TraitClusterDeviationScore
Convenience OrientationPREMIUM2.05×
IndulgenceJOY2.01×
Urban LifestyleOPEN1.69×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Duff Goldman audience · Rather not
TraitClusterDeviationScore
Risk AppetiteTHRILL0.79×
Design AffinityPREMIUM0.82×
MindfulnessBALANCE0.94×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Duff Goldman have in United States?

Duff Goldman has an estimated audience of 356,543 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Duff Goldman fans?

81.6% of Duff Goldman fans are female, 18.4% are male, with an average age of 40.2 years.

03

Which brands do Duff Goldman fans like most?

Duff Goldman fans show strongest brand affinity for QVC (5.96×), Discount stores (3.74×), and Pizza Hut (2.97×) over the country average.

04

Where do Duff Goldman fans live in United States?

Duff Goldman fans in United States are most concentrated in California (reach ~30K), Texas (reach ~20K), and Florida (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Duff Goldman fans also like?

Beyond Duff Goldman itself, the audience over-indexes on Discount stores (3.74×), Pizza Hut (2.97×), Pinterest (2.36×), and Subway (2.81×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Duff Goldman. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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