A data profile of the people who buy, follow and care about Duke University School of Law in United States — modelled from more than twelve digital signal sources. Duke University School of Law has an estimated audience of 738,547 people in United States.
Duke University School of Law has an estimated audience of 738,547 people in United States. 23.3% are female, 76.7% are male, average age 39.2. Top brand affinities: Tonic water, Law school, John Travolta, Micro Center, Blondie (band).
Top brand affinities include Tonic water, Law school, John Travolta, with strongest over-indexing on Tonic water (87.87× the country average).
Demographically, the Duke University School of Law audience skews more male with an average age of 39.2, and over-indexes on personality traits such as Patriotism, Spirituality.
The typical Duke University School of Law fan in United States is more male, around 39.2 years old, with strong Patriotism tendencies and a notable affinity for Tonic water.
The key figures that characterise the Duke University School of Law profile in United States.
23.3% are female, 76.7% are male, average age 39.2.
| Metric | Value |
|---|---|
| Female | 23.3% |
| Male | 76.7% |
| Average age | 39.2 |
| Estimated audience size | 738,547 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 16% | |
| 20-29 | 22% | |
| 30-39 | 20% | |
| 40-49 | 28% | |
| 50+ | 14% |
of the worldwide Duke University School of Law audience comes from United States.
| Country | Share |
|---|---|
| United States | 99.5% |
| Canada | 0.5% |
The strongest cross-interests of the Duke University School of Law audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Tonic water | Food & Beverages | 87.87× | ||
| 02 | Law school | Business & Career | 46.84× | ||
| 03 | Blondie (band) | Music & Radio | 11.80× | ||
| 04 | John Travolta | Movies & TV | 8.75× | ||
| 05 | Vera Farmiga | Movies & TV | 8.32× | ||
| 06 | Stanford University | Business & Career | 8.03× | ||
| 07 | Micro Center | Shopping | 5.70× | ||
| 08 | Amtrak | Cars & Mobility | 4.18× | ||
| 09 | Innovation | Business & Career | 3.46× | ||
| 10 | Public transport | Cars & Mobility | 3.35× | ||
| 11 | Bruce Willis | Movies & TV | 2.65× | ||
| 12 | The New York Times | News | 2.47× | ||
| 13 | Activism | Politics & Society | 2.46× | ||
| 14 | Linux | Technology & Electronics | 2.39× | ||
| 15 | FedEx | Business & Career | 2.21× | ||
| 16 | CBS Sports | Movies & TV | 2.04× | ||
| 17 | AutoZone | Cars & Mobility | 1.93× | ||
| 18 | Pizza Hut | Food & Beverages | 1.86× | ||
| 19 | Nonprofit organization | Politics & Society | 1.78× | ||
| 20 | CNN | Movies & TV | 1.71× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 1.82× | |
| Spirituality | BALANCE | 1.59× | |
| Tradition | CONSERVATISM | 1.48× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Pet Ownership | JOY | 0.76× | |
| DIY Mentality | THRILL | 0.82× | |
| Healthy Lifestyle | BALANCE | 0.90× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Duke University School of Law. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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